Masters of Scale

The streaming wars have reached a new inflection, as Netflix and Disney+ jostle for position, and in the process disrupt post-strike Hollywood. Paramount+ invested heavily in blockbuster veteran Alex Kurtzman to turn Star Trek into a distinguishing franchise. Now Kurtzman talks with Rapid Response host Bob Safian about the future of streaming, the end of TV’s golden age, and how courting Trekkies offers lessons for all customer engagement. Plus, Kurtzman shares behind the scenes stories of Star Trek’s past, present and future. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Generative AI is advancing at a breakneck pace, prompting questions on risk and opportunity, from content creation to personal data management. In a special live recording, we delve into the ways AI can augment human work and spur innovation, instead of simply using AI to cut costs or replace jobs. Host Jeff Berman joined a seasoned AI researcher, Intel's Lama Nachman, and a young start-up founder, Scale AI's Alexandr Wang, on stage at the Intel Vision event in April 2024. They explore topics like AI’s disruption of creative industries, mitigating its biggest risks (like deepfakes), and why human critical thinking will be even more vital as AI technology spreads. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is the state of the U.S. economy good or bad right now? Stock markets have soared, but consumers remain wary. Are CEOs and investors deluding themselves? Or do Main Street Americans expect too much? Suzanne Clark, CEO of the US Chamber of Commerce, has uncommon insight into this perplexing dichotomy. She talks with Rapid Response host Bob Safian about what she’s hearing from businesses in the U.S. and abroad. Plus, she shares details from her recent high-profile visit to China. Also: why bringing your full self to work may not be a good idea, and how optimism drives economic growth and progress.   Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

John Mackey, co-founder and former CEO of Whole Foods Market, started in the grocery business as a Texas undergraduate seeking the keys to a happy life. The self-described “hippie” opened one natural foods store in Austin and scaled beyond imagination from there. In his 44 years as CEO, Whole Foods grew to more than 500 locations and to a $13.7 billion valuation. Mackey shares how tapping into passion and purpose can align an entrepreneur with larger waves of change. Even as traditional grocery chains cut costs and streamlined, Whole Foods focused on the in-store experience, and carefully selected locations for successful growth. Mackey shares lessons in being put to the test around politics and activist investors, and his belief in creating value for all stakeholders. Hear how and why he sold Whole Foods to Amazon, and how tapping into purpose led to a new venture, the health and wellness brand Love.Life. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS docuseries, A Brief History of the Future, Wallach shares lessons from the longest-standing corporations on Earth, why he views AI as “immortal algorithms,” and how business leaders must embrace the moral imperative of their business as a core KPI. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With his trademark wit and wisdom, Guy Kawasaki shares lessons from his trailblazing journeys in tech and investing. He was “software evangelist” at Apple when the company launched its revolutionary Macintosh line. He went on to lead his own wide-ranging ventures, and today has reprised his role as “evangelist” at the graphic design platform Canva. Guy has also written 16 books and hosts the “Remarkable People” podcast, which is now a book of the same name. He offers valuable insights on fostering a growth mindset, embracing change, and harnessing the power of AI to supercharge innovation. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If the U.S. government bans TikTok, a generation of content creators and brands who have built businesses on the platform will be radically disrupted. With 17 million social followers — 3.5 million of which on TikTok — fitness and lifestyle entrepreneur Cassey Ho is in the heart of that storm. Founder of athleisure brands Blogilates and POPFLEX, she joins Rapid Response host Bob Safian to discuss the fast-changing game of social engagement and what’s required right now. Plus, she offers personal lessons on building a dedicated following and how audience feedback fuels her product roadmap.  Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The high-flying Angel City Football Club is rising to a historic valuation in professional women’s soccer, nearing $200 million. When the Los Angeles team started four years ago, franchises in its league went for as little as $2 million. Co-founders Kara Nortman and Julie Uhrman reveal the game-changing strategies behind this seismic shift, created with a third co-founder, actor and activist Natalie Portman. The tale of ACFC holds valuable lessons, from harnessing an outsider's advantage to tapping an underserved market with fresh perspectives. Their bold vision: prove women's sports is a lucrative enterprise, champion equitable recognition and pay across gender, and craft an iconic brand fueling community impact. Kara and Julie’s big dreams, brilliant execution, and unstoppable determination have transformed an industry. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rabid demand for weight-loss drugs like Ozempic and Wegovy is altering US society and transforming the healthcare industry. Rapid Response host Bob Safian guides us through the upheaval and lessons, talking with CEO Zach Reitano of Ro, a telehealth platform that has ridden the wave to a $7 billion valuation. Reitano shares why he chose obesity-treatment as his company’s “hero product,” the impact of weight-loss drugs on industries beyond health-care, and why the potential of GLP-1s like Ozempic mirrors that of AI. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Just like private companies, many not-for-profit organizations begin when a founder sees a gap in the market and makes something new to fill it. Ian Bassin is a lawyer, former White House counsel and not-for-profit leader who saw a need to better protect and preserve the building blocks of America’s democratic systems, and steer things away from authoritarianism. His organization, Protect Democracy, brings together stakeholders across political divides to develop products, systems and services related to good governance. And Ian’s workforce has been entirely distributed — with employees now in more than 20 states — from the very beginning. Host Jeff Berman draws out Ian’s story of crafting Protect Democracy’s mission alongside its culture. Hear how Ian gained the confidence, political and financial capital to start his work, and how he aligns an all-remote team. This episode is packed with insights for business leaders who navigate difference, and who aim to drive positive change.  Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Oscars aren’t just Hollywood’s biggest night. The ceremony and the scrutiny around it captures the trends and evolving values of American culture. Rapid Response host Bob Safian digs into the business implications of the Academy Awards with incisive Hollywood observer Franklin Leonard, founder and CEO of The Black List, an independent platform connecting screenwriters with studios. From Oppenheimer’s near-sweep to Killers of the Flower Moon’s donut – and how Barbie arguably won the night without taking home the top prizes, Leonard teases out lessons about creativity, missed opportunities, and where the future of entertainment is moving. If you work in the film, television or theater industry and are interested in finding high quality material, apply for The Black List industry membership today: https://blcklst.com/register/apply Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In tackling our own moonshots, few businesses can offer inspiration like Intuitive Machines. When the company’s Odysseus lander touched down on the moon on February 22, Intuitive Machines became the first private enterprise ever to reach the moon — and the first U.S. presence on the surface in 52 years. CEO Steve Altemus joins Rapid Response host Bob Safian to share how his team navigated multiple last-minute challenges, with lessons about both meticulous planning and swift adaptability. From autonomous vehicles and 3-D printed engines to leveraging software and AI, Altemus explains how commercial space exploration is leaving the realm of science fiction to become a real industry. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Reid Hoffman thinks visionary leaders should pursue a "re-founder" state of mind. In this episode he welcomes the newest host of Masters of Scale, Jeff Berman, for a dialogue that digs into a re-founder's mission: evolving an organization while staying true to core values. As the re-founder of WaitWhat, the media company that brings this podcast to life, Jeff explores with Reid their own experiences with leadership succession. And they draw on re-founding insight from all-stars like Microsoft's Satya Nadella, Uber's Dara Khosrowshahi, and Yahoo's Marissa Mayer. So reset the clock to Day 0 – because it's always a prime time for a reboot! Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Will OpenAI’s new text-to-video tool Sora revolutionize content creation? In this episode of Masters of Scale, Reid Hoffman joins Bob Safian to discuss Sam Altman’s fundraising, Meta’s dramatic resurgence, and three catalysts driving the recent tech layoffs. In this rapidly evolving world, Reid makes a case for how AI is redefining the game of scale, and why entrepreneurs shouldn’t buy into the myth of a “right moment” to engage with a new opportunity or challenge.  Register for AI Day (Feb. 29): https://mastersofscale.com/mastersofaiday Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Cyber war is raging, and the culprit is AI. Poppy Gustafsson, CEO of cybersecurity firm Darktrace shares new, proprietary info about how cybercrime has become professionalized across the Dark Web, and why deepfakes could soon find their way into your Slack or Zoom calls. But AI is also a powerful new weapon against attackers: Poppy tells Rapid Response host Bob Safian how to protect the most exposed areas of a business, why the unique digital DNA of an organization offers a shield, and how human factors are often more vulnerable than any software. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Krista Tippett and our friends at On Being welcomed Masters of Scale host Reid Hoffman for an inspiring conversation about all things philosophy, AI, and technology’s impact on the human condition. We loved the episode so we’re sharing it with our listeners too. Reid opens up about his progressive upbringing and the power of friendship throughout his life. Plus, the pair experiment with Reid’s chatbot, Pi, and explore how being an AI optimist or pessimist will evolve the future of humanity.  Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The on-field Super Bowl went down to the wire, but the TV ads battle was a rout. That’s what one of the ad world’s most influential leaders, Autodesk chief marketing officer Dara Treseder, tells Rapid Response host Bob Safian, arguing that when brands spend $7 million for a 30-second slot, it’s winner-take-all. She also explains how the Super Bowl sets the tone for the year ahead in marketing, and outlines why three metrics — being memorable, ownable, and relevant — matter most in delivering a positive return on marketing. So… was the winner Bud Light, BMW, Doordash, Verizon, or someone else? Listen in! Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Some of the most vital and overlooked entrepreneurial resources might just be stored away in your family games cupboard…  It’s no secret that host Reid Hoffman is a lifelong game fanatic. But this admiration extends beyond just a hobby. Games are one of the biggest influences on Reid as a business leader.  In this special episode of Masters of Scale, Reid dissects five popular games and extracts the hidden entrepreneurial wisdom they contain. From strategic thinking in Settlers of Catan to the art of deception in Poker, Reid explores the underestimated power of games and what every leader can learn from their diverse mechanics.  Join us for a game night like you’ve never seen. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the entrepreneurial journey, facing rejection is not just a possibility, but a certainty. However, it's the ability to perceive these rejections not as setbacks, but as stepping stones, that sets apart the most successful entrepreneurs.  Each 'no' offers a unique opportunity to refine an idea, sharpen a pitch, and foster resilience. It can even be a sign that your idea is so contrarian that it could be truly transformative. This is a theory we've explored before on Masters of Scale. And now we're revisiting it in this special "Remix" episode. We'll hear a range of scale leaders share their strategies for weathering the chorus of no's, and see how doing so was a vital part of their scale journeys. Learn more about MacGyver: MacGyver.com Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

President Biden is the first president to face the full force of the AI revolution. In this special episode, Reid Hoffman joins Rapid Response host Bob Safian for an exclusive inside look into the closed-door meeting between Reid and President Biden. From regulation and economic impact to the potential dangers of AI in the wrong hands, Reid and Biden’s wide-ranging conversation explored the complex challenges that come with this groundbreaking technology. Reid reveals his thoughts on the president’s understanding of AI, the potential impacts of government regulation, and the opportunities that the new technology will bring. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The backlash against remote work is in full swing, with 90% of CEOs reportedly rewarding in-office workers with more promotions and raises. But to Scott Farquhar, co-CEO of Atlassian, that’s a big mistake — and in a just-released study, he’s got hard numbers to back him up. Scott talks with Rapid Response host Bob Safian about how the 10,000-person collaboration-software company — Australia’s premier tech startup — is defying the trend with a bold gambit called Team Anywhere. Adhering to an Atlassian core value (“no bullshit”), Scott shares insights about work flexibility, productivity, and the unexpected power of sporadic, but intentional gatherings. To prepare for the future of work, he says, business leaders need to take risks. If you're interested in learning more from Atlassian and Scott be sure to check out "Lessons Learned," a report about how Atlassian has navigated distributed work at scale, including experiments they've run, data they've collected, and stories Atlassian employees have shared: https://www.atlassian.com/solutions/distributed/lessons-learned Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Telling a clear story about your product is a basic entrepreneurial skill. But to build enduring impact, you need to help amplify other stories — those that surround you in your community and your customers.  Marcus Samuelsson has done just this with beloved restaurants such as Hav & Mar and Red Rooster, and through his media group that celebrates the richness of the world's cuisines and the stories embedded within them. Marcus shares how embracing a diversity of stories has let him create spaces where every individual's narrative is valued, and has opened up new avenues of inspiration for him as an entrepreneur and award-winning chef.  Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the biggest strikes against the tech industry is too much noise and not enough signal. But does it always pay to "show, not tell," — even about the most innovative of products? Austin Russell of Luminar Technologies believes so. At just 17 years old, Austin created revolutionary tech that would unlock autonomous driving in the future, and make safer passenger cars today. Almost as startling is how he kept his breakthrough close to his chest for five years — carefully choosing trusted team members, mentors, and industry partners before revealing his tech to the wider world. In this special episode guest-hosted by master hype-ologist will.i.am, Austin sheds light on his quiet approach to scaling, and the importance of letting the technology speak for itself. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As we settle into 2024, the Masters of Scale team reflect on their favorite moments from the past year during which host Reid Hoffman sat down with inspiring and iconic leaders across the business world. They explored numerous entrepreneurial lessons including how to make your networking more impactful, evolving your creative process, and keeping ideas simple and adaptable. Featuring guest appearances from Ron Howard, Daymond John, Reshma Saujani, and more. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To survive your entrepreneurial journey, you have to learn to recharge. Knowing when to turn the lights out may be the only way to keep the lights on. Few know this better than Arianna Huffington, who dramatically scaled the Huffington Post – and then experienced profound physical burnout. Her venture, Thrive Global, scales the idea of balance across an organization. With cameo appearances from Chris Yeh (co-author, Blitzscaling) and Dr. Matt Walker (author of Why We Sleep). Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There’s no better way to prepare for 2024 than to look back at the year that was. 2023 offered a slew of challenges and opportunities, from AI mania to inflation to Taylor Swift obsession. In this special episode, Rapid Response host Bob Safian shares the most impactful business lessons from the year, exploring the importance of an experimentation mindset, empathy-driven leadership, and adapting to the modern workplace. Featuring guest appearances from Gary Vaynerchuk, Bozoma Saint-John, Rana el Kaliouby, Daniel Lubetzky, Princess Reema bint Bandar Al Saud and more. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The AI boom in 2023 left Intel chasing rival Nvidia, whose chips — and shares — have been in high demand. Like other laggards amid this year’s AI mania, Intel is now fighting back, announcing the first-ever AI PC. Intel’s CEO Pat Gelsinger sits down with Rapid Response host Bob Safian to discuss how the company is working to re-establish itself — and sharing lessons for leaders everywhere about the long-term trajectory of the AI wave and how to practically position yourself to ride it. Plus, Pat shares leadership insights from his unceremonious exit from Intel a decade ago, and how he’s applying those learnings now in his second tour of duty. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What lessons can business leaders learn from the games industry? Elan Lee, co-founder of Exploding Kittens Inc., joins Reid Hoffman to discuss how Exploding Kittens became one of the most successful Kickstarter campaigns of all time. Elan shares how creativity and diverse expertise were essential for scaling a potential one-off success into a prolific games studio. And he reveals how he cultivated a community by transforming casual colleagues, partners and customers into key stakeholders. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There's no perfect process for achieving your goals. Accepting that the rules you play by need to be constantly tweaked, hacked or reinvented will open you up to new ways of innovating. Instilling this attitude throughout your organization will help you be boldly differential in your experimentation. Ed Catmull literally wrote the book on creating a dynamic and sustainable creative culture. Drawing on his experience as co-founder of celebrated animation studio Pixar, and president of Walt Disney Animation Studios, Ed shares his hard-won insights from his career as a pioneering technologist, animator and storyteller. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you restore confidence after a high-profile leadership uproar? Web Summit’s new CEO Katherine Maher joins Rapid Response host Bob Safian to discuss taking over after the sudden, forced resignation of founding CEO Paddy Cosgrave. With echoes of the drama at OpenAI, Maher describes how she navigated the tumult, calming partners like Amazon and Google and enabling Web Summit’s signature event in Lisbon to draw 70,000 attendees. Plus, Maher shares lessons from her time at the helm of the Wikimedia Foundation and insight on how the world of politics and global events is increasingly intertwined with business. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the five years since Scott Harrison’s first appearance on Masters of Scale with Reid Hoffman, the nonprofit organization he founded, charity: water, has scaled 5 times over. In this episode, he and host Bob Safian reflect on that journey by revisiting some of the stories and lessons from his original episode, and Scott shares new lessons of scale he's learned since. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe Subscribe to our YouTube channel: mastersofscale.com/youtube See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Often a small tweak, a rethink of a feature, is what helps your product break out of the pack. Just ask the founder of the Bumble dating app, Whitney Wolfe Herd. She rebounded from one dating app start-up (that you may have heard of) with a brilliant idea for a whole new way of connecting. Hear how the small tweaks along the way helped her move into huge new markets. With cameo appearances by Steve Spohn (AbleGamer) and Marissa Mayer (Google, Yahoo). Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe Subscribe to our YouTube channel: mastersofscale.com/youtube See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In our attention economy, what does it take to capture the cultural zeitgeist? VaynerMedia’s Gary Vaynerchuk – or GaryVee – joins Rapid Response host Bob Safian to preach the need for widespread empathy and fearless leadership, and he uncovers the secrets to his new platform’s unconventional scale. Plus, Vaynerchuk shares why he is the only person at his company with firing privileges, and why your happiness is worth fighting for above all else. In these trying times, it’s hard to not be inspired by Gary’s practical optimism. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What happens when you tap into the collective genius of a diverse group?  Does the cross-pollination of ideas let you create something greater than the sum of its parts? The real magic happens when you create a network of changemakers: people united by a common cause who will drive impact and innovation. Doing this will vastly improve your odds of forging groundbreaking solutions to the challenges you face. Reshma Saujani did this when she founded Girls Who Code, which has supported thousands of young women and non-binary people to take up impactful roles in the tech industry and beyond. With her latest venture, Moms First, she's again deploying her skills as a master of impactful networking. In this episode, Reshma reveals how she's built inclusive networks of collaborators to tackle intractable problems from unexpected angles and unlock massive opportunities. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Kick the conventional wisdom. In this episode of Rapid Response, Bethany McLean and Joe Nocera sit down with Bob Safian to discuss their book, The Big Fail: What the Pandemic Revealed About Who America Protects and Who It Leaves Behind. The pair faced blowback for their damning investigation of business leadership in the wake of COVID. They share how lockdowns may have miscalculated risk versus reward, the pros and cons of a market-based society, and the era’s parallels to the Enron debacle. Plus, they share vital leadership lessons about adapting to new information instead of relying on precedent, and why no decision should be made out of panic. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are AI’s harshest critics causing irreversible harm to humanity? How far should leaders lean into AI? And just what would Reid sound like speaking Chinese with a British accent? Reid Hoffman sits down with CEO of WaitWhat and longtime friend Jeff Berman to tackle these pressing questions and more. Join them in an unguarded exploration of how the AI landscape has continued to shift in the six months since Reid published Impromptu, the book he co-authored with ChatGPT. Reid also gives a sneak peek into his work with Microsoft's unreleased AI text-to-speech tech, and discusses why he chose not to join Elon Musk, Steve Wozniak and other tech leaders in signing an open letter warning about the existential threat of AI. Plus, you’ll hear how early stage business leaders should tap their network to take advantage of AI, and how larger organizations should create long-term strategic plans that can adapt at the drop of a hat. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this installment of our series, AI + You, we dissect the ethical concerns that builders and users of AI must keep in focus. As the AI rollout continues at dizzying pace, we all have a part to play in ensuring human wellbeing is the bedrock principle. To guide you, host Reid Hoffman speaks with Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, Adept’s David Luan and more AI pioneers. Rather than be intimidated by these ethical issues, we’ll leave you inspired to play a part in shaping a bright future in which humanity is elevated by AI. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Keeping calm in a crisis is essential — and extremely difficult.

Can you foster peace between Palestinians and Israelis through business engagement? That’s been a priority of Daniel Lubetzky, founder of Kind Snacks, who has worked with entrepreneurs across the region for decades. Lubetzky joins Bob Safian for this special episode of Rapid Response to draw a distinction between Palestinians and Hamas, and to call for support for what he calls "builders" versus "destroyers" on both sides of the conflict.  Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the midst of conflict and turmoil, Hello Heart CEO Maayan Cohen leads her team with compassion, resilience, and a commitment to justice. In this special episode of Masters of Scale Rapid Response, Cohen describes navigating the unprecedented challenges of running a business in Israel while the country is at war, all while prioritizing the safety and well-being of her employees and their families. This episode does contain descriptions of specific acts of violence that may be disturbing. Please take appropriate care. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In part two of our 3-part series on AI + You, we offer an actionable playbook on how AI can help us scale ourselves personally. Personal scale is all about broadening your skill set and strengthening your human relationships. To guide you, host Reid Hoffman speaks to Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, tech-centric artist Holly Herndon and more AI pioneers. You’ll discover how AI can amplify your ability as a leader, coworker, collaborator and friend. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Can you reinvigorate a beloved but troubled brand by applying lessons from a different industry? Under Armour CEO Stephanie Linnartz firmly believes so — and earlier this year made the leap from Marriott to become the first woman to helm a major sports apparel brand. She joins Rapid Response host Bob Safian to talk about how her 25 years with Marriott is giving her unexpected insight as she works to pivot Under Armour back to growth by leaning into sports style, sharper product segmentation, and an amplified emphasis on women as customers. Stephanie shares why she hired fashion designer John Varvatos, the importance of the Taylor Swift phenomenon for all brands, and what trying every single item in Under Armour's female line taught her.  Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI can be overwhelming. In this 3-part series, we offer business leaders an actionable playbook to best implement AI. Part one: To unleash AI’s true power of scale, you must dive headfirst into ongoing experimentation. To guide you, host Reid Hoffman speaks to Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, Adept’s David Luan, and more AI pioneers. Their experiences with AI provide a perfect lens for any leader to better understand and navigate this new era, even in industries far from the leading edge of tech trailblazers. So channel your inner mad scientist and embrace this new revolutionary tool with us. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With companies wrestling with the question of returning to the office or to continue working from home, there are so many questions around the future of work. How do you maximize your team’s creative output and entice them to want to come back to the office, while navigating the opportunities and challenges of working with AI? WPP CEO Mark Read believes that working together in an office is better – for collaboration, for training new employees, and for company culture. In this episode of Rapid Response, host Bob Safian speaks with Mark about the hurdles companies face in bringing folks back to the office, adopting generative AI, and leading during an era of disruption. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Under a harsh spotlight, how do you remain composed while fighting for your mission? Anti-Defamation League CEO Jonathan Greenblatt joins Rapid Response host Bob Safian to take us inside the story of his public row with Elon Musk. Jonathan also explains how business leaders must ignite hope in the face of hate to help build a brighter future. Plus, he shares lessons about the seasonality of business, the importance of Hollywood, and why leaders everywhere should embrace conflict. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The buzz about AI focuses on how we can bolster our skills, knowledge and efficiency. But what role can AI play in enriching our lives as social beings with feelings, relationships and dreams?  In this special interview, Mustafa Suleyman and Reid Hoffman — co-founders of Inflection AI, and two of the leading AI minds today — sit down to discuss the human-centered ideals at the core of Mustafa's cutting-edge work. They offer a clear eyed, optimistic view on how AI will revolutionize our lives. Mustafa discusses his early experiences with AI, his pioneering work with DeepMind and Google, and the ideals that were central in creating the AI Assistant, Pi. He also discusses how we should be actively creating the future that we want to see, as outlined in his recent book, The Coming Wave.  This interview is also the ideal primer for our upcoming miniseries "AI and You," in which Reid will talk with an array of AI leaders (including Mustafa) to explore how you can harness AI to scale your productivity, your business, and yourself, while staying safe in the process. Register for our live October Strategy Session: https://mastersofscale.com/AI Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The boldest of entrepreneurs take on the impossible. Recorded live at the Masters of Scale Summit, four scale leaders in Bjarke Ingels, Aurora James, Kathryn Finney, and Scott Harrison offer their strategies and ideas around taking on society’s most complex and tough challenges. In this episode, you’ll hear how each entrepreneur embraces a unique challenge from addressing systemic racism, designing sustainable architecture, to bringing clean and safe water across the globe. To take on the impossible, and build a better future, each of these leaders offers that the road to scale begins with a daring mindset and a willingness to embrace problems — no matter their size or complexity. Donate to charity: water here: https://cwtr.org/mos Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For some entrepreneurs, risk is just part of the game. But for the reluctant entrepreneur, whose endeavors come as a response to a need they've identified, risk can feel more like a necessary evil. That’s why you need to learn to harness risk. Stacey Abrams, an entrepreneur and scale leader both in and outside of politics, is a perfect example of how harnessing risk can be key to your success. Outside of politics, she’s started three companies with her business partner, Lara Hodgson. Their new book, Level Up: Rise Above the Hidden Forces Holding Your Business Back, dives into the lessons learned from those experiences. She also founded and scaled two voting rights organizations: the New Georgia Project and Fair Fight Action, as well as the census mobilization effort Fair Count and the Southern Economic Advancement Project. Read Level Up: Rise Above the Hidden Forces Holding Your Business Back, by Stacey Abrams and Lara Hodgson: https://amzn.to/36bw5Ay Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Simplicity is notoriously difficult, but it’s key to iterating successfully — and staying relevant. Featuring cameos from entrepreneur superstar Daymond John, and Instagram co-founder Kevin Systrom, this episode shares lessons from the timeless clothing brand, and its namesake creator, Eileen Fisher. During her 40 years at the helm, the company has scaled from a small shop on Madison Avenue, to one of the fashion world’s most recognizable, and sustainable brands. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Amidst the fast pace of entrepreneurial life, how can we make our networking more impactful? The acclaimed film and television producer Brian Grazer argues that curiosity is the elixir for deeper human connection and cultivating a healthy network that serves as an ever-flowing well of inspiration.  Brian joins Reid to share the unique practice that brings his healthy network to life. You’ll also hear how Brian founded Imagine Entertainment with his longtime creative partner, Ron Howard, and how iconic names like Warren Beatty and Jay-Z were injected with Brian’s curiosity. Plus, Brian shares lessons about seeking inspiration outside of your bubble, the hidden power of microexpressions, and why leaders everywhere should never turn up to a social meeting empty handed. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you evolve your greatest obstacle into your greatest superpower? Shellye Archambeau, Ellevest’s Sallie Krawcheck, and Calendly’s Tope Awotona discuss the hidden advantages of strategizing like an entrepreneurial outsider. Recorded live at the Masters of Scale Summit in San Francisco, they sit down with host Bob Safian to share lessons about questioning the status quo, maintaining confidence in the face of criticism, and orchestrating a cultural turnaround. Whether you’re a budding entrepreneur or firmly established in the C-suite, the outsider’s mindset has the power to inject counterintuitive creativity and dynamism into your leadership. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you stay true to your vision for your company amid constant, unpredictable change? And how do you stay true to a singular vision, while also letting it evolve? These are questions every leader needs to consider as they rally people, resources and opportunities to make their vision a reality. Celebrated filmmaker Ron Howard has a remarkable ability to maintain his vision of creating captivating and deeply human stories — while strengthening how he delivers this vision by incorporating changes in technology, audience tastes and styles of filmmaking. In this episode you'll hear how Ron set out to deliver his vision through movie-making; how he and producer Brian Grazer co-founded Imagine Entertainment and made a string of visionary box office hits; and how Ron continues to embrace advances in technology to scale his vision. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Eric Schmidt, Angela Ahrendts, and Dara Khosrowshahi — three legendary culture-setters — sit down with host Bob Safian to discuss how they’ve built and rebuilt great cultures at Apple, Uber, Google and more. Recorded live at the Masters of Scale Summit in San Francisco, the conversation delivers surprising stories, and counterintuitive lessons on authenticity, making mistakes, and how to build a unique culture that’s right for your business. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you nurture human talent in today’s AI-obsessed, pressure-cooker business climate? Arianna Huffington, founder of Thrive and Huffington Post, and Padmasree Warrior, founder of Fable and former chief strategy officer at Cisco, offer actionable advice on avoiding burnout—for yourself and your teams. Arianna and Padma explain how productivity and positive business outcomes are directly linked to employees’ health and wellbeing. Recorded live at the Masters of Scale Summit in San Francisco, they share with host Bob Safian their personal experiences with burnout as well as simple tips, including how even a brief 60-second break can be a powerful tool to de-stress. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer). Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Need to Know: AI’s risks and opportunities; why Reid launched his own AI chatbot; and what Elon Musk and Sam Altman aren’t telling you. Reid Hoffman joins Bob Safian to explore how leaders everywhere should prepare for the AI revolution. Plus, Reid shares the inspiration and strategy behind co-founding his company, Inflection AI. If you’re unsure how to begin a period of experimentation and AI rollout, Reid and Bob have you covered. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rapid Response with Bob Safian: How do you re-skill a 65,000-strong workforce to prepare for the AI revolution? PwC recently invested $1 billion into AI, hoping to unleash never-before-seen potential for employees and clients. US chief Tim Ryan explains why and how the money will be spent, plus shares what he’s advising fellow CEOs about which industries are most poised for change from AI and how leaders everywhere can address both opportunities and anxieties around AI. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Your company's culture is the bedrock of everything you do. So you can't afford to just let your culture emerge — you need to build it with the deliberate approach of a product designer. Then you need to bring that culture to life by winning buy-in from your team. This is exactly what Dharmesh Shah did at HubSpot — as laid out in the famed HubSpot Culture Code. This living document continues to inspire founders and business leaders to adopt a product design approach to building their own vibrant and adaptable company cultures. In this episode, Dharmesh talks through the inspiration behind the Culture Code, and reveals how he built and rebuilt some of its most inspiring elements — all while keeping his team invested. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Human beings are social creatures, with a critical need to connect with others. This drive gives shape and meaning to our personal and professional lives. For entrepreneurs and business leaders, the path to success relies on strong, human-centered networks. In this special episode, we revisit the Masters of Scale Summit to hear from leaders, including our very own Reid Hoffman, who share inside stories on how to build — and nurture — professional and personal networks. Learn how to network with authenticity, multiply the positive attributes of your network, and recognize your own biases to prevent blind spots on your journey to scale. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Navigate today’s uncertain climate with a steadfast resolve. Recorded live at the Masters of Scale Summit in San Francisco, former Merck CEO Ken Frazier and Upwork CEO Hayden Brown talk with host Bob Safian about how leaders should trust their values when faced with social, political, and economic challenges. Brown shares how leading through the chaos of the pandemic brought new opportunities to increase diversity and productivity. Frazier details Merck’s reactionary strategy to the Russian invasion of Ukraine and offers clear advice to socially conscious leaders. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In part 2 of this episode with veteran founders and investors Mitch Kapor & Dr. Freada Kapor Klein, we get into the data of building human-centered cultures. In part one, we heard how Mitch and Freada went all-in on investing their values, committing 100% of new investments in “gap-closing” companies that aim to improve society, even as they aim for scale and liquidity as well. Now, Mitch and Freada can share how that’s played out in practice, with both positive examples … and some negative ones as well. (Yes, they were early investors in Uber!) Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rapid Response with Bob Safian: Should you begin incorporating AI now or wait to see how it shakes-out for early adopters? AI pioneer Rana el Kaliouby urges business leaders to embrace their exploration mindset in order to accelerate faster. El Kaliouby takes us inside her own AI shop, Smart Eye, where she serves as deputy CEO, to share their process for adapting to the latest technology. An expert on emotional AI and its ethical boundaries, El Kaliouby argues that to succeed in the AI era, we need to focus on what makes us human. She offers key lessons about AI’s role on your core product and functions as well as the risks of overreaching.  Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Can you build with conscience and still succeed? Mitch Kapor & Dr. Freada Kapor Klein certainly think so. As tech industry veteran founders and investors, Mitch and Freada have long embraced non-traditional metrics that put humans at the center. Mitch co-founded Lotus, the 1980s software giant, and hired Freada to help make the company “the most progressive employer in the U.S.” And years later, their early-stage VC firm, Kapor Capital, aligns their portfolio with their values, investing in companies that close gaps in access and opportunity. Human-centered metrics don’t just improve cultures — they improve the bottom line. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you balance saving capital versus taking advantage of current opportunities? How do investors and founders evaluate risk differently? And how do you embrace disruptive new technology without sending the message that you’re replacing humans with robots? Reid Hoffman and Bob Safian answer these questions and more, all posed in a special live Strategy Session by entrepreneurs across many industries and stages of scale. Plus Reid shares how playing games can revolutionize the way you strategize as a leader. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To achieve true cultural impact, follow authentic storytelling and spot untapped consumer needs. Recorded live at the Masters of Scale Summit in San Francisco, filmmaker and entrepreneur Tyler Perry and Netflix’s co-CEO Ted Sarandos talk with host Reid Hoffman about redefining culture, evaluating the playing field, and ignoring conventional wisdom. Sarandos explains how scaling the personal touch of curation and taking risks evolved Netflix into a streaming juggernaut. Perry shares insights about the importance of ownership and how creating his own seat at the table spawned the largest film production company in the U.S. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rapid Response with Bob Safian: Can you truly take advantage of AI before speaking its language? Microsoft’s VP of Design and AI, Dr. John Maeda discusses AI’s common misconceptions and its misunderstood opportunities. A veteran of AI development, John shares valuable insights for entrepreneurs about how to engage with the new technology — from overcoming trepidation to making AI work harder for you — and AI’s potential to help leaders make better decisions. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With guest host Angela Ahrendts (Burberry, Apple). To innovate, you need to build an instinct to smash through barriers — especially the ones that terrify you. Music industry legend Jimmy Iovine has done this throughout his career working with legendary artists like John Lennon, Bruce Springsteen, and Dr. Dre, working in innovative tech like Beats Electronics and Apple Music, as well as in his groundbreaking work educating the next generation of creatives. In the final installment of this two part series, we learn how fear is the tailwind that Jimmy has harnessed to break down barriers and drive creative breakthroughs. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With guest host Angela Ahrendts (Burberry, Apple). To innovate, you need to build an instinct to smash through barriers — especially the ones that terrify you. Music industry legend Jimmy Iovine has done this throughout his career working with legendary artists like John Lennon, Bruce Springsteen, and Dr. Dre, working in innovative tech like Beats Electronics and Apple Music, as well as in his groundbreaking work educating the next generation of creatives. In part one of this two-part episode, we learn how fear is the tailwind that Jimmy has harnessed to break down barriers and drive creative breakthroughs. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rapid Response with Bob Safian: After an infamous fall, MoviePass co-founder Stacy Spikes is back to try again, applying hard-earned lessons and a revamped model to meet the same goal: make theater-going a habit for a new generation. As a passionate Black entrepreneur, Stacy shares the hidden powers of being an outsider and how anyone can re-take control of their narrative to spark a new and exciting chapter.   Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To change the status quo, we need to lean into whatever advantages we have. Princess Reema bint Bandar Al Saud of Saudi Arabia has privileges that many do not: She is a member of the royal family and Saudi Arabia’s Ambassador to the United States. But she is also a woman in a traditional culture who has encountered many obstacles — as an entrepreneur, a CEO, and in government. Princess Reema has deftly maneuvered to help expand women’s rights in Saudi Arabia, in ways few predicted. Recorded live at the Masters of Scale Summit in San Francisco, Princess Reema talks with host Bob Safian about how anyone can use their advantages to push the boundary of what’s possible. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

After guiding the company through a near-death experience, Airbnb’s Brian Chesky talks with Rapid Response host Bob Safian about what he learned and how responding to a crisis both reveals your character and teaches you what’s most important. Recorded live on stage at the Masters of Scale Summit in San Francisco. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rapid Response with Bob Safian: If the most prestigious aspect of your business isn’t paying dividends, should you leave it in the past? BuzzFeed’s co-founder and CEO, Jonah Peretti discusses the surprising decision to shutter the Pulitzer Prize-winning BuzzFeed News, and how the company seeks to re-anchor toward the bright future of media. In his third appearance on Rapid Response, Peretti shares lessons about redefining the tool of social media, leading a private versus public business, and how to tune-out the external noise. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Early-stage startups are a lot like pirate ships — they need a buccaneering spirit to survive. But every startup needs to shed its pirate nature at some point, and evolve into something more akin to a navy — no less heroic, but more disciplined. Dara Khosrowshahi, as Uber CEO, took on the most extreme pirate-to-navy transition in startup history. Though Uber blitzscaled to become the most valuable startup in the world, it was also notorious for its toxic culture — and Dara turned the company around. His method? Truth-telling and doing the right thing "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series." Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You may think that to scale you need to cut humans out of the equation. The opposite is true. You can harness the power of the “human cloud” to solve almost any problem — as long as you keep the word “human” in the equation. That’s what former TaskRabbit CEO Stacy Brown-Philpot champions for this community of people who work with each other, teach each other, and continually learn from each other. "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you create authentic partnerships to build scale? Daymond John, founder of FUBU and one of the original “sharks” on ABC’s Shark Tank, shares lessons from FUBU’s earliest days in Queens, where he partnered with bouncers, bodegas, his neighbor LL Cool J, and his earliest collaborator and investor (his mom) to turn a great idea into a billion-dollar urbanwear brand. "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Google doesn’t tell its employees how to innovate; it manages their inventive chaos. Their secret? Mix free-flowing ideas with disciplined decision-making.  In this week's All-Star Episode, former Google CEO Eric Schmidt shares his strategies to manage chaos. CEO of Google from 2001-2015, and now the co-founder of Schmidt Futures, Schmidt reveals the hidden secret in Google’s famous “20% time” policy, their approach to hiring smart creatives, and the parallels between leading Google and piloting small airplanes. Plus, the decision he made to support a crazy idea that he was certain would bankrupt the company. "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Apple logo. The iconic Burberry check. These images inspire loyalty of customers and employees alike. But it takes more than a beloved brand to power a company and motivate a team. No one knows this better than Angela Ahrendts, former SVP of retail at Apple, and the former CEO of Burberry. Angela has spent most of her career learning how to imbue those logos with meaning — and support them with down-to-earth, everyday, human connection. Why? Because to unite a team — especially one that’s large, global and dispersed — you need to turn them into mission-driven families. "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Normally, trust = consistency + time. But when you're scaling fast, you have to find shortcuts to trust, with your partners and your users. Spotify CEO Daniel Ek knows a thing or two about this. When he founded Spotify, he did what few disruptors ever do: He worked with the industry he was trying to reinvent. How did Ek build a relationship with a music industry wary of piracy? He found shortcuts to trust. And not just with the music industry, but users to. With cameo appearances from Gustav Söderström (Spotify's Chief Research & Development Officer) and Miles Daisher (Red Bull Air Force). "All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All-Star Episode from our library? Let us know at hello@mastersofscale.com. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Being authentic defines strong leadership. Bozoma Saint John has continually challenged expectations, moving purposefully across multiple roles, from Uber’s chief brand officer to Netflix’s CMO, from Pepsico to Apple, from working for celebrated director Spike Lee to working for iconic Hollywood talent agent Ari Emmanuel. The wall between the personal and professional is artificial, Boz argues, and a barrier to leading what she calls The Urgent Life in a new book. The best leaders tap into their emotions and listen to their instincts, she says, which helps to drive a team and a business forward. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To survive a crisis, you have to double down on who you already are as a company. This is something Ellen Kullman knows, having led DuPont through the 2008-2009 financial crisis, and taken the CEO role at 3D-printing unicorn Carbon only weeks before Covid hit. Through her years as a leader, Ellen has developed four crisis principles that allowed her to lead teams and thrive through pandemic, economic meltdown, and beyond. The key? Practicing the principles in calmer times, before crisis hits. Because as Reid says: there's no such thing as a crisis playbook. There's just your playbook. Cameos: Amy Shira Teitel (spaceflight historian), Jonah Peretti (BuzzFeed), Brian Chesky (Airbnb), Neil Blumenthal (Warby Parker), Stacy Brown-Philpot (TaskRabbit). Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you stay focused and committed to putting out a fire while new fires ignite elsewhere? Mercy Corps CEO, Tjada D’Oyen McKenna returns to Rapid Response to discuss the expansive relief effort in Turkey and Syria since the earthquake, leading a grieving team, and how the org’s support strategy in Ukraine must pivot as the country enters its second year of war. Tjada also shares insights about the greater role businesses can play in societal improvement, and why altruism doesn’t mean sacrificing scale. Support Mercy Corps’ relief effort in Syria: https://www.mercycorps.org/donate/catastrophic-earthquake-strikes-syria Support families in Ukraine: https://www.mercycorps.org/donate/support-families-ukraine-and-40-countries-worldwide Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hard challenges demand that we embrace tension. Former CEO of IBM Ginni Rometty argues that, right now, business has a responsibility to deploy what her new book calls Good Power — from putting skills first in hiring, as a way to close systemic opportunity gaps, to thoughtfully erecting guardrails around new technology. As an early pioneer in the AI space with IBM’s Watson, Ginni acknowledges the risk that disruptive technology can have on society. She offers her insider perspective on balancing what she calls “the teeter-totter” of marketplace demands with positive long-term impact. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What drove the meteoric rise of David Droga’s trailblazing agency Droga5? A series of daring, unexpected leaps — tactics he’s now applying at mega-scale as head of Accenture Song. Conventional wisdom tells you to ‘climb the ladder’ of success linearly — as an individual or a company. But David’s unexpected moves — leaning into creative partnerships and controversial programs — accelerated his path to scale. David tells us: “I’m more scared of repetition than I am of failure.” Read a transcript of this episode: https://mastersofscale.com/swing-on-the-jungle-gym-david-droga/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With deserted airports, vaccine and mask mandates, and pandemic-prompted staff departures behind it, Delta Air Lines is once again soaring, recently sharing $563 million in profits with its employees. CEO Ed Bastian, in his third appearance on Rapid Response, talks about capitalizing on the big decisions made amid Covid darkness — from airport renovations to investing in free Wifi — and the opportunities and challenges of adding 25,000 new employees over the past year. Sharing insights on managing tumultuous shifts, as well as his evolving perspective on topics from wellness to business travel, Ed reveals the secrets to first class leadership, including the importance of a good night’s sleep. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars, his ability to bring stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group). Read a transcript of this episode: https://mastersofscale.com/william-make-it-epic/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To breathe fresh life into an established platform, Kickstarter’s new 33-year-old CEO Everette Taylor is shaking things up – and he’s unapologetic if it makes people uncomfortable. From bold new product lines to bold statements, Taylor is working to kickstart Kickstarter’s existing community while aggressively pursuing new users. Marketing is product and product is marketing, he says. “I want to build a juggernaut.” Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Reid Hoffman and Bob Safian sit down once more to discuss how today’s hot-button stories are impacting business. And right now, there's no hotter topic than ChatGPT and the race to bring transformative AI tools into the mainstream. So in this special AI deep-dive, Reid and Bob discuss how ChatGPT has reignited the search engine wars, how we can expect AI to transform our work and leisure, ways to see through the hype, and how business leaders should get the jump on the AI inflection point. Read a transcript of this episode: https://mastersofscale.com/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sports gambling is on track to grow into a $40 billion industry in the U.S., with FanDuel the lead player. CEO Amy Howe explains why the Super Bowl is so important to the company’s aspirations, even as it expands into wider gaming options and broader sports leagues. Leveraging its first-mover advantage, FanDuel is seeking to build an iconic brand around responsible gaming. With so much on the line, Super Bowl week is as make-or-break for Howe as it is for the two teams on the field. Read a transcript of this episode: https://mastersofscale.com/betting-on-the-super-bowl-amy-howe/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you keep innovating while also making sure your core business stays on point? How do you turn your employees into impassioned storytellers? And how do you get even the most risk-averse stakeholders to get on board with your trailblazing new approach? Reid Hoffman and Bob Safian answer these questions and more, all posed live by entrepreneurs across many industries and stages of scale. Plus Reid reminds us the importance of staying grounded in our humanity amid the spate of big tech layoffs in our Need to Know segment. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The carbon-capture industry notched a breakthrough in early 2023, when Climeworks became the first company to be third-party certified for taking carbon out of the air and mineralizing it underground. Climeworks co-founder and co-CEO Christoph Gebald is now racing to scale this new potential, from Iceland to Oman to the United States, by convincing investors, corporate partners, and governments to support a new pillar in the quest for net-zero goals. Christoph points to both serendipity and learning from mistakes as key in helping Climeworks navigate the steep path required in addressing climate-crisis. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Smart entrepreneurs know one of the secrets to scale is leveraging wisdom from others. (In fact, that’s the mission of this show!) But not all advice is right for you right now — and some can even be disastrous. As the founder of the proto-fintech platform LearnVest, Alexa von Tobel scaled her business by seeking advice from mentors and friends … and then, taking only the advice that served her mission. Following Alexa’s story, you’ll learn how to become a good advice detective, with the power to sort the transformative advice from the traps. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

While many retail businesses have struggled to cope with a wave of disruptions — from pandemic to supply chains to inflation — Lululemon has continued to scale, even when retail sales elsewhere dipped. CEO Calvin McDonald shares how mid-term strategic planning, control over inventory, and a culture that climbs mountains together has fueled agility and versatility. When it comes to brand-building and community building, Calvin says, it’s critical to lean into listening, so you can amplify what makes your business truly distinctive.  Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For entrepreneurs and business leaders, the path to success is littered with traps. In this special episode of Masters of Scale, we go into the trenches with leaders from Google, Uber, LinkedIn, and more for inside stories on how to identify, decode, and surmount unexpected pitfalls — from organizational jams to overcommunication, from bloated meetings to bungled succession planning. Learn how to get out of, and avoid, these traps, for yourself and the entire organization. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

While media companies from CNN to Buzzfeed have faced layoffs, one digital network focused on Black millennials has continued to forge ahead. Morgan DeBaun, CEO of Blavity, which reaches some 100 million users through brands like Travel Noire and Afrotech, has defied the odds — repeatedly. Morgan’s experience offers lessons about financial discipline and focused patience, as well as the untapped value in multicultural consumers. An adviser to big companies like American Airlines and an advocate for the Black tech community, Morgan illuminates how openness and opportunity reinforce each other, for enterprises at all scales. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You can’t predict your next a-ha moment. but you can create favorable circumstances for serendipity to happen – for you, and for your team. No one knows this better than J.J. Abrams, director, producer, screenwriter, and co-founder and co-CEO of Bad Robot Productions, which has been behind some of the most successful TV series and films of the last 20 years, from Lost to Star Trek to the Star Wars sequel trilogy. J.J. explains how creativity and collaboration are things you cultivate, not conjure; and that making room for magic isn’t a luxury, it’s an essential part of entrepreneurship. Building the conditions for discovery emboldens and energizes a team, he shows, helping to accelerate the arrival of the next surprise-and-delight solution. Read a transcript of this interview at: mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When the FDA blessed Upside Foods’ grown-from-cells chicken as safe to eat, it was a coming-of-age moment for cultivated meat. Upside founder and CEO Uma Valeti, MD, shares his journey of convincing skeptics, landing investors from Bill Gates to food giants Tyson and Cargill, and building a collaborative partnership with the FDA and USDA. Plus, his lessons on leadership from a career in cardiology and what it will take to convert consumers to a never-before-seen product.  Read a transcript of this episode: https://mastersofscale.com/how-to-cultivate-a-new-industry-uma-valeti/ Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

All great teams need to improvise under pressure, but underpinning this should be a set of tried-and-tested playbooks that let you orchestrate and replicate winning strategies. Cisco's John Chambers created a library of living playbooks — covering culture, acquisitions, crises, and more — to astounding effect as he took Cisco from a small tech supplier to the most valuable company on the planet. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to improve any idea? Find someone who disagrees with it. This is something legendary investor Ray Dalio knows. But there’s a difference between constructive and destructive conflict — and Dalio is a master at spotting the difference. In constructive conflict, a team has a shared goal, whether or not they have differing opinions. And this is the key to success. Cameo appearances: Steve Horgan (USA Field Hockey Director of Umpiring), Daniel Amen (psychiatrist, founder of Amen Clinics). Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Branding is at the heart of any organization’s identity, product, and mission. It's the narrative you weave throughout your scale journey. That’s why brand relevance isn't a nice-to-have — it's a need to have. This special episode of Masters of Scale shares key branding lessons from Nike, Disney, the U.S. Olympic and Paralympic Committee, and more. Applying these insights can amplify your momentum, whether your brand is just starting out or firmly established. By refreshing your brand in dynamic ways, you'll make it relevant and keep it relevant.   Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.