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Welcome to PR People: The Podcast hosted by Callum and Alex. On this podcast, we will be chatting all things PR with some awesome PR People. We're both super keen to gain inspiration and learn from the best in the field. Matshona Dhliwayo once said, a lifelong learner is a lifelong winner! We hope that each episode leaves you with some insightful takeaways and advice for success. If you like what you hear please subscribe and rate on whatever channel you're listening through. Created by Callum Taylor (Host and Exec Producer) and Alex Hickson (Host). Follow us on Twitter @PRpeoplePOD @CallumTaylorPR @AlexHicksonPR.
- 11 - Digital PR: Moving From Agency To Freelance
This week we're talking to digital PR freelancer Aliyah Loughlan about taking the brave leap into freelancing full-time. We debunk myths around managing your own time, business and clients. Also, listen carefully to see how you can win 2 x guest tickets to this April's BrightonSEO - competition closes 18 March!
Fri, 11 Mar 2022 - 34min - 10 - 'Using Real-Life Case Studies To Support Digital PR Campaigns' With Ellie Morgan
We're thrilled to be back for our first episode of the year with Ellie Morgan, Digital PR Consultant at Evolved Search. Following Ellie's success of building quality and topical backlinks on top tier publications (including Huffington Post, Daily Mail and Yahoo) we discuss how using case studies and real-life focused content can help bolster Digital PR campaigns.
Fri, 28 Jan 2022 - 29min - 9 - 'Hiring, Engaging & Retaining PR Talent' With Alex Jones
Digital PR is hot right now and attracting and retaining the best talent is essential. Alex Jones has years of experience managing some of the best brains in the industry. Now Head of PR at Kaizen, Alex talks us through perfecting his management style and building company culture that’s made to last. You can find the BlessingWhite © X Model of Engagement mentioned here.
Tue, 10 Aug 2021 - 44min - 8 - 'Building A Community Through Social Media' With Sophie Miller
If you work in marketing, or looking to get into the industry, you will have probably heard of Pretty Litter Marketer. Launched by Sophie Miller just over twelve months ago, the community aims to help students, graduates and those at the beginning of their marketing career find their feet. The online community now has (collectively) over 62,000 members! In this episode, we chat about the launch of this initiative, the inspiration behind it, and it's astronomical growth, whilst touching on new and emerging social media trends and what makes for a good social media strategy.
Wed, 07 Jul 2021 - 32min - 7 - 'Brand-Led & Data-Driven PR' With Beth Nunnington
This week we interview the insightful Beth Nunnington, Communications Director at Journey Further. We delve into the importance of working closely with your SEO team to measure relevancy and secure topical, on-brand and relevant content. We also discuss some of Beth’s career highlights and THAT diamond in space campaign.
Mon, 17 May 2021 - 42min - 6 - 'PR & Pop Culture' With Will Hobson
This week we're joined by Will Hobson, PR Director at Rise at Seven. We delve deep into how public relations and pop culture are intertwined, how having a broad general knowledge is essential for reactive PR, and how we think the industry is likely to change over the next five years. Please like, subscribe and enjoy!
Fri, 30 Apr 2021 - 38min - 5 - 'Diversity & Dissecting April Fools' With Saffron Shergill
This week we're joined by Saffron Shergill - Digital PR Exec at Impression - to chat about the need for more diversity and inclusion within our industry. We also dissect the April Fools campaigns that caught our attention this year, for the right and wrong reasons! We apologise for any sound issues in this episode.
Thu, 08 Apr 2021 - 33min - 4 - 'PR Skills, Ethics & Clickbait' With Jasmine Granton
Today we are joined by Jasmine Granton - Digital PR Team Lead at Absolute Digital. Along with our NEW co-host, Alex Hickson, we discuss ethics and our responsibility to create stories in an increasingly clickbait world. Jasmine touches on the skills...
Thu, 25 Mar 2021 - 50min - 3 - 'On Point Pitching' With Abi Bennetts
Today I'm joined by Abi Bennetts - Digital PR Manager at Digitaloft - to discuss how to write the perfect pitch. Abi takes her passion for storytelling and background in psychology to provide some top tips to improve your pitching strategy.
Mon, 18 Jan 2021 - 34min - 2 - A 'Flaming Crap' Convo With Alex Hickson
Flaming Crap mark this strange year with a four-layered candle, packed with smells that are synonymous with 2020. Today, I'm joined by co-founder Alex Hickson to discuss the side hustle which caught the eye of US journalists and broadcasters during an...
Mon, 30 Nov 2020 - 45min - 1 - 'The Rise of SEO in PR' With Gerry White & Paige EvansMon, 16 Nov 2020 - 54min
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