Podcasts by Category
Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you more about what makes me tick, my backstory, how I think about business, parenting and so much more. Of course this wouldn't be a Katie Lance podcast if we didn't talk about social media from time to time!
- 170 - Lighting the Way: Wisdom, Wins, and Wine
Happy March! Grab a cup of coffee or your favorite beverage and let’s catch up!
In this episode I share what I’m listening to this month, what I am reading, how I am tracking ‘wins’ this year, tech tools I am using for better videos, insight on wine and customer service, and a sneak-peek into what’s next in 2024!
Would love to hear from you if you enjoy this episode - DM me on IG @katielance
Additional links:
Billy Joel, “Turn the Lights Back On”Conversations That Matter (book)Katie’s interview with Leslie Appleton-YoungRinglight/tripodiPhone micTeleprompter appChatGPT MasterclassKatie’s 6-Week CoachingFri, 01 Mar 2024 - 169 - Life and Business Update
Happy February! In this episode I share a life and business update including some exciting things we are working on this month, thoughts around change, what I’m reading and more! Would love to hear from you if you enjoy this episode - DM me on IG @katielance
Additional links:
Instagram Challenge: katielance.com/challenge
Instagram Masterclass: katielance.com/masterclass
My slides from Inman: katielance.com/ICNY
YouTube channel: https://www.youtube.com/katielanceconsulting
Smart Brevity book: https://www.amazon.com/Smart-Brevity-Power-Saying-More/dp/B0B5YCYCZF/
Fri, 02 Feb 2024 - 168 - Less is more | What is new for 2024
Happy new year! I am excited to share some updates and things we are working on for 2024 in our business and life. Take a listen and let us know what you think. DM me on Instagram @katielance with your questions or thoughts!
Subscribe to our YouTube channel here.
Signup for the #GetSocialSmart Academy before the end of January: katielance.com/academy
Fri, 05 Jan 2024 - 167 - End of Year Update and How to Nail Your 2024 Social Media Strategy
Are you a real estate professional looking to dominate the digital landscape in 2024?
My latest podcast and YouTube video is your ultimate guide to crafting and implementing a winning social media strategy that's both efficient and effective.
Learn how to implement a 2024 social media strategy by using the following tips:
Content is King: Dive deep into the significance of balancing content creation with engagement, ensuring your brand stands out. If you need a refresher on planning, don't miss our 'Social Media Planning for Real Estate' video linked below!Tech to the Rescue: Embrace the power of cutting-edge tools like Meta Business Suite, Hootsuite, Later.com, and Repurpose.io to streamline your workflow and save precious time.Strategic Distribution: Learn how to design a clear and concise content distribution plan that ensures your content reaches your target audience, driving leads and sales.
Join me as I unpack these topics with actionable tips and industry insights tailored for real estate success. This podcast is perfect for agents and brokers eager to elevate their online presence and connect with clients in a meaningful way.Equip yourself with the knowledge to harness the latest in social media for real estate.
Let's get your social media strategy on track for 2024!
Additional links:
Watch this on YouTubeMastermind WaitlistJoin the #GetSocialSmart AcademyTue, 19 Dec 2023 - 166 - AI in Real Estate: Interview with Marki Lemons-Ryhal
In this episode, I’m thrilled to be joined by the internationally renowned keynote speaker and best-selling author, Marki Lemons-Ryhal, to delve into the world of Artificial Intelligence (AI) in the real estate industry. As a respected authority in real estate and technology, Marki offers a valuable overview of AI and OpenAI’s ChatGPT, enlightening listeners on their groundbreaking implications for real estate agents and brokers.
In this episode, we covered:
* Understanding AI in Real Estate
* Practical applications for AI
* Education and training
* AI Ethics and fairness
* Future vision for AIConnect with Marki here: https://www.markilemons.com/ and here: https://www.instagram.com/markilemons/
Wed, 25 Oct 2023 - 165 - Katie Lance at Inman Connect #ICLV | ChatGPT and AI for Real Estate
In this podcast, Katie Lance, renowned keynote speaker, takes the stage at Inman Connect Vegas 2023 (#ICLV). Dive deep into the transformative power of AI, the capabilities of ChatGPT, and the influence of Canva in the real estate world. This is a glimpse into the technological future of our industry!
Looking for an impactful speaker for your next event? Contact me now to elevate your audience's experience! https://www.katielance.com/speakingWed, 27 Sep 2023 - 164 - YouTube Strategies for Real Estate: Interview with Julie and Eric Ziemelis
Ever wondered what it's like to vlog about the stunning landscapes of Kona, Hawaii and mix it up with real estate? Join us as we chat with Julie and Eric Ziemelis, the awesome pair behind the YouTube sensations, 365 Hawaii and 365 Hawaii Real Estate Minute.
Julie spills the beans on how she went from being a newbie vlogger to a go-to expert in Kona's real estate scene. Meanwhile, Eric gives us a peek behind the curtain, sharing the highs and lows of teaming up with Julie to create binge-worthy content.
Curious about the difference between their two channels? They've got you covered! Plus, they'll let you in on their secret sauce for turning their YouTube views into 95% of their real estate leads.
But it's not all business. Julie and Eric are big believers in the magic of storytelling, and they share their tips on how they bring Hawaii's breathtaking beauty to life on screen.
And if you've got dreams of starting your own YouTube channel or blog, especially in the real estate world, they've got some golden nuggets of advice for you.
So, whether you're a real estate pro or an up-and-coming YouTuber - this chat's packed with insights and fun stories. Don't miss out!
Additional links:
365HawaiiLiving.com365 Hawaii YouTube Channel365 Hawaii Real Estate Minute YouTube Channel365 Things to Do in Kona on Facebook
Don't forget to subscribe to the Katie Lance Podcast so you never miss an episode!Enjoy this episode? We would love your review on on Apple!
Wed, 30 Aug 2023 - 163 - Social Media Rule Breakers | Katie Lance and Chelsea Peitz
Welcome to an exciting conversation between social media strategist Katie Lance and Chelsea Peitz, where they dive deep into the art of "breaking the social media rules" and discovering what truly works for you in the world of real estate. If you're a real estate professional looking to elevate your social media game and achieve unparalleled success, this is the discussion you don't want to miss!
In this engaging chat, Katie Lance, an industry-leading social media strategist, shares her invaluable insights and strategies tailored specifically for the real estate audience. Joining her is Chelsea Peitz, a renowned expert in social media marketing for real estate professionals. Together, they provide practical advice, proven tactics, and innovative ideas to help you navigate the ever-evolving social media landscape.
Discover the secrets to building an authentic online presence, creating engaging content, and developing a personal brand that resonates with your target audience. Learn how to leverage social media platforms effectively, including the latest trends and best practices that will set you apart in the competitive real estate industry.
Whether you're a seasoned real estate agent or just starting your journey, this conversation will empower you to embrace your unique style, experiment with unconventional strategies, and find what works best for you. It's time to break free from the traditional social media playbook and uncover your own path to success!
Remember, the key is to be yourself and engage your audience authentically. Let's make social media work for you!
Additional links:
Connect with Katie on IG @katielance
Connect with Chelsea on IG @chelsea.peitzWed, 26 Jul 2023 - 162 - Mastering Mindset for Video Marketing Success: Interview with Karin Carr
In this inspiring interview, we sat down with Karin Carr, founder and CEO of Karin Carr Coaching, Amazon bestselling author, and a renowned expert in video marketing for small businesses.
Discover how Karin conquered her own fears and built a successful career using YouTube. She shares invaluable insights on mastering mindset, overcoming fear of judgment, and creating effective video content. Don't miss out on this empowering conversation!
Additional Links:
Subscribe to our YouTube ChannelLeave a review of our podcastConnect with Karin on YouTube and InstagramCheck out Karin’s bookWed, 28 Jun 2023 - 161 - How to Build a Compelling Real Estate Brand | Interview with Post & Beam Creative
Join host Katie Lance on The Katie Lance Podcast as she interviews Christine George and Carrie Edwards, co-founders of Post & Beam Creative, a marketing agency that specializes in creating business development and marketing strategies for small businesses, entrepreneurs, and real estate professionals.
In this episode, Katie dives deep into the world of real estate branding and marketing with Christine and Carrie, asking them about the most common mistakes real estate agents make and how they can avoid them. They also discuss the importance of having a personal brand as a real estate agent and the key elements to building a strong brand in the industry.Additionally, Christine and Carrie share their insights on the most effective marketing strategies for real estate agents, both online and offline, and how agents can differentiate themselves in a crowded market. They also share some examples of successful branding and marketing campaigns they have worked on with real estate agents, and what made these campaigns so effective.
Whether you're a real estate agent or someone interested in marketing and branding, this episode is full of valuable insights and practical tips to help you succeed in the competitive world of real estate. Don't miss it!
Additional links:
#GetSocialSmart Academy: http://katielance.com/academy Connect with Carrie and Christine: https://www.postandbeamcreative.com/ and https://www.instagram.com/postandbeamcreative/Wed, 31 May 2023 - 160 - Marketing Mastery and Leadership Lessons with Katie Lance: A Journey into Entrepreneurship
This time the interview tables have turned! Big thanks to Lori Muller, President of the US Organization at EXIT Realty Corp. International for this interview with Katie!
In this conversation, Katie shares her insights and expertise on marketing strategies, leadership, and building a successful business. She offers valuable tips on navigating the world of entrepreneurship and discusses the importance of developing strong leadership skills. Katie also shares her experience of working with her spouse and offers advice on how to build a successful business partnership.
Whether you're a seasoned entrepreneur or just starting out, you won't want to miss this engaging discussion with one of the leading voices in marketing and business development. Tune in to gain valuable insights and inspiration for your own entrepreneurial journey.
Special thanks to Lori Muller, President of EXIT Realty, for joining us as the guest host and conducting this insightful interview with Katie Lance. We appreciate your time and efforts in bringing this conversation to our audience.
Additional Links:
Connect with Katie on Instagram: https://www.instagram.com/katielance/Join the #GetSocialSmart Academy: https://katielance.com/academy/Connect with Lori on LinkedIn: https://www.linkedin.com/in/lori-muller-7988077/For more information about EXIT Realty: text KatieLance to 85377 or go to https://www.joinexitrealty.com/Fri, 28 Apr 2023 - 159 - Getting On Camera: Expert Video Tips for Real Estate Agents | Interview with Melanie Galea
Welcome to the latest episode of the Katie Lance Podcast! In this episode, Katie is joined by Melanie Galea, a RE/MAX real estate agent from Fort McMurray, Alberta, Canada with over a decade of experience in the industry. Melanie is also an expert in video creation, having honed her skills over the past 10 years.
During their conversation, Katie and Melanie discuss the importance of "done is better than perfect" and prioritizing progress over perfection. They also dive into valuable video tips for real estate agents who are just starting out with video, including how it's easier than ever to get on camera.
Melanie's expertise in video creation has helped her generate more business by allowing her to showcase properties and connect with clients in a more personal way. Her use of video has set her apart in a competitive market and has led to increased exposure and brand recognition.
With Melanie's wealth of knowledge and experience, this episode is a must-listen for anyone in the real estate industry looking to up their video game and take their business to the next level. So sit back, relax, and get ready to learn from one of the best in the business!
Additional links mentioned:
Melanie’s Instagram: https://www.instagram.com/melaniegalearemax/ Melanie’s podcast: http://www.shiftdisturber.com/ Melanie’s virtual tour tutorial: https://youtu.be/h9H3CVeUpsI Melanie’s 20+ content ideas from open houses: https://youtu.be/KVMCgxLSlls#GetSocialSmart Academy with Katie Lance: https://katielance.com/academy Live video resource: https://streamyard.com/ Graphics and videos: https://www.canva.com/Tue, 25 Apr 2023 - 158 - Creating Super Fans | Interview with Brittany Hodak
In this episode, we dive into the world of customer experience and standing out in a crowded market with author Brittany Hodak. Her latest book, "Creating Super Fans," is all about creating loyal customers who will not only continue to support your business, but also spread the word to others.
During our conversation, we discuss the importance of customer experience in every aspect of a business, including real estate, and how it can make or break a company's success. We also talk about the challenges of differentiating yourself in a sea of sameness and how to create a unique brand identity that resonates with customers.
Brittany shares her insights on how to build a community of loyal fans, including the importance of authenticity, engagement, and going above and beyond for your customers. Whether you're a small business owner or a large corporation, her advice will help you create a memorable customer experience that keeps customers coming back for more.
Join us as we explore the power of creating super fans and the impact it can have on your business!
More about Brittany:
Brittany Hodak is an award-winning entrepreneur, author, and customer experience speaker who has delivered keynotes across the globe to organizations including American Express and the United Nations. She has worked with some of the world’s biggest brands and entertainers, including Walmart, Disney, Katy Perry, and Dolly Parton. She founded and scaled an entertainment startup to eight figures before exiting, and she is the former Chief Experience Officer of Experience.com. Forbes said of her debut book, Creating Superfans, “If you have customers, you need this book. Period.”Connect with Brittany on Instagram
Order Brittany’s book here
Listen to Brittany’s podcastWed, 29 Mar 2023 - 157 - Authenticity in Action | Interview with Stephanie Chumbley
In this episode social media strategist and keynote speaker Katie Lance interviews Stephanie Chumbley, the Director of Social Media and Education for Chicago Title of Oregon. The discussion centers around mastering the art of video and social media marketing to skyrocket your real estate business.
Stephanie shares her insights and experience in using social media to generate leads, build relationships, and grow her business. She talks about the latest social media trends for real estate agents, including insights on video creation, reels, editing, apps, and time management.
Katie and Stephanie also discuss the importance of staying true to who you are and maintaining authenticity on social media. They share practical tips for creating engaging and effective video content, as well as strategies for maximizing your social media presence to stand out from the competition.
Whether you're new to social media or looking to take your real estate business to the next level, this episode is full of valuable insights and actionable tips to help you master the art of video and social media marketing. Tune in to learn from two experts in the field and take your real estate business to new heights.
About Stephanie:I’m a retired REALTOR®️ with a passion for helping others navigate social media to grow their real estate business in a fun and effective way. As an extroverted introvert, I will really come to life when asked about Apple products, Instagram, creating art, cats, digital planners, coffee or new wave synth music.
Connect with Stephanie:
On Instagram hereor here
On Instagram#GetSocialSmart Academy
Connect with Katie:
InShotSparked book and quizBeReal
Resources that Stephanie shared:Wed, 22 Feb 2023 - 156 - Your Communication Superpower: Active Listening with Katie Lance and Leslie Appleton-Young
Are you a real estate professional looking to improve your communication skills and build stronger relationships with clients? In this podcast, we'll explore the concept of active listening and how it can be applied to social media interactions.
Tue, 24 Jan 2023 - 155 - 2023 Social Media PredictionsWed, 21 Dec 2022
- 154 - Mindful Marketing | Interview with David GreenspanWed, 07 Dec 2022
- 153 - Working with Your Spouse | Katie and Paul LanceFri, 18 Nov 2022
- 152 - Being Authentically Yourself | Interview with Lynda GillWed, 09 Nov 2022
- 151 - Celebrating 10 Years in Business!Mon, 07 Nov 2022
- 150 - YouTube and Instagram Reels Strategies for Real Estate | Interview with Chavi Hohm
Are you ready to learn all about Instagram Reels, YouTube and what is working right now to grow your real estate business? In this Flashback Friday episode I’m excited to share a great conversation I had a few weeks back with a dear friend of mine, Chavi Hohm, over on Instagram Live.
Fri, 27 May 2022 - 149 - How to Grow Your YouTube Channel for Real Estate | Interview with Christian Walsh
Have you been wanting to grow your real estate business through YouTube but weren’t sure how? I had the pleasure of interviewing long-time #GetSocialSmart Academy member Christian Walsh. Over the last two years, Christian has grown his channel to more than 16K subscribers and has impacted his business in so many ways.
Wed, 11 May 2022 - 148 - Real Estate Marketing and Branding | Interview with Linda O'Koniewski and Christine George
In this Flashback Friday episode, I am excited to flashback to an interview I did a few weeks back with Linda O’Koniewski and Christine George!
Fri, 29 Apr 2022 - 147 - Be a Lifelong Learner | Interview with Nora Lynch Smith
I had the pleasure of recently chatting with long-time #GetSocialSmart Academy member, Nora Lynch Smith all about real estate, her love of learning, her advice to newer agents, social media and more!
Wed, 13 Apr 2022 - 146 - Flashback Friday | The Happiest Person in Real Estate with Katie Clancy
Katie Clancy is truly the happiest person in real estate! She is a dear friend, the founder of the Cape House Team, a top real estate agent, national speaker, creator of The Cape House Show with additional podcasts in production, a wife, a mom, a dear friend and one of our #GetSocialSmart Ambassadors.
Fri, 25 Mar 2022 - 145 - Consistency is the Name of the Game | Interview with Jim Chu
I recently had the pleasure of interviewing #GetSocialSmart Academy member, Jim Chu for our monthly Academy Spotlight series!
Wed, 09 Mar 2022 - 144 - Flashback Friday | Real Estate Marketing and Goal-Setting with Stephanie Lanier
It’s Flashback Friday! Today we’re revisiting one of my favorite interviews with my dear friend and long-time Realtor, Stephanie Lanier.
Fri, 25 Feb 2022 - 143 - Upleveling Your Brand in 2022 | Interview with Lisa Escue
I had the pleasure of interviewing long-time #GetSocialSmart Academy member and 20-year real estate veteran Lisa Escue! Lisa and her husband just left a major franchise and branched out on their own. We had a great conversation about their business and evolution, what it’s like to re-brand, how they have built their business in the Dallas/Fort Worth area, what’s working with their marketing and so much more!
Wed, 09 Feb 2022 - 142 - Reflections on 2021 and What’s Next for 2022?
Can you believe that the end of 2021 is around the corner? This year has flown by. In this episode I thought I’d share some reflections personally and professionally and some things on the horizon for 2022. I can’t wait for you to listen!
Fri, 17 Dec 2021 - 141 - Social Media with Intention | Interview with Eileen Lacerte
I am excited to share with you an interview I did recently with a long-time member of our #GetSocialSmart Academy and real estate broker - Eileen Lacerte.
Fri, 10 Dec 2021 - 140 - Avoid Shiny Object Syndrome | Interview with Neil Mathweg
Do you struggle with shiny object syndrome? You aren’t alone! In my latest interview with Realtor, coach and author of the new book “Agent Rise” - Neil Mathweg shares some of the biggest mistakes he sees agents making in their business, how to have the right mindset for success, proven lead generation ideas for 2022 and so much more.
Fri, 03 Dec 2021 - 139 - How to Be a Great Podcast Guest
Have you ever been asked to be on a podcast? If so, you may have wondered how you can make the most of your time and how to be the most effective.
Fri, 26 Nov 2021 - 138 - Video Marketing, Content Creation and Distribution | Interview with Betti Russo
Organized, intentional and systematic. That are the three words that come to mind when I think about one of our long-time #GetSocialSmart Academy members and Realtor, Betti Russo.
Fri, 19 Nov 2021 - 137 - Fearlessly Authentic | Interview with Franke Joehl
Fresh out of high school, Franke Joehl jumped into real estate and in the last 7 years - he has catapulted his career and is now the director of Operations for EXIT Realty Alabama and Mississippi as well as an amazing national speaker, coach, podcaster and more. Franke is also a long-time #GetSocialSmart Academy member and dear friend and I am thrilled to be able to highlight him in our Academy Spotlight Series!
Fri, 12 Nov 2021 - 136 - Leadership at Work and at Home | Interview with Adam Contos
Have you thought about what it takes to be a great leader? In today’s podcast, I have the pleasure of interviewing the CEO of RE/MAX Holdings and the author of the new book, “Start with a WIN!” - Adam Contos.
Fri, 05 Nov 2021 - 135 - Celebrating 9 Years in Business!Fri, 29 Oct 2021
- 134 - Making Diversity a Priority | Interview with Roy Machado
There is perhaps nothing more empowering than homeownership. In today’s podcast, I have the pleasure of speaking with Roy Machado, Founder of All City Homes, about his passion for promoting home ownership and empowering people in his community.
Fri, 22 Oct 2021 - 133 - How to Be Seen Everywhere | Interview with Tom Pietsch and Susan Hall
How can you be seen everywhere? In this #GetSocialSmart Academy Spotlight Interview, Tom Pietsch and Susan Hall share some of their best tips for being seen and building a thriving real estate business.
Fri, 15 Oct 2021 - 132 - Wrap Your Goals In Grace | Interview with Stephanie Lanier
I had the pleasure of speaking with dear friend and long-time Realtor, Stephanie Lanier, about how she switched from a career in social work into real estate after a devastating medical diagnosis for her son.
Fri, 08 Oct 2021 - 131 - Getting Back Onstage After 18 Months (and, How I Prepare for a Keynote)
Speaking onstage is near and dear to my heart and something I greatly missed during the last 18 months. As grateful as I am for technology - there is truly nothing like being in person!
Fri, 01 Oct 2021 - 130 - Improve your Visuals on Instagram
Do you ever feel like your visuals on Instagram fall a little flat? Like, you have a great idea to create something fun and creative with Reels on using Canva but then you post it and you hardly receive any likes or engagement?
Fri, 24 Sep 2021 - 129 - Do What Brings You Joy | Interview with Alana Corso
Are you doing what brings you joy? In this podcast episode, I had the pleasure of speaking with long-time #GetSocialSmart Academy member, Alana Corso. Alana is a Realtor in my local San Francisco Bay area and in this interview we talk about how she got into real estate from financial services, motherhood, marketing, life hacks and more!
Fri, 17 Sep 2021 - 128 - Thriving in Flexibility | Interview with Nicole Nicolay
Is it possible to achieve balance between work and family? Where does health and wellness come into play? Can you be the hero for your clients and your family at the same time? In our recent podcast, I had a great conversation with my dear friend and incredibly awesome Realtor, Nicole Nicolay.
Fri, 10 Sep 2021 - 127 - Back to School After a Pandemic
I think it’s safe to say that most parents and guardians I know feel a mixed bag of emotions when it comes to their kids being back in the classroom. Our two boys were home 17 months from the beginning of the pandemic to now. 17 months!
Fri, 03 Sep 2021 - 126 - Video is the Biggest ROI | Interview with Raj Qsar
When it comes to video marketing - Raj Qsar is the king! I had the pleasure of interviewing Raj for our podcast and I loved hearing his story of how he got into real estate.
Fri, 27 Aug 2021 - 125 - Authenticity is Everything on Social Media | Interview with Leslie MacRossie
Branding is so much more than your logo or the colors on your sign - it’s what you sound like and stand for - and more importantly, how you make people feel! I had the pleasure of interviewing long-time Academy member, Leslie MacRossie, about her business, how she got into real estate and how she uses social media to grow her business.
Fri, 20 Aug 2021 - 124 - Accessibility 101 | Interview with Shelly Brisbin
Have you ever thought about making your content more accessible but weren’t sure where to start? In this podcast, I had a great conversation with writer, editor and podcaster Shelly Brisbin. She shared some helpful tips for how to think about your content on your website and social media to make it accessible to all!
Fri, 13 Aug 2021 - 123 - Recap from My Call With InstagramFri, 06 Aug 2021
- 122 - Kindness Counts | Interview with Nestor Herrera and Michelle Phillips-Herrera
There is so much noise on social media. One way to stand out is through genuine kindness! In my latest interview - Nestor and Michelle Herrera exude kindness in how they run their business, in their business partnership and marriage and how they are on social media.
Fri, 30 Jul 2021 - 121 - Create a Repeatable Routine for Your Content
If you want to consistently put out relevant content - to do so sustainably requires creating a repeatable routine that you can repeat each time. In this episode, I share how I do this for my #GetSocialSmart Show on YouTube, here on the podcast, and in my weekly #CoffeeWithKatie live show in our Academy.
Fri, 23 Jul 2021 - 120 - Social Media is a Marathon and Not a Sprint | Interview with Karen Bigos
Social media is a marathon, not a sprint! No one knows this better than New Jersey real estate broker, Karen Bigos! Karen started on social media back in the day by organizing her high school reunion through a Facebook Group which led to one of her first million dollar deals, which she can attribute to her relationships through Facebook.
Fri, 16 Jul 2021 - 119 - Do What You Love and Love What You Do | Interview with Cindy Carava
Have you ever thought about changing careers or going back into the workforce after being a stay-at-home parent? In my latest podcast, I had the pleasure of interviewing Cindy Carava. Cindy originally worked in the medical field for years and then was a stay at home parent to her two girls and then decided to jump into real estate!
Fri, 09 Jul 2021 - 118 - How to Actually Take a Vacation (and, Unplug as an Entrepreneur!)
Oftentimes as entrepreneurs we think we can’t take vacations - that ‘no one can do my job as good as I do.’ We just got back from our longest vacation ever (2 weeks in Maui) and I am here to say that YES you can!
Fri, 02 Jul 2021 - 117 - Making Your Content and Your Website More Accessible
Have you ever thought about making your website and social media more accessible? Or, ADA compliant? We started thinking about this over the last year or so and in this episode I share more about a few steps we have taken with our website and social media to be more inclusive and accessible.
Fri, 25 Jun 2021 - 116 - You Write Your Own Journey | Interview with Jen Sylvester
Have you ever wondered how a solo real estate agent can make the time to create video consistently that will help them grow their business? In this #GetSocialSmart Spotlight interview, I interviewed RE/MAX Realtor Jen Sylvester about how she has created a smart system and integrated into her business and is generating high quality leads from her video marketing!
Fri, 18 Jun 2021 - 115 - Follow Your Passion and Your Purpose | Interview with Sabrina Brown
Do you feel like you're following your passion and your purpose? In our latest podcast interview, I had the pleasure of interviewing real estate broker, Sabrina Brown. I talked to Sabrina about her experience as a broker owner, leadership and so much more.
Fri, 11 Jun 2021 - 114 - Thoughts On ‘Getting Back to Normal’
Are you ready to get back to normal? After the last crazy year and a half, right?! In this podcast episode, I share a few of my thoughts around getting back to normal, traveling, and a few thoughts around big events and where I stand as a mom.
Fri, 04 Jun 2021 - 113 - An Insider’s Peek Into NYC Real Estate | Interview with Nikki Beauchamp
Are you curious about the ins and outs of real estate in New York City? Today I’m excited to share an insider’s peek into this dynamic market with my dear friend and real estate pro, Nikki Beauchamp.
Fri, 28 May 2021 - 112 - How to Generate Real Estate Leads Using YouTube | Interview with Tasia Custode
How can real estate agents generate leads using YouTube? In this podcast episode, I’m excited to chat with my friend and video expert,Tasia Custode about how real estate agents and brokers can maxime YouTube to generate business, increase engagement and stay in touch more effectively with their past clients.
Fri, 21 May 2021 - 111 - Being Self-Aware with Your Marketing is the Name of the Game | Interview with Eddie J. CamposFri, 14 May 2021
- 110 - How I Got Myself In (and Out) of Instagram Jail
Have you ever woken up, opened up your favorite app only to see that your account has been suspended? It happened to me with Instagram recently and this podcast is the story of what happened, how I got into “Instagram jail,” how I got my account back and some of the lessons I have learned!
Fri, 07 May 2021 - 109 - Instagram Tips for Real Estate Agents to Stand Out in 2021
Frustrated with all the changes to Instagram in 2021? Looking for a few ways to rise above the noise and stand out? In this episode, I share some of my biggest tips for real estate agents and brokers to increase your engagement and increase your traction on Instagram.
Fri, 30 Apr 2021 - 108 - Overcoming Obstacles as a Real Estate Agent | Interview with Robyn Burdett
In today’s podcast I’m excited to chat with my good friend and long-time #GetSocialSmart Academy member, Robyn Burdett. In this interview we talk about how to build trust using social media, time management, overcoming obstacles and so much more!
Fri, 23 Apr 2021 - 107 - How to Leverage Video on Facebook and YouTube to Build Your Real Estate Business | Interview with Julie Ziemelis
How can you create and grow a popular YouTube channel? How can you best leverage video on Facebook to grow your real estate business? Today I’m excited to dive into these questions and more with my dear friend, Julie Ziemelis.
Fri, 16 Apr 2021 - 106 - Becoming a Better Storyteller | Interview with Mike Ganino
How can you become a better storyteller? In today’s episode I’m excited to chat with my dear friend, Mike Ganino, about all things storytelling, public speaking, authenticity, parenting and so much more.
Fri, 09 Apr 2021 - 105 - Opening Pathways for Conversations About Race, Best in Class Real Estate Marketing, Parenting (and More!)
In today’s episode, I’m excited to chat with my dear friends Anne and Dave Jones. In this conversation we chat about humanity over politics, being a community super hero, opening pathways for conversations about race, best in class real estate marketing, parenting and more!
Fri, 02 Apr 2021 - 104 - How to Improve Your Virtual Presentations
Are you someone that teaches or trains virtually? This podcast is for you! I’m sharing some thoughts about mindset, how to get ready, equipment and lots more tips from our years of experience teaching others virtually.
Fri, 26 Mar 2021 - 103 - How One Realtor Doubled Their Business Using Social Media and Video Marketing | Interview with Sue "Pinky" Benson
How can you use video and social media to grow your brand? In today’s podcast I’m excited to share an interview with my dear friend and #GetSocialSmart Academy member, Sue “Pinky” Benson.
Fri, 19 Mar 2021 - 102 - The Personal is Political | Resiliency, Activism, Innovative Marketing, Parenting and More! | Interview with Team Diva Real Estate
In today’s episode I’m excited to chat with my dear friends of Team Diva Real Estate, Chavi and Kim.
Fri, 12 Mar 2021 - 101 - The Power of Podcasting | Interview with Bill Risser
It’s our 100th episode of The Katie Lance Podcast! To celebrate, I’m excited to interview my dear friend and fellow podcaster, Bill Risser.
Fri, 05 Mar 2021 - 100 - How to Improve Your Confidence on Camera (plus, Video Tips for Real Estate Agents) | Interview with Kristi Kennelly
How can you feel more confident on camera? In today’s podcast I’m joined by my dear friend, Kristi Kennelly, who shares invaluable tips for getting more comfortable on video!
Fri, 26 Feb 2021 - 99 - How One Realtor is Crushing it on Instragram (and got a $2.5M listing from IG!) - Interview with Brian Teyssier
How can you use Instagram to build your real estate business? In today’s interview with Brian Teyssier he shares how he has maximized Instagram to rock his real estate business!
Fri, 19 Feb 2021 - 98 - Taking a Leap of Faith, Diversity, Fair Housing, Mentoring and Self-Care | Interview with Kama Burton
How can you pursue your passions, despite your obstacles? In this episode I’m excited to share my conversation with Kama Burton whose passion is teaching you how to do just that!
Fri, 12 Feb 2021 - 97 - Clubhouse for Real Estate Agents
What the heck is Clubhouse? Is it good for real estate agents? In this episode I’m giving you the rundown on this new social media platform that is getting a lot of buzz. Just like anything else, you don’t have to jump on every new shiny object! But, I would encourage you to listen to this episode and decide if this is a platform you may want to explore more.
Fri, 05 Feb 2021 - 96 - Social Media Strategy in 2021 - Interview with Stephanie Chumbley
Today, I am excited to share my interview with Stephanie Chumbley, the Director of Social Media & Education for Chicago Title of Oregon. Stephanie is a real estate speaker, social media specialist, Apple enthusiast and educator from the Pacific Northwest.
Fri, 29 Jan 2021 - 95 - The Power of the Pivot - Interview with Alyssa Hellman
Today I am so excited to share my interview with Alyssa Hellman. Alyssa is a friend, Realtor in North Carolina, speaker, coach, wife, mom and so much more! Alyssa and I had a great conversation about how she got into real estate, her experience as someone in the LGBTQ community and in real estate and her biggest advice for 2021.
Fri, 22 Jan 2021 - 94 - How One Real Estate Broker Has Captured 25% Market Share - Interview with Lee Arnold
How can you become the go-to person that people trust? In this interview with real estate broker, dear friend and #GetSocialSmart Academy Ambassador, Lee Arnold, we dive into the specifics of building trust and in-turn building your market share.
Fri, 15 Jan 2021 - 93 - My Favorite Things [Business, Family, Social Media, Parenting and More!]
Let’s face it, 2020 was not the year any of us expected! In December I hosted a Facebook Live where I highlighted a few of my favorite things from 2020 for business, life and tech. This is something I do every year but this year’s edition was of course, a bit different. I’m calling it the quarantine edition!
Fri, 08 Jan 2021 - 92 - Creating Your 2021 Social Media Plan
Are you ready for 2021? Do you have a social media plan in place yet? Right now is a great time to plan out your next year ahead for social media! In this episode I’m sharing a few tips for getting your plan in place for the new year. Listen in for my best advice on setting up yourself for success in 2021!
Fri, 18 Dec 2020 - 91 - How One Realtor Grew Their Business from $5M to $30M Using Social Media (including BONUS material!)
Katie Clancy is truly the happiest person in real estate! She is a dear friend, the founder of the Cape House Team, a top real estate agent, national speaker, creator of The Cape House Show with additional podcasts in production, a wife, a mom, a dear friend and one of our #GetSocialSmart Ambassadors.
Fri, 11 Dec 2020 - 90 - Raising Boys
Are you a boy mom? In this episode I have a very special guest, my good friend Christine George. She is joining me for a fun and candid conversation on raising boys!
Fri, 04 Dec 2020 - 89 - Social Media for 2021
Are you ready to up your social media game in 2021? The new year is going to be here before we know it! In this episode I’m going to give you some great tips, tools and strategies for creating your social media plan for 2021.
Fri, 27 Nov 2020 - 88 - Parenting During a Pandemic (an Update)
Are you parenting during this pandemic? I’ve shared a few updates this year about our family and how we are managing through this time. But it has been a few months so today I’m sharing an update. I’ll be honest, this year has been tough. I have to say our boys have been so resilient. In this podcast I’m sharing a few things that have worked well for us, as well as a few that have not.
Fri, 20 Nov 2020 - 87 - Secrets to How I Increased My Instagram Engagement
Have you ever wondered what happens behind-the-scenes of a growing Instagram account? Instagram is one of my favorite places to be and there is a lot going on with the platform. In this episode I’m sharing how I’ve successfully grown my Instagram following and 3 tips that have helped me not just grow, but also increase my engagement on Instagram.
Fri, 13 Nov 2020 - 86 - Email Marketing That Does Not Suck
Social media is rented ground. That’s why it’s so important to create content and assets that you own, including your email list. When you build your own database, that goes with you wherever you go. In this episode I’m sharing three things that have made a big difference in our email marketing strategy.
Fri, 06 Nov 2020 - 85 - How To Repurpose Content For Social Media
In today’s podcast I’m talking about one of my very favorite topics - repurposing content! Now as you know, I love social media. But I also recognize that social media is rented ground and because of that, it’s important that we focus on creating our own original content that we own.
Fri, 30 Oct 2020 - 84 - The Art of the CMA
Would you like to be the go-to agent in your community? This is exactly what we talk about in today’s podcast with special guest, Greg Robertson. Greg is the co-founder and CEO of W+R Studios and the author of the new book, “The Art of the CMA”.
Fri, 23 Oct 2020 - 83 - How to Stop Comparing Yourself to Others
If you’re like me, you might tend to compare yourself to other people. I think it’s part of human nature, and especially with social media, we are exposed to the highlight reels of other people’s lives. What we tend to see are the successes but what we don’t see are the struggles, the heartbreaks, the blood, sweat and tears that it took to get to that success.
Fri, 16 Oct 2020 - 82 - The Color of Law
In today’s podcast we are going to talk about housing segregation and how that impacts our lives to this day. I am honored to share this important interview with Richard Rothstein. Richard is A Distinguished Fellow of The Economic Policy Institute, and a Senior Fellow at the Thurgood Marshall Institute of the NAACP Legal Defense Fund. He is also the author of THE COLOR OF LAW: A Forgotten History of How Our Government Segregated America.
Fri, 09 Oct 2020 - 81 - Hot Topics with Katie, Marki and Chelsea
In this podcast, I'm excited to share with you a really special conversation that I had with two dear friends and colleagues, Chelsea Peitz and Marki Lemons-Ryhal. Both of these ladies you have heard on our podcast before. Marki and Chelsea are both keynote speakers, social media strategists, and authors just like myself. In this conversation, we get a bit more personal.
Thu, 01 Oct 2020 - 79 - Get Comfortable with the Uncomfortable
In this episode I’m sharing my thoughts on getting comfortable with the uncomfortable and a few of my lessons learned from this unexpected year.
Fri, 25 Sep 2020 - 78 - Creating a Library of Content Versus More Noise
It's important when you're thinking about content to think about creating content that is relevant and timely, that speaks to what is happening now but is also timeless.
Fri, 18 Sep 2020 - 77 - Exceeding Expectations with Customer Service
It's one thing to get a new customer or to get a new client. It's a whole other thing to retain those customers and to keep them happy!
Fri, 11 Sep 2020 - 76 - Kids and Chores
I'm excited to dive into a few of the things that we do as a family when it comes to kids and chores, especially with everything going on in the world these days.
Fri, 04 Sep 2020 - 75 - Writing a Book Can Transform Your Business
In this episode I’m excited to share about why writing a book can be one of the best things you can do for your business.
Fri, 28 Aug 2020 - 74 - Put Yourself at the Top of Your To-Do List
In this podcast, I wanted to share my own perspective on how important it is to take care of yourself first, before you can take care of other people.
Fri, 21 Aug 2020 - 73 - Less Hustle, More Heart
In this episode, I am excited to share a really special conversation I had on Facebook Live a couple of weeks back with my good friend, Debra Trappen.
Fri, 14 Aug 2020 - 72 - My Summer Reading List
I have a list of five books I’m reading this summer, the next book I’m about to read plus a few other fun reading resources for you to check out!
Fri, 07 Aug 2020 - 71 - What I've Learned: YouTube
In this podcast, I’m sharing behind-the-scenes of our YouTube channel, how it has impacted our business in so many ways and tips for you if you are just getting started.
Fri, 31 Jul 2020 - 70 - Virtual Open House Mastery
In this episode I’m sharing what I’m seeing work really well for agents, the systems and steps that we recommend, and tips and best practices to help you master your virtual open house skills.
Fri, 24 Jul 2020
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