People told you they would be the first to sign up. Then you launched, and they were nowhere to be found. In this solo episode, I break down why interest and buying are two different decisions, and what an underperforming launch can and can't tell you.

I walk through the four signals to separate: what people praise, what they ask for, what they spend time with, and what they pay for. I also cover how to ask about past behavior instead of hypotheticals, how to figure out who actually saw your offer, and the five places a sale can break down: the audience, the problem, the offer, trust, and the invitation.

Then I share what I do after a launch that misses my expectations, from talking to buyers and non-buyers to the webinar time test I'm running right now. I close with five questions to answer about the offer you've been sitting on so you can run your next small test.

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Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

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You don't need a huge following or constant access to your private life to build a profitable business. You need to be known for solving a specific problem. In this solo episode, I break down the difference between influence and authority, and between visibility and exposure. I share the questions I ask clients before we talk about anything they don't want to do, starting with what they actually want to be known for. I walk through the three layers of sharing, how I decide what stays private, including how I've approached sharing my journey as an autism mom, and a simple boundary exercise you can use before you post. Then I cover four ways to build authority without becoming a lifestyle influencer: the teacher, the curator, the practitioner, and the connector. We close with how to pick one discovery channel and one owned channel, what consistency really looks like, and how to connect your content to a paid offer you can test.

Highlights Include

Links Mentioned in This Episode

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In this solo episode, I break down why so many people are starting shows right now, drawing on 10 years of running Side Hustle Pro, which I launched in 2016 and have grown past 10 million downloads.

I walk through three things a podcast can be: a networking tool, a bridge from where you've been to where you want to go, and a launch pad. I share how I grew the show with a small paid promotion budget, landed my first $4,000 sponsorship while working full time at NPR, and was found by producers from the Today Show and TEDx without pitching.

I also cover how I started Side Hustle Pro after graduating from business school without a job, how Ryan Clark used his podcast The Pivot to move into his next chapter, and how to give people a clear reason to listen so your show can grow and earn.

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Announcements

Podcast Moguls, my coaching program for podcasters, is open. If you want to start your own podcast or grow your current one, I'll coach you on making your show more visible, more marketable, and an actual business. Join at sidehustlepro.co/podcastmoguls.

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I kept putting off this solo episode because I did not want to get camera-ready. So I took the camera out of the picture. This audio-only life update is about the changes that helped me feel like myself again, a year after sharing that I was burned out.

I share how I started building my business around my life as a mother, why I am focused on Podcast Moguls and SHIFT, and what I learned from launching the first group cohort of SHIFT this summer.

I also talk about returning to therapy, the impact of postpartum on my mental health, and making room to rest. Next up: building systems that require less of my energy and asking what I can take out of the picture when I feel stuck.

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Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

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One of the biggest misconceptions I see when it comes to making money is the belief that you need to start from scratch. A new certification, a brand new idea, or a completely different skill set. But the truth is, most of us already have everything we need. The real problem is not a lack of knowledge, it is not knowing how to package and position what we already know.

In this episode, I break down five simple and practical ways to turn your existing skills, experiences, and knowledge into income. Whether you are in between roles, exploring a side hustle, or just trying to make extra money right now, this episode is your reminder that there is value in what you already bring to the table.

I also walk through a key mindset shift. You do not need to be the top expert. You just need to be a few steps ahead of the person you are helping. People are not just paying for information. They are paying for clarity, speed, guidance, and confidence. And that is where your opportunity lies.

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Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here.

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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This week in the guest chair, Symone’ Austin shares her powerful journey from being laid off to building a thriving YouTube platform.

After recording and posting her layoff conversation, her video went viral and became the turning point in her entrepreneurial journey. In this episode, she breaks down how she built multiple income streams through YouTube ad revenue, brand partnerships, digital products, virtual assistant work, and strategic financial decisions like bringing on a roommate.

If you’ve been navigating uncertainty, considering content creation, or wondering how to turn a setback into leverage, this episode will show you how.

Highlights Include

00:00 – Recording the layoff conversation that changed everything

04:30 – Growing from 10K to 60K+ subscribers in one year

08:20 – Making $5,900 in one month from YouTube ad revenue

13:00 – Cutting expenses and surviving without touching savings

18:10 – Turning skills into income: photography, digital products, VA work

24:00 – Why personal finance has one of the highest CPMs on YouTube

29:00 – Replacing a corporate salary through content creation

35:00 – The reality of working 7 days a week as a full-time creator

38:00 – Getting a roommate as a financial reset strategy

43:00 – Navigating job offers after deciding to go all-in

Links Mentioned in This Episode

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Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan, attend my next live class: Start the Podcast That Builds Your Exit Plan.Save your seat here.

Social Media

YouTube: Life and Numbers: https://www.youtube.com/lifeandnumbers

Instagram: @lifeandnumbers: http://instagram.com/lifeandnumbers

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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In this episode, I sat down with Jannese Torres, host of the Yo Quiero Dinero podcast, to talk about how she went from a corporate career in engineering, pharmaceuticals, and consumer manufacturing to building a $500K-a-year media business. Jannese shares how getting laid off pushed her to take entrepreneurship seriously and how her food blog, Delish D'Lites, became her first profitable side hustle.

We talk about how she used her blog income to pay off her student loans, why she launched Yo Quiero Dinero in 2019 to create the personal finance show she wanted to hear as a Latina, and how the podcast became the engine behind her book, speaking engagements, brand partnerships, and other income streams.

Jannese also breaks down the team and systems behind the business, why niching down helped her grow brand deals from $125 to more than $50,000, and how she separates the offers that pay the bills from the offers that let her experiment. This is an honest look at what it takes to build a profitable media brand without depending on one platform, one offer, or one source of income.

In this episode, you will learn:

Highlights Include

01:07 - Being the first in her family to graduate from college and beginning her career in pharmaceuticals and medical devices

04:10 - How getting laid off became the catalyst for testing entrepreneurship

08:32 - Building the Delish D'Lites food blog and treating it like a non-negotiable commitment

09:52 - Learning SEO and brand partnerships through a food blogging course

11:33 - Using blog income to become debt-free in February 2020

16:32 - Why owning your platform matters more than building entirely on someone else's platform

17:32 - Moving from blogging to launching Yo Quiero Dinero in 2019

19:42 - Why the podcast intentionally centers the Latina community

26:01 - How the podcast became the engine behind her media business

36:51 - The team behind the business: a podcast team, an online business manager, and a talent agent

40:20 - Growing brand deals from $125 to more than $50,000 by niching down

48:07 - Managing cash flow with 'pay the bills' offers and 'fun money' offers

Links and Resources Mentioned

Yo Quiero Dinero: https://yoquierodineropodcast.com

Connect With Jannese

Instagram: @yoquierodineropodcast

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You do not need a million dollars to change your life, you need your first $1,000.

In this solo episode, I’m breaking down why the first $1K is such a pivotal milestone for side hustlers and how it shifts everything from theory to proof. I walk you through the exact decisions and actions that turn preparation into income without overbuilding, overthinking, or waiting until things feel perfect.

If you’ve been stuck planning, tweaking, or doubting yourself, this episode will help you move forward with clarity, confidence, and momentum.

In This Episode, I Share:

Highlights Include:

Links Mentioned in This Episode

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Watch this episode on YouTube and listen on all podcast platforms:

Check out episode 530 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

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This week in the guest chair is Chanel Tyler, a strategist, creator, and self-described “contentpreneur” who has worked across investment banking, luxury marketing, and

YouTube before stepping fully into entrepreneurship.

Chanel built her reputation online by sharing trusted product recommendations and insights from her background in beauty marketing. But after years of consulting with a creator commerce platform that generated over 80% of her income, everything changed when the company suddenly shut down.

In this episode, Chanel opens up about what it really looks like to rebuild after losing the majority of your income overnight. She shares how she pivoted by diversifying her platforms, leaning deeper into affiliate marketing, launching new creator education programs, and embracing the vulnerability of sharing her personal story — including her journey with hearing loss.

If you’ve ever worried about relying on a single income stream or wondered how creators actually make money online, Chanel breaks down the strategy behind building a sustainable creator business.

In this episode, Chanel shares:

Highlights Include

Links Mentioned in This Episode

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Watch this episode on YouTube and listen on all podcast platforms:

Social Media

Instagram: @thecreatorprofitlab

Instagram: @buymechanel

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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In this episode, I sat down with Karen Young, founder of OUI the People, a fine fragrance and body care brand born out of her own struggle with razor burn and ingrown hairs. Karen walks us through her path from fashion, where she interned at Dolce and Gabbana, to becoming an executive at Estee Lauder, to eventually building a beauty brand now sold in Sephora.

But Karen's story starts before OUI the People, with a lifestyle and home goods brand called Hammocks and High T that she built and ultimately had to close. We talk about the hard lessons on margins and capital that came out of that experience, the unexpected subway encounter that led to her job at Estee Lauder, and how she used her years inside a major beauty conglomerate to build her own brand from the ground up.

Karen also gets honest about the financial rollercoaster of raising venture capital, scaling a team, and chasing growth without profitability for years, and what finally shifted this year. We close things out with her thoughts on consumer psychology, pricing a premium product, and her advice for women weighing whether to leave a steady paycheck for their side hustle.

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In this episode, I sat down with Busayo Olupona, founder and creative director of Busayo, the Brooklyn- and Lagos-based fashion brand known for its bold prints and textiles created with artisans in Nigeria. Busayo shares how she went from corporate finance law to bringing handmade pieces home in suitcases, selling them at scrappy pop-ups, and eventually landing in major retailers including Saks Fifth Avenue, Bloomingdale's, Shopbop, and Moda Operandi.

But this conversation goes much deeper than fashion. Busayo opens up about returning to a 9-to-5 after years of entrepreneurship, the shame and fear she had to unlearn, and the two serious cardiac events that forced her to confront the cost of constant striving. We talk about what it takes to build a business without losing yourself, why preparation matters before opportunity arrives, and how faith, meditation, and surrender changed the way she leads.

In This Episode, You Will Learn

Highlights Include

Links and Resources Mentioned

Connect With Busayo

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After a devastating flood forced Chrishon Lampley to close her Chicago art gallery and wine bar, she turned that loss into the foundation for Love Cork Screw, a nationally distributed wine brand that has sold more than two million bottles.

In this episode, Chrishon shares how she broke into the wine industry with no upfront capital, got her products into major retailers, and navigated the realities of building a consumer brand without millions in marketing dollars.

She also reveals how a wine created in honor of her late father became the official white wine of the Obama Presidential Center, and what it took to rebuild after nearly losing the business again.

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Social Media

Hosted on Acast. See acast.com/privacy for more information.

If this resonated with you, here are additional resources:

⭐ APPLY TO SHIFT:https://sidehustlepro.co/shift

In this episode, I'm sharing the seven beliefs I had to unlearn before I could finally leave my corporate job and build Side Hustle Pro full time. I spent decades in corporate America, working at places like HBO, MTV, Google, and NPR, and even though I knew I wanted to leave, I wasn't mentally ready until I confronted the internal beliefs that kept me tied to that life.

Highlights Include

Watch & Listen

Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

Instagram: @SideHustlePro 

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If this resonated with you, here are additional resources:

⭐ APPLY TO SHIFT:https://sidehustlepro.co/shift

In this episode, I sat down with Dawn Fitch, founder of Pooka Pure and Simple, to talk about the winding road that took her from designing album covers in the music industry to building a natural beauty brand rooted in her own health journey. Dawn opens up about the years it took to get an MS diagnosis, and how healing herself led her to start formulating clean, simple products long before she ever thought of herself as a business owner.

We get into the real, unglamorous parts of entrepreneurship: street teaming outside churches before social media existed, a cease-and-desist letter that almost derailed her Whole Foods deal, and the hard lessons of scaling into big box retail. Dawn also shares how she walked away from a failing retail lease with nowhere to go, only to land in the space that's been home to her production for over a decade.

Finally, Dawn walks me through the newest chapter of her story: a 250,000 dollar grant from Audible's DEI program that brought Pooka into a beautiful new Newark location, and how an activity she almost treated as an afterthought, the Bloom Bar, became the biggest draw of the whole business.

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Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

Website: pookapureandsimple.com

Instagram: @Pookalita

TikTok: @Pookalita1

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If this resonated with you, here are additional resources:

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In this episode, I sat down with Roxy Couse, the creator behind Millennial Manager, to talk about how she built a thriving personal brand while climbing the corporate ladder. Roxy spent almost 15 years in corporate, working her way up to senior director, before stepping away to run her content and consulting business full time.

We got into the real logistics of that transition, from going part time first, to navigating conflict of interest concerns at work, to eventually bringing on a management team once the opportunities became too much to handle alone. Roxy also opened up about paying off student loan debt with her side hustle income and the exact moment she realized her content could become a real business.

Roxy is now building SlowFi, a platform designed to help other corporate professionals build profitable personal brands with structure, community, and coaching. 

Main Takeaways:

Highlights Include

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Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

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If this resonated with you, here are additional resources:

 APPLY TO SHIFT:https://sidehustlepro.co/shift

In this episode, I sat down with Jamila Wright, co-founder of Brooklyn Tea, to trace the full story of how she and her husband Ali turned tea dates into a business. Jamila walked me through leaving a career in education, emptying her retirement savings, and fighting a two year trademark battle before they ever opened their first location.

We got into the real financial decisions behind building out that first shop, including an SBA loan that arrived late, putting up her own home as collateral, and the lesson she learned about the difference between being an investor and being an owner operator. Jamila also shared how a relationship with a fellow Brooklyn business owner led to their current Lewis Avenue location.

From there we picked up with how Brooklyn Tea’s verticals came together, the financial setbacks along the way including a six figure loan and a partnership that fell apart, and the moment she and Ali finally started paying themselves. 

Main Takeaways

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Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

Website: brooklyntea.com

Brooklyn Tea Instagram: @brooklyntea

Jamila's Instagram: @jamilawright21

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⭐ APPLY TO SHIFT:https://sidehustlepro.co/shift

In this episode, I sat down with longtime friends and business partners Cynthia Bailey and Dana Hill-Robinson to talk about how a friendship that started in a New York hair salon in the 1990s turned into a skincare brand thirty years later. Cynthia shares her path from an eighteen year old model moving to New York to a reality television mainstay, while Dana walks us through her years at Vogue and Harper's Bazaar and building the beauty subscription box Cocotique.

We dig into how they finally partnered on Glowissima, why they chose to launch with only two hero products, and how they source ingredients like manuka honey and kiwi seed oil from New Zealand. Cynthia also opens up about the businesses she has closed in the past and what those experiences taught her about knowing when to walk away.

Cynthia and Dana get candid about profitability timelines, the current shift in consumer spending, and why a huge social following does not automatically translate into sales. They close out with practical advice for women who want to start a business but are worried about money and failure.

Main Takeaways

Highlights Include

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Watch this episode on YouTube and listen on all podcast platforms:

Announcements

Applications are now open for Shift, my 12-week coaching program designed to help experienced professionals package their expertise into a profitable offer, identify their first clients, and confidently launch their next chapter.

Learn more and apply at: https://sidehustlepro.co/shift

Social Media

Cynthia Bailey: Instagram @CynthiaBailey

Dana Hill-Robinson: Instagram @DanaHillRobinson

Glowissima: Instagram, Facebook, and TikTok @Glowissima

Cocotique: Facebook @CocoTique, TikTok @CocoTiqueBeautyBox

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In this episode, I sat down with Jotaka Eaddy, founder of Full Circle Strategies and Win With Black Women, for a conversation about power, purpose and resilience. We talked about her childhood in Johnsonville, South Carolina, a town of under 1,400 people that taught her the value of community long before she ever set foot in Washington, DC or Silicon Valley.

Jotaka walked me through her path from student activist against the death penalty to senior advisor at the NAACP to becoming the first Black employee at a fintech startup in Silicon Valley. She opened up about the layoff that nearly broke her and the Oprah Winfrey clip that helped her reframe it as redirection rather than failure.

We also talked about how Win With Black Women was born from a single late night email in 2020 that turned into a Zoom call with 44,000 women, and how that same community continues to organize today. Jotaka got vulnerable about losing her mother during the 2024 election season and what that grief has taught her about faith, resilience and asking for help.

Main Takeaways

Highlights Include

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Watch this episode on YouTube and listen on all podcast platforms:

Announcements

Applications are now open for Shift, my 12-week coaching program designed to help experienced professionals package their expertise into a profitable offer, identify their first clients, and confidently launch their next chapter.

Learn more and apply at: https://sidehustlepro.co/shift

Social Media

Jotaka Eaddy: Instagram: @JotakaEaddy

Win With Black Women: Instagram: @WinWithBlackWomen

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If this resonated with you, here are additional resources:

⭐ APPLY TO SHIFT:https://sidehustlepro.co/shift

When I launched Side Hustle Pro, I thought success would be measured by downloads, rankings, sponsorships, and audience growth. And while reaching 10 million downloads is a milestone I'm incredibly grateful for, I've learned that the true value of podcasting has very little to do with the number itself.

In this episode, I share the biggest lessons I've learned after more than 500 episodes and 10 million downloads. From building meaningful relationships and creating opportunities I never could have predicted to developing new business offers, growing a loyal community, and gaining clarity on my next chapter, podcasting became much more than a content platform. It became a vehicle for transformation.

Whether you're a podcaster, entrepreneur, creator, or professional looking to build your personal brand, this episode will challenge you to think differently about what you're creating and how it can become the bridge to where you want to go next.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

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Watch this episode on YouTube and listen on all podcast platforms:

Announcements

Applications are now open for Shift, my 12-week coaching program designed to help experienced professionals package their expertise into a profitable offer, identify their first clients, and confidently launch their next chapter.

Learn more and apply at: https://sidehustlepro.co/shift

Social Media

Instagram: @sidehustlepro

Hosted on Acast. See acast.com/privacy for more information.

If this resonated with you, here are additional resources:

⭐ APPLY TO SHIFT:https://sidehustlepro.co/shift

In this solo episode, I am getting real with you about the one skill that changed everything for me and that I believe every woman needs to develop right now: learning how to make money directly for yourself. I am sharing why the leap from employee to entrepreneur is so hard, how our entire lives have programmed us to earn money for someone else, and what it truly takes to start creating money on your own terms.

I take you back to my days at NPR, where I was climbing the ladder, playing the game, and quietly building Side Hustle Pro on the side. I share how a hater coworker who reported me to my boss became the catalyst for my exit plan, how I landed my first $4,000 podcast sponsorship from a cold customer service email, and how learning just two revenue streams gave me the confidence to leave my job for good.

This episode is also a reminder that you do not have to have everything figured out before you start. Your first $20 or $25 outside of your paycheck changes something in you that no amount of planning can replicate. If you are sitting at a crossroads wondering what your next move is, this episode is your sign to start choosing yourself.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Shift Coaching Program: sidehustlepro.co/shift

Watch & Listen

Listen to Side Hustle Pro on Apple Podcasts: podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Listen on Spotify: open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Announcements

SHIFT, my transformational coaching program for ambitious women who want to turn their side hustle into their exit plan from their 9-to-5, is now open for applications. Apply now at sidehustlepro.co/shift before spots fill.

Social Media

Side Hustle Pro Instagram: @SideHustlePro

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If this resonated with you, here are additional resources:

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In this solo episode, I'm pulling back the curtain on my entrepreneurial journey and sharing the six most important lessons I've learned since leaving my corporate job in 2017. Most people assume that quitting was my biggest risk, but the truth is, the scariest steps happened long before I ever turned in my notice.

I take you all the way back to 2015, when I graduated from business school without a job after not receiving the full-time offer from my Google internship. From studying abroad in Barcelona to avoid reality, to moving back to DC and starting a blog with no plan, this episode is about what really happens in the messy middle before success shows up. I share how rejection led me to NPR, how my experience there became the foundation for Side Hustle Pro, and how I earned my first $4,000 sponsorship contract from a cold email to a customer service inbox.

This episode is for anyone who is waiting for a sign, a plan, or the perfect moment. Spoiler: that moment is not coming. What is coming is everything you need to build, but only if you start. I break down exactly how I got here and what I want you to take away from this milestone journey.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

APPLY TO SHIFT:https://sidehustlepro.co/shift

Watch & Listen

Listen to Side Hustle Pro on Spotify: open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Listen on Apple Podcasts: podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

Instagram: @SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sat down with Camille Joy, founder of the Moments of Joy Podcast and author of Moments of Joy: 90 Days of Encouragement, published by Penguin Random House. Camille is a trafficking survivor who escaped an abusive situation at 21, became a high school dropout turned executive chef, and fought her way into a six-figure salary by going directly to the CEO. When her youngest son Mason was diagnosed with autism, everything shifted again, and a raw, tear-filled video she recorded in her car after a difficult doctor visit went viral with over six million views in 2022.

Today Camille runs two businesses: Moments of Joy, her for-profit media brand built on brand deals, speaking, and her book, and Awesomely Different, her nonprofit that provides swimming lesson grants for children with autism. She also shares how she and her filmmaker husband manage it all without a village, and what it really took to land Holly Robinson Peete as a podcast guest after five attempts over several years.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Podcorn (early podcast sponsorship platform): https://podcorn.com

Moments of Joy Podcast: https://www.mojpodcast.com/ 

Watch & Listen

Side Hustle Pro Podcast on Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t

Side Hustle Pro Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Social Media

Instagram: @momentsofjoypodcast

TikTok: @momentsofjoypodcast

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sat down with the powerhouse duo behind Pop’N Creative, Jessica Lane Alexander and Lori Hall McKissic. These two met years ago at Turner Broadcasting and spent years rising through the ranks of some of the biggest names in media and entertainment, including TBS, TNT, UPTV, and TV One, before finally betting on themselves. Their story is one of calculated risk, deep friendship, and relentless creative vision.

I was so excited to finally get them both on the show and dig into the real behind-the-scenes of how Pop’N Creative came to be. They walked us through the eight-week planning process over dinners and drinks that turned into a real business, how they launched in February 2020 (yes, right before the pandemic), and how they survived and thrived when the world shut down. They bootstrapped everything, pivoted their model on the fly, and landed clients like Freeform, Hulu, and National Geographic along the way.

We also got into the money conversation because the glitz and glamour of events and activations has a whole financial infrastructure behind it. We talked about payment terms, cash flow management, how to structure agency contracts, and what it really takes to grow to the $4 million revenue range as a small boutique agency. If you are building something in the creative or service space, this one is full of gems.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Pop’N Creative Website: https://www.popncreative.com

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Social Media

Pop’N Creative: @popncreative

Jessica Lane Alexander: @LaneJessD

Lori Hall McKissic: @loriJAY 

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sat down with Janae Young, founder and CEO of Young College Prep, who started her first business at just 15 years old, tutoring classmates out of her school library in Wilmington, North Carolina. By the time she graduated high school, she had a team of eight tutors. By the time she graduated from Stanford, she had hit $300K in annual revenue. And by 2025, she crossed her first million.

But Janae's path was anything but linear. COVID wiped out the SAT/ACT prep market practically overnight, and her company went into negative profit. She was a freshman in college, going through a breakup, studying computer science remotely and somehow she held on. What she shares in this episode about staying stubborn in the quiet moments, investing $25K in herself as a 19-year-old college student, and pivoting her business model to serve parents instead of students is the kind of transparency you don't often hear.

Janae also opens up about navigating the college admissions landscape in a post-affirmative action era, why she believes the college application process is a metaphor for life, and how she's helping students of color tell their stories powerfully. If you're an entrepreneur in a side hustle chapter or a parent thinking about your kid's future this one is for you.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Watch & Listen

Listen to the Side Hustle Pro podcast on Spotify, Apple Podcasts, and wherever you stream podcasts. Watch full video episodes on the Side Hustle Pro YouTube channel.

Social Media

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is Tiffany Aliche, known to millions as the Budgetnista and the author of the New York Times bestseller Get Good With Money. Tiffany is back for a deeply personal conversation about what burnout actually looks like when you’re at the top of your game, and what it finally took for her to listen to herself.

She opens up about the physical and emotional signs she ignored for too long, the scary truth she finally admitted to her therapist, and how a solo trip to Sedona shifted everything. She also takes us inside the business pivot happening at Budgetnista, from being the face of everything to stepping back and watching her company grow 74% in a single quarter.

We also get into the deeper financial conversation: the difference between financial freedom and financial wholeness, how to release financial shame, and the two questions Tiffany now leans on in even her darkest moments. This one is rich from start to finish.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Social Media

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is Leah Collins, financial coach, speaker, and host of Maxxed Out, a powerful series helping people confront their finances and the relationships tied to them. But Leah’s journey didn’t start on TV, it started with a moment of truth: making the most money she ever had… and realizing she had nothing to show for it.

In this episode, I sit down with Leah to unpack how she transformed her own financial struggles into a thriving business, paid off $40,000 in debt, and ultimately landed her own show. We talk about the behind-the-scenes reality of building a personal brand, why communication is the foundation of financial success, and how she leveraged every opportunity to create multiple income streams.

Leah also opens up about one of the most pivotal moments in her life: calling off her wedding due to financial incompatibility. That experience reshaped her entire mission and led her to focus on money and relationships, helping others navigate the conversations so many of us avoid. This episode is a masterclass in turning pain into purpose and building a life that aligns with your values.

Main Takeaways

Highlights Include

00:00 – Why money affects every part of your life

02:10 – 20 years in corporate finance but struggling personally

04:05 – Wake-up call: high income, no results

04:40 – $100 bootcamp → $40K debt paid off

05:20 – Calling off her wedding over money misalignment

07:06 – Prenups, communication, and financial expectations

09:05 – Turning personal pain into a business niche

10:53 – Launching her brand → getting discovered for TV

12:11 – Building a strategic personal brand that attracts opportunities

14:17 – TV journey: rejection, delay, and eventual greenlight

16:46 – Scaling after motherhood and shifting business model

20:43 – Behind the scenes of Maxed Out and building trust

23:03 – Leveraging TV into multiple income streams

24:55 – Values-based finances and smarter decision-making

26:51 – Balancing a 9–5 while growing a business

29:37 – Storytelling as a tool for impact and connection

31:27 – Pitching yourself and understanding media monetization

34:11 – “You’re always being interviewed” mindset

38:13 – Why quality beats quantity in content

41:02 – Burnout, boundaries, and protecting your time

41:42 – Final advice: build your business without quitting your job

Links Mentioned in This Episode

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Instagram:@theleahmariecollins 

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

I sat down with Monica Cornitcher, CEO and co-founder of Medase Cocktails, a premium non-alcoholic beverage brand redefining what it means to drink without alcohol. What started as a simple desire for a real cocktail experience without the after-effects turned into a six-figure investment and a fast-growing brand that’s now catching the attention of major retailers.

Monica shares how she and her co-founder Inga Dyer went from Zoom conversations during the pandemic to building a fully developed beverage company. Instead of rushing the process, they leaned into research, worked with a food scientist, and built a five-year strategy before launching. Their focus was clear: create authentic, full-flavor cocktails that people actually recognize and crave.

In this episode, Monica opens up about the real cost of building a physical product, navigating grief after losing her co-founder, and the strategy behind growing through direct-to-consumer before entering retail. This is a powerful conversation about resilience, intentional growth, and building a brand rooted in purpose and community.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, May 15)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Instagram: @medasecocktails

TikTok: @medasecocktails

Facebook: Medase Cocktails

Side Hustle Pro – @sidehustlepro

SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I’m joined again by Monique Shields, and this conversation felt like therapy, coaching, and truth-telling all in one. We went deep into something I’ve personally been navigating: what it actually looks like to move out of survival mode as a high-achieving woman, especially when life has been life-ing.

We talked about the invisible weight many of us carry, from parenting to business to unexpected life challenges, and how that impacts the way we show up, make decisions, and even spend money. One of the biggest shifts for me? Realizing I wasn’t telling myself the full story about what I had been carrying and surviving.

Monique breaks down how our mindset around scarcity, energy, and outsourcing can keep us stuck, and what it really means to “resource yourself” instead of just pushing through. If you’ve been feeling stuck, foggy, or like you’re doing everything but still not moving forward, this episode will hit home.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Save the Date: Start the Podcast That Builds Your Exit Plan (April 17)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Instagram: @moniquershields

Podcast: Ambition Without Compromise

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This episode is one of the most personal and vulnerable conversations I’ve ever shared. I’m opening up about my journey as an autism mom, from the early days of pregnancy and motherhood during the pandemic to navigating the realities of developmental delays, diagnoses, and advocacy.

What started as subtle concerns about speech delays turned into a life-changing journey through early intervention, therapy, and eventually receiving an official autism diagnosis for my son. Along the way, I’ve had to learn how to advocate fiercely, navigate complex systems, and redefine what motherhood looks like for me and my family.

This episode is about the hard moments, the emotional weight, and the unexpected beauty in this journey. It’s also about community, resilience, and learning to see strength in a path that looks different than what I once imagined.

Highlights Include

00:00 – Why this episode is deeply personal

02:00 – Pregnancy, birth, and early milestones during the pandemic

04:30 – First signs of speech delay and comparing developmental milestones

06:30 – The emotional impact of early evaluations

07:30 – Starting early intervention: speech and occupational therapy

09:00 – Transition to specialized preschool and navigating the system

11:00 – The hidden challenges of parenting a child with special needs

12:30 – Communication barriers and emotional regulation as a parent

14:00 – The moment I realized how much I’ve been carrying

16:40 – Understanding gestalt language processing

19:30 – Getting an official autism diagnosis

21:00 – Advocating for my son within the school system

23:30 – A “guardian angel” moment that changed everything

27:00 – The role of faith in navigating this journey

29:00 – Finding community and learning from other moms

30:30 – Lessons autism has taught me about boundaries and perspective

31:00 – A real-life parenting moment at the barbershop

33:00 – Choosing celebration during Autism Awareness Month

Links Mentioned in This Episode

• Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, April 17)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

If you’re a side hustler or solopreneur, taxes can go from simple to overwhelming real fast and the truth is, many entrepreneurs are quietly losing thousands of dollars just by not knowing what they don’t know. 

In this episode, I sat down with CPA and TurboTax Expert Lisa Greene-Lewis to break down the most common tax mistakes side hustlers make, from choosing the wrong business structure too early to missing out on key deductions and failing to stay organized throughout the year. We also unpack what actually makes taxes more complex as your business grows and how to stay ahead of it before tax season hits.

This conversation is all about helping you feel more confident, more prepared, and more in control of your finances. Because the goal is not just to make money in your business but to keep more of it.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

LinkedIn: https://www.linkedin.com/in/lisa-greene-lewis-7721b815a 

Website:https://turbotax.com/business 

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

If you’ve been waiting for the perfect moment to finally start that thing you said you’d do this year, this episode is your wake-up call. Because the truth is, that moment isn’t coming.

This week, I’m pulling back the curtain on a very real, very messy week in my life and sharing why I decided to hit record anyway. From sick kids to mental clutter to a house that is far from organized, I had every reason to wait. But instead, I leaned into a powerful reminder: progress doesn’t require perfection.

In this episode, I walk you through the mindset shifts that have helped me move through overwhelm, take action with limited time and energy, and stop letting the idea of “feeling ready” delay my goals. Because sometimes the real work isn’t the task itself, it’s learning how to show up before everything feels aligned.

Main Takeaways

Highlights Include

00:00 – Why I recorded this episode despite not feeling ready

02:10 – How “unexpected” life moments keep disrupting plans

04:18 – Learning to work in chaos instead of waiting for order

05:30 – Lowering the bar to get started

06:10 – Work with the time you have, not the time you wish you had

08:00 – Managing your energy to show up at your best

10:15 – Why naming the problem helps you move forward

11:43 – Recognizing the season you’re in and adjusting expectations

14:00 – Are you truly blocked or just thrown off?

16:12 – How accountability helped me launch Side Hustle Pro

18:36 – Overcoming imposter syndrome in a career leap

21:22 – The hidden cost of needing to “have it all together”

23:21 – Why perfection delays your income and growth

26:24 – Maybe the real goal is mastering your mindset

29:19 – Adjusting expectations so you can move forward

Links Mentioned in This Episode

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, April 10th)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

One of the biggest misconceptions I see when it comes to making money is the belief that you need to start from scratch. A new certification, a brand new idea, or a completely different skill set. But the truth is, most of us already have everything we need. The real problem is not a lack of knowledge, it is not knowing how to package and position what we already know.

In this episode, I break down five simple and practical ways to turn your existing skills, experiences, and knowledge into income. Whether you are in between roles, exploring a side hustle, or just trying to make extra money right now, this episode is your reminder that there is value in what you already bring to the table.

I also walk through a key mindset shift. You do not need to be the top expert. You just need to be a few steps ahead of the person you are helping. People are not just paying for information. They are paying for clarity, speed, guidance, and confidence. And that is where your opportunity lies.

Main Takeaways

Highlights Include

Links Mentioned in This Episode

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 20)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here. 

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is Chanel Tyler, a strategist, creator, and self-described “contentpreneur” who has worked across investment banking, luxury marketing, and YouTube before stepping fully into entrepreneurship.

Chanel built her reputation online by sharing trusted product recommendations and insights from her background in beauty marketing. But after years of consulting with a creator commerce platform that generated over 80% of her income, everything changed when the company suddenly shut down.

In this episode, Chanel opens up about what it really looks like to rebuild after losing the majority of your income overnight. She shares how she pivoted by diversifying her platforms, leaning deeper into affiliate marketing, launching new creator education programs, and embracing the vulnerability of sharing her personal story — including her journey with hearing loss.

If you’ve ever worried about relying on a single income stream or wondered how creators actually make money online, Chanel breaks down the strategy behind building a sustainable creator business.

In this episode, Chanel shares:

Highlights Include

00:00 – Introduction

02:10 – Chanel’s career path from investment banking to luxury beauty marketing

05:10 – Building an audience through skincare and product recommendations

09:00 – Landing a role at YouTube working with top creators

15:00 – Saving a year of income before leaving corporate

19:00 – The moment she lost 80% of her income overnight

24:30 – Why diversification is critical for creators and entrepreneurs

27:00 – Building content series that grow an audience

32:00 – Affiliate marketing vs. brand partnerships explained

37:00 – Sharing her journey with hearing loss and disability

40:00 – How statement earrings became part of her empowerment story

43:00 – Affiliate income strategies for creators

Links Mentioned in This Episode

• Substack: Sensible

• Julia Broome

• Check out the Networth and Chill Podcast;Creator Economy & Brand Deals with Victoria Paris

• ShopMy:https://shopmy.us/home/creators

• MagicLinks:https://www.magiclinks.com/creators

• BrandCycle:https://brandcycle.com/

• LTK:https://company.shopltk.com/en/creator

• Nordstrom Affiliate Program:https://www.nordstromcreators.com/

Check out Chanel’s Creator Profit Lab’s interest form & course registration

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 20)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here.

Social Media

Instagram: @thecreatorprofitlab

Instagram: @buymechanel

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is sales and business coach Dielle Charon, founder of For the 23%, where she helps women of color build profitable businesses and grow their income through coaching and entrepreneurship.

Dielle shares how she went from earning $2,500 a month as a social worker with six-figure student loan debt to building a multi-seven-figure coaching business. Along the way, she explains why traditional jobs often undervalue your skills, how to identify the expertise you can monetize, and why the coaching industry continues to grow despite criticism.

In this conversation, we also dive deep into the mindset shifts needed to move from six-figure income to seven-figure business growth, including overcoming people-pleasing, claiming your expertise, and stepping fully into your authority.

If you’ve been thinking about turning your knowledge into income, starting a side hustle, or scaling your existing business, this episode will help you see what’s possible.

Highlights Include

00:00 – Why Dielle realized her corporate career wasn’t the life she wanted

05:30 – Testing multiple side hustles before finding the right one

08:00 – How to identify skills you can monetize

12:00 – Why the coaching industry gets criticism and why it’s still growing

16:30 – The truth about selling and why everyone is already selling themselves

20:00 – Why your job isn’t amazing — you are

23:45 – Breaking the mindset barriers around charging for your expertise

25:50 – The biggest blocks women hit going from six figures to seven figures

31:00 – Visibility, people-pleasing, and identity shifts in business growth

36:00 – Why most successful businesses focus on beginners

41:00 – The simple seven-figure business model (and why it’s simpler than you think)

47:00 – Improving messaging and positioning for entrepreneurs

Links Mentioned in This Episode

https://forthe23percent.com/

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 13)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class:: Start the Podcast That Builds Your Exit Plan

Save your seat here: 

Social Media

Instagram: @forthe23percent

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, Symone' Austin shares her powerful journey from being laid off to building a thriving YouTube platform.

After recording and posting her layoff conversation, her video went viral and became the turning point in her entrepreneurial journey. In this episode, she breaks down how she built multiple income streams through YouTube ad revenue, brand partnerships, digital products, virtual assistant work, and strategic financial decisions like bringing on a roommate.

If you’ve been navigating uncertainty, considering content creation, or wondering how to turn a setback into leverage, this episode will show you how.

Highlights Include

00:00 – Recording the layoff conversation that changed everything

04:30 – Growing from 10K to 60K+ subscribers in one year

08:20 – Making $5,900 in one month from YouTube ad revenue

13:00 – Cutting expenses and surviving without touching savings

18:10 – Turning skills into income: photography, digital products, VA work

24:00 – Why personal finance has one of the highest CPMs on YouTube

29:00 – Replacing a corporate salary through content creation

35:00 – The reality of working 7 days a week as a full-time creator

38:00 – Getting a roommate as a financial reset strategy

43:00 – Navigating job offers after deciding to go all-in

Links Mentioned in This Episode

Life and Numbers YouTube Channel

Read Successful Failure by KevOnStage

Watch Symone's YouTube video "I Got Laid Off From My 6 Figure Tech Job"

Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 13)

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan, attend my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here: https://sidehustlepro.lpages.co/your-first-1000-downloads/

Social Media

YouTube: Life and Numbers: https://www.youtube.com/lifeandnumbers

Instagram: @lifeandnumbers: http://instagram.com/lifeandnumbers

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week on Side Hustle Pro, I’m sharing how I’m structuring my year through 12-week sprints,  focusing on my health, my money, and elevating my Podcast Moguls program. 

I open up about navigating motherhood, sleep deprivation, and mindset work while still executing on big goals. Most importantly, I reflect on how my podcast has been the one constant through every season becoming my bridge out of corporate and my foundation for long-term leverage.

Highlights Include

00:00: Why I use 12-week sprints

02:15: Rebuilding my health after six years

06:30: Accountability and investing in myself

14:00: Emotional spending and financial clarity

18:45: Auditing my business finances

21:30: Updating Podcast Moguls

25:00: Managing mindset during execution

28:00: Why my podcast became my bridge out of corporate

31:00: Building leverage and long-term positioning

Links Mentioned in This Episode

Podcast Moguls: Start the Podcast That Builds Your Exit Plan

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan, attend my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here: 

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, I’m sharing five real, practical ways to generate income during your in-between season. If you’re asking yourself, “I got laid off… now what? This episode will give you grounded, actionable steps to move forward and even some side hustle ideas!

Highlights Include

00:00 – If you’ve been laid off, you are not alone

02:30 – Why invisibility is the real danger during unemployment

04:05 – Using content creation as a visibility tool

07:20 – Turning alumni and professional networks into income

09:10 – Short-term projects using skills you already have

13:10 – Becoming a LifeOps consultant

16:50 – Short-term rental support as seasonal leverage

19:30 – Creating a premium career support retreat experience

21:40 – Why you should always keep side hustling

23:30 – How my unemployment season planted the seed for Side Hustle Pro

Links Mentioned in This Episode

Podcast Moguls: Start the Podcast That Builds Your Exit Plan

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Announcements

If you’re ready to build a podcast that becomes your exit plan, attend my next live class: Start the Podcast That Builds Your Exit Plan

Save your seat here.

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Side Hustle Pro is officially 500 episodes deep, and in this milestone episode, I’m taking time to reflect on what this journey has really taught me.

I share the biggest lessons I’ve learned about consistency, networking, monetization, and why the podcast itself was never the end goal, the platform was. I also talk about what I wish I knew when I started, how podcasting helped me grow as a speaker and business owner, and why playing the long game has paid off in ways I never could have planned.

If you’re thinking about starting a podcast, growing a side hustle, or building something meaningful over time, this episode is a reminder that you don’t have to rush, you just have to keep going.

Highlights Include

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Hosted on Acast. See acast.com/privacy for more information.

You do not need a million dollars to change your life, you need your first $1,000.

In this solo episode, I’m breaking down why the first $1K is such a pivotal milestone for side hustlers and how it shifts everything from theory to proof. I walk you through the exact decisions and actions that turn preparation into income without overbuilding, overthinking, or waiting until things feel perfect.

If you’ve been stuck planning, tweaking, or doubting yourself, this episode will help you move forward with clarity, confidence, and momentum.

In This Episode, I Share:

Highlights Include:

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, I’m breaking down how to start your side hustle without quitting your job or putting your paycheck at risk. I’m sharing what I’ve learned from building Side Hustle Pro from two very different places: one, when I was unemployed with plenty of time but no stability, and two, when I was working full-time at NPR with stability but limited time.

What I’ve learned is this: there is no “perfect” situation for side hustling. What matters is how you build, not whether you quit your job first.

I’m walking you through my five rules for side hustling the Side Hustle Pro way, plus a bonus rule to help you decide when you’re actually ready to leave your job on purpose, with a plan, and on your own terms.

If you’ve been feeling the pull to build something but don’t want to move out of panic or pressure, this episode will help you build quietly, strategically, and stress-free.

In This Episode, I Share:

Highlights Include

00:00 Introduction to Side Hustling

01:00 The Importance of Stability

02:24 Five Rules for Side Hustle Success

04:39 Rule 1: Keep Your Day Job

06:26 Rule 2: Choose a Suitable Side Hustle

08:53 Rule 3: Set Non-Negotiable Time Boundaries

12:37 Rule 4: Build Basic First

17:11 Rule 5: Protect Your Job While You Build

20:48 Bonus Rule: Decide What 'Ready to Leave' Means

24:01 Conclusion and Next Steps

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Side Hustle Pro, I break down seven side hustles you can start this month that have real income potential. This episode is all about building leverage through problem-solving businesses that can grow from side hustle to full-time income.

In This Episode, I Share:

Highlights Include

00:00 Why your side hustle should be treated as leverage, not a hobby

02:10 The two rules to follow before choosing a side hustle

04:30 How to stop collecting ideas and start building a real business

06:30 Side Hustle #1: The local “fix-it” project manager (home ops manager)

10:15 Side Hustle #2: Career Pivot Studio for job seekers and career switchers

14:45 Side Hustle #3: Podcast guest booking agency for founders and experts

18:50 Side Hustle #4: Compliance, privacy, and admin cleanup for small businesses

22:30 Side Hustle #5: Elder care concierge for busy adult children

26:30 Side Hustle #6: Micro-business events producer for pop-ups and workshops

30:00 Side Hustle #7: Fractional COO and operations command center builder

35:20 How to pick one side hustle and take action this week

38:10 Simple next steps to land your first client

Links Mentioned in This Episode

Watch & Listen

Watch this episode on YouTube and listen on all podcast platforms:

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, I’m sharing the exact 12 week sprint system that completely changed how I set and complete my goals.

Instead of giving myself an entire year to “figure it out,” I learned that shrinking the timeline created clarity, urgency, and momentum. I walk you through how I choose my goals, break them down into manageable weekly actions, and build in a recalculation rule that allows for real life instead of an idealized version of it.

If you have ever started the year motivated only to feel your goals quietly drift away by February, this episode gives you a simple and realistic framework you can start using right now.

In This Episode, I Share:

Highlights Include

00:00 Why annual goals do not work for busy side hustlers

02:50 How 12 week sprints eliminate procrastination

05:55 The rule of only three goals with one focus per month

10:20 Why writing my goals down is non negotiable

12:40 How I break goals into simple weekly tasks

14:45 The recalculation rule that keeps me moving forward

17:00 Choosing a weekly self accountability day

21:00 Your 12 week sprint challenge

Links Mentioned in This Episode

Watch this episode on YouTube and listen on all podcast platforms:

Hosted on Acast. See acast.com/privacy for more information.

This week we’re changing it up and I’m sitting in the guest chair. In this special “podcast swap” episode of Side Hustle Pro, I’m sharing an interview from the podcast To Tell You The Truth with host and Podcast Moguls student Brittany Sharpton. We dive into the concept of self-imposed barriers and how they can prevent entrepreneurs, especially Black women, from realizing their full potential. 

In this episode I share:

Highlights Include:

00:00 Intro

03:30 From corporate to entrepreneur 

09:55 The importance of having a side hustle 

11:45 Overcoming biases

17:30 How to show up as a working mom

22:00 Getting your mojo back 

27:15 Overcoming the limitations of the patriarchy

37:04 Tips to feed your soul

41:15 Beating fear and imposter syndrome

Check out episode 495 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant. 

Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal branding, Tricia has become a household name in real estate and media.

In this episode, Tricia shares:

Highlights Include:

00:00 Intro 

03:14 Discovering identity

13:00 Navigating real estate

16:50 Polish Bar success

23:08 Transferring skills from previous industries

34:19 Navigating real estate and running a business

40:48 Building confidence through successful selling

50:00 Personal branding through authenticity 

1:00:00 Power of partnership

1:11:00 Tips for entrepreneurs 

Check out episode 494 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

As an entrepreneur, content creation has become a huge part of expanding a business. So this week I’m sharing 4 tips that have helped me take the pressure off creating awesome content while running a business. 

In this episode I’m sharing:

Check out this episode and others on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Rebuilding my business after burnout wasn’t one big breakthrough. It was a series of small, honest shifts that finally brought me back to myself.

Rest. Prioritization. Time boundaries. Financial honesty. And the self-care I kept putting off because I felt guilty investing in myself.

In today’s episode of The Expansion Era, I’m sharing what this rebuilding season has really looked like for me as a mom of two, a wife, and a founder trying to get her mojo back. This chapter isn’t about going back to who I was. It’s about becoming someone who doesn’t abandon herself on the way to her goals.

If you're feeling depleted, questioning your confidence, or trying to rebuild your business after a hard season, this one’s for you.

✨ Watch this whenever you need a reminder that you can rebuild without rushing yourself.

RESOURCES MENTIONED

► Join my newsletter for behind-the-scenes support as you rebuild your business:

https://sidehustlepro.co/newsletter

► Register for my next free Podcast Moguls training on how to start the podcast that builds your exit plan:

https://podcastmoguls.com

CONNECT WITH ME

Instagram:https://www.instagram.com/sidehustlepro

Podcast: Side Hustle Pro

Business inquiries: hi@sidehustlepro.co

CHAPTERS

00:00 Realizing burnout

01:20 When exhaustion becomes normal

03:05 The power of rest

04:40 Relearning prioritization

06:30 Time boundaries and rebuilding my schedule

09:30 Money, fear, and shrinking my confidence

12:40 Self-care and putting myself back in the budget

15:00 What rebuilding actually looks like

17:00 Your next step

Hosted on Acast. See acast.com/privacy for more information.

Are you ready to finally take the leap and start your side hustle, but don’t know where to start? This week we are outlining nine high-potential side hustles that can realistically scale to replace or significantly supplement your full-time income. 

Now these are not quick-fix ideas, these are long-term businesses that can bring you recurring revenue by leveraging automation tools (especially AI), and refining your marketing so clients find and trust you. Take it from someone who has built an entire brand on side hustling! 

In this episode I share:

Highlights include:

Check out episode 491 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, Dr. Lakila Bowden shares her powerful journey from leading thousands inside Fortune 500 companies to co-founding ISee Technologies, a Black sister-owned, disability-led consulting firm now earning seven figures.

After leaving corporate in 2019, Lakila teamed up with her sister, Camille, to build a company trusted by brands like Disney, Kraft Heinz, and the EPA for high-impact training, inclusion, and workforce wellness programs. What makes her work different is how she blends corporate strategy, healing, and public speaking to help organizations and people thrive without burnout.

In this episode, Lakila opens up about the moment she walked away from the “known,” how she rebuilt her identity outside of corporate titles, and how speaking became a major accelerator in her business growth. She also breaks down the inner and outer transformation required to grow with your purpose, honor your well-being, and lead from a place of wholeness.

In This Episode, Dr. Lakila Shares:

Highlights Include

00:00: Intro

02:10: Starting IC Technologies with her sister Camille

04:30: Becoming a speaker and author and how speaking scaled her impact

08:20: Building a disability-led, wellness-centered company

12:00: How corporate strategy + personal healing became her business superpower

16:15: The growth that came after walking away from the “known”

20:45: Helping organizations cultivate inclusion and sustainable wellness

26:30: Advice for anyone ready to pivot from corporate into purpose

Watch this episode on YouTube and listen on all podcast apps

Apple Podcasts:https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Spotify:https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8daf52a57e054042

Links Mentioned in This Episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Guest Social Media Info

Lakila's Instagram: https://www.instagram.com/lakilaj/

ISee Technologies Website: https://www.iseetechinc.com/

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we have someone very special, my sister, Nadeen Matthews Blair and her pivot story is going to speak directly to anyone who’s ever felt called to reinvent themselves.

After 20 years in banking, management consulting, and C-suite leadership, Nadeen hit a point where the titles, the pressure, and the nonstop demands were no longer aligned with the life she wanted for herself and her family. So she did what so many high-achieving women fear doing: she stepped back, listened to the whisper, and chose a new path.

That path led her to Crescent Advisory Group, where she now teaches professionals, creatives, and new entrepreneurs how to use AI with confidence. What’s wild is that she built the entire business using just four beginner-friendly AI tools and today, she’s breaking them all down for you.

Whether you’re in a pivot, launching a side hustle, or trying to understand where AI fits into your next chapter, this episode will give you clarity, confidence, and a simple starting point.

In This Episode, Nadeen Shares:

If you’ve been feeling the pull to pivot or you’re curious about how to use AI without feeling overwhelmed, this is your episode.

Watch Episode 489 on YouTube and listen on all podcast apps.

Links mentioned in this episode

Crescent Advisory Group: http://crescentadvisorygroup.com

ChatGPT

Perplexity

NameLix

Gamma

Lovable

MIT AI Courses

Alicia Little’s AI Innovation Program

Guest Social Media Info

Side Hustle Pro – @sidehustlepro: https://www.instagram.com/sidehustlepro/

Nadeen Matthews Blair IG: https://www.instagram.com/nadeenmatthewsblair/

Nadeen Matthews Blair LinkedIn: https://www.linkedin.com/in/nadeenmatthews/

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Keewa Nurullah, artist, entrepreneur, and small-business strategist you may remember as the founder of Kido, the beloved South Loop children’s boutique that brought color, culture, and community to families across Chicago.

After six powerful years in business, and national recognition that included a shout-out from President Barack Obama, Keewa made the bold decision to close her brick-and-mortar store and start over.

In this episode, Keewa opens up about what it truly looks like to evolve as an entrepreneur, navigating economic shifts, changing customer behavior, and the emotional side of letting go of something you built from the ground up. Today she’s channeling those lessons into her work as a strategist and host of Circulate, a monthly community event that “love-bombs” local shops with intentional support and helps other founders build thriving, purpose-driven businesses on their own terms.

In this episode, she shares:

Highlights Include

00:00 Intro

03:10 Launching Kido and building community through culture

08:45 Getting national recognition (including Barack Obama’s shout-out)

13:20 The moment she knew it was time to close her storefront

17:15 Navigating shifting customer habits post-pandemic

22:40 Starting over as a strategist and redefining success

27:00 Creating Circulate and supporting small businesses

33:15 Lessons on resilience, rest, and rediscovering your "why"

40:00 Advice for entrepreneurs in transition

Watch episode 488 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Instagram:@kiwimercury

Hosted on Acast. See acast.com/privacy for more information.

This week we’re diving into how to shift your mindset to set yourself up for success. Here’s the thing I’ve learned over the years that your mindset isn’t just a nice-to-have; it’s the foundation for everything you’re trying to build. Whether it’s pushing past fear to finally launch your business, staying consistent when sales are slow, or silencing that little voice in your head saying, ‘Who are you to do this?’ it all comes back to how you think and how you show up for yourself.

In this episode I share:

Highlights include:

Check out episode 487 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Welcome back to the Side Hustle Pro podcast, your headquarters for turning passion projects into profitable businesses! I’m Nicaila, and today we’re talking about how to find (and protect) the time you need to build your side hustle. 

I get it: Working a full-time job, juggling family commitments, and trying to live your life can make your side hustle goals feel impossible. But trust me, it’s not. I used to think I had zero free hours, but as soon as I did a reality check, I found pockets of time I could reclaim. Here’s how you can do the same.

In this episode I share about:

Highlights include: 

Check out episode 486 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Always wanted to start a side hustle but didn’t know what industry to try? This week I’m breaking down the exact process of identifying the skills you do effortlessly and turning them into a profitable side hustle. 

In this episode I share:

Highlights include:

Check out episode 485 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week we’re airing my first ever live podcast! I had the opportunity to sit down with author, journalist, and media powerhouse Demetria Lucas at the On Air Fest in Brooklyn, NY. 

From launching A Belle in BK to building an empire that spans books, film, podcasting, and more, Demetria has mastered the art of evolving and thriving as a multi-hyphenate entrepreneur. Taking risks and flawlessly pivoting has paid off.

In this episode she shares:

Highlights Include:

00:00 Intro

03:36 Breaking into the book industry

08:20 Streams of steady income

13:45 Building a personal brand and podcast

24:08 Traveling the world

27:00 The ups and downs of finances in freelancing

36:15 Tips for entrepreneurs 

Check out episode 484 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

In this solo episode, I’m sharing the first three moves I’d make if I were starting a side hustle today and it’s not what you think.

Over the years, I’ve seen so many new side hustlers get caught up in the wrong things (logos, websites, Instagram aesthetic), and miss the real work that actually builds momentum and income. So I’m breaking down what I’d focus on right now if I had to start all over again.

These are the same foundational steps that helped me build Side Hustle Pro from an idea into a full-fledged business, and they’re the same ones I teach my clients today.

In this episode, I share:

Highlights Include

00:00 Intro

02:10 Getting clear on the problem you solve

06:00 Finding your target audience

08:36 Validating your idea fast

11:09 What to ask during validation calls

14:41 Pricing with confidence

15:00 Building a simple funnel, not a website

19:03 How one simple email list changed everything

21:02 Recap: The 3 moves to start your side hustle today

Links Mentioned in This Episode

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Being out of work can feel scary, the bills don’t stop, and self-doubt creeps in. But here’s the thing: this doesn’t have to be the end of your story. It can be the beginning of your expansion. Today, I’m sharing seven side hustles you can start right now to rebuild your confidence, earn income, and remind yourself that you have options.

Each of these hustles has the potential to bring in quick cash this month or grow into a long-term business. Momentum builds confidence, and confidence builds opportunity. 

In this episode I share:

Highlights include:

Links mentioned in this episode:

Side Hustle Pro – @sidehustlepro

Side Hustle Pro Nicaila Matthews Okome

Hosted on Acast. See acast.com/privacy for more information.

For a long time, I believed pivoting meant I had failed. But now, I’ve learned that pivoting is actually proof that you’re still growing, still expanding, and still in motion.

In this episode, I open up about why I recently applied for a job, how it connects to everything I’ve built with Side Hustle Pro, and the lessons I’m learning in this new season.

In this episode, I share:

Highlights include:

00:00 Intro

02:20 What pivoting really means

07:05 Why I applied for a new role

11:45 Lessons from past pivots that shaped Side Hustle Pro

16:20 How comparison creates false shame

20:59 Why pivots keep you in motion

25:00 The role of podcasting in creating new opportunities

28:00 Closing thoughts + live class invite

Watch episode 481 on YouTube and listen on all podcast apps

Links mentioned in this episode

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Click here to subscribe via RSS feed (non-iTunes feed):sidehustlepro.libsyn.com/rss

Social Media

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

In this solo Expansion Era episode, I’m opening up about a turning point in my journey: when I realized my life was running me, not the other way around. I share the step I took to shift that dynamic and the five powerful lessons that continue to guide me today. From building discipline like a muscle, to falling in love with the process, to tracking effort over outcomes, these lessons are helping me reclaim balance, confidence, and control. I’m still in the process myself, but I know these insights can help you start running your life, too.

In this episode I share:

Highlights include:

Links mentioned on this episode

Register for my free class: https://sidehustlepro.lpages.co/your-first-1000-downloads/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week, I’m back in the Expansion Era to go deeper into how to slow down without quitting, especially when business (or life) feels heavy. I’m sharing my own experiences navigating tough seasons in entrepreneurship, what it means to identify and pull your levers, and how I stabilize myself before getting back into action. From sponsorship slowdowns to shifting income streams, I walk you through the real strategies I use to find balance and keep moving forward.

In this episode, I share:

Highlights Include:

Links Mentioned in this Episode

Guest/Host Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is… me! I’m kicking off a new season with a solo episode to share what I’m calling my Expansion Era.

In this deeply personal and vulnerable episode, I open up about how I lost my mojo, what I’ve been navigating as a mom and entrepreneur, and the steps I’m taking to rebuild my confidence, health, and business.

In this episode I share:

Highlights Include:

00:00 Intro

03:00 Why I’m calling this the Expansion Era

10:00 Navigating motherhood and identity shifts

20:00 Business setbacks and financial uncertainty

30:00 Hiring a fitness coach and rebuilding my health

40:00 Getting back into business coaching and regaining confidence

55:00 Returning to therapy and releasing shame

1:05:00 Lessons for anyone in a season of rebuilding

Links Mentioned in This Episode

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week I sat down with Codie Elaine Oliver, the CEO and Co-founder of Black Love, Inc. The 100% Black owned media company, founded by Codie Elaine Oliver and husband Tommy Oliver, is a hub for Black couples and singles to have transparent conversations around relationships, parenthood, dating, and more through their app, podcast network, documentaries, and live events. We get the inside scoop on how Codie built her show from the ground up and grew into a multimedia empire. 

In this episode she shares: 

Check out this episode and others on Apple Podcasts, Spotify, and YouTube 

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Codie’s Instagram:https://www.instagram.com/codieco/

Black Love Instagram: https://www.instagram.com/blacklove/

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Germanee Gerald, founder of GG&Co Styling Firm, a brand and image styling company. Getting her start in the fashion corporate world, Germanee realized she thrived in offering her talents as a personal stylist and started side hustling. 

In this episode she shares:

Highlights include:

Check out episode 476 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level. 

In this episode I’m sharing:

Highlights Include:

Check out episode 475 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Kareem Edwards, one of the very first men to grace the Side Hustle Pro guest chair! Hailing from Far Rockaway, Queens, Kareem got his start in major corporate roles at Lehman Brothers, Kraft Heinz, and Google—all while dreaming of owning a business. Kareem decided to pursue franchising and balanced a 9-to-5 at Google while working nights at a Chick-fil-A to master the day-to-day operations.

In this episode she shares:

Highlights include: 

00:00 Intro

03:00 Early career in finance

09:00 Discovering Chik-Fil-a franchising 

17:00 Choosing the right location

25:00 Opening during a pandemic

34:00 Staffing strategies

43:00 Leaving a steady paycheck

46:00 Expanding sales methods

52:00 Tips for entrepreneurs

Check out episode 474 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Melyssa Ford, media personality, actress, and advocate known for her dynamic presence in entertainment. With a career spanning television, film, and radio, she has captivated audiences as a host on the Joe Budden podcast and various TV appearances.

As a seasoned veteran in media and entertainment, Melyssa mastered the art of pivoting and identifying viable opportunities to launch into new and exciting spaces.

In this episode she shares:

Highlights include:

Check out episode 473 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Guest Social Media Info

Melyssa’s Twitter: https://x.com/MissMelyssaFord/ 

Melyssa’s Instagram: https://www.instagram.com/melyssaford/ 

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Quianne Perrin Savoy and Sonja Smith, founders of The Merch Studio. They provide businesses and entrepreneurs with unique and completely customizable merchandise. 

In this episode they share:

Check out this episode and others on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

Abena Boamah-Acheampong is the founder + CEO of Hanahana Beauty, a consciously clean skin care, beauty + wellness brand. As a former 7th grade math teacher and therapist, Abena launched her brand with humanity and intention in mind. Now being sold in stores like Ulta, Hanahana Beauty is quickly on its way to becoming a household name.

In this episode Abena shares:

Watch episode 471 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hanahana Beauty’s Instagram: https://www.instagram.com/hanahana_beauty/?hl=en

Abena’s Instagram: https://www.instagram.com/beanieboamah/?hl=en

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have ​Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE​, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.​

In this episode Kimberly shares:

Highlights Include: 

00:00 Intro

05:50 Challenges in corporate America

9:00 Small-scale beginnings

22:46 Self-financing her side hustle 

28:03 The unique customer experience 

35:26 Revenue streams

39:18 Target audience and marketing 

51:13 Tips for entrepreneurs 

Check out episode 470 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

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This week in the guest chair we have Amy Anaiz, a celebrated photographer turned product founder and the creator of OZAIZ, a sustainable home goods and fragrance brand. After building a successful wedding and portrait photography business for over a decade, Amy made a powerful pivot—launching a line of sculptural, multi-use glassware inspired by beauty, intention, and function.

In this episode, Amy opens up about her transition from side hustler to full-time creative, and how becoming a mother—while navigating unimaginable grief—reshaped her purpose and path. She shares the behind-the-scenes of building OZAIZ, from manufacturing and funding the business herself, to designing for sustainability and meaning.

*Trigger Warning:

This episode includes discussions of infant loss and stillbirth. 

 In this episode she shares:

Highlights Include

00:00 – Intro

01:30 – Amy’s pivot from PR to photography

07:00 – Building her photography side hustle

10:00 – Leaving her full-time job and creating a financial cushion

13:00 – Losing her daughter and navigating grief while becoming a mom

21:00 – Why she launched OZAIZ and what sets the brand apart

28:00 – How she self-funded her entire business

36:00 – The complexities of manufacturing glassware and candles

44:00 – Designing for sustainability and versatility

50:00 – Balancing personal storytelling with branding

58:00 – What's next for OZAIZ and how Amy honors her daughter's legacy

Watch episode 469 on YouTube and listen on all podcast apps

Links Mentioned in This Episode:

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join my new coaching program, SHIFT

Even the expert needs support. That’s exactly why I created SHIFT—a six-month, one-on-one podcast coaching experience for the podcaster who’s done playing the DIY game. In SHIFT, we’ll clarify your message, attract your ideal audience, build a monetization path that aligns with your values, and create a content engine that works with your real life. Apply now at sidehustlepro.co/shift.

Join our Facebook Communityhere.

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This week in the guest chair we have Naseema McElroy, author and the founder of Financially Intentional, a platform about personal finance and living life intentionally. Starting with just under one million dollars in debt, Naseema taught herself financial literacy, paid off her debt, and started side hustling as a consultant teaching others to do the same. 

In this episode she shares:

Highlights include:

00:00 – Intro

01:15 – Becoming a nurse after working in healthcare administration

06:00 – What made her realize she was “broke” despite earning $200K+

09:30 – Creating a zero-based budget to pay off $4K–$9K/month in debt

11:00 – What made up nearly $1M in total debt

14:00 – Launching Financially Intentional on Instagram

17:30 – Why she still loves nursing and hasn't gone full-time entrepreneur

22:00 – Using her job to fund her passions

24:30 – The true meaning of financial independence

28:00 – How she makes time to build her brand

Check out this episode and others on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, I’m joined by Tisha Thompson, the founder and CEO of LYS Beauty, the first Black-owned clean cosmetics brand to be carried at Sephora. Tisha shares her inspiring path from staff accountant and part-time makeup artist to leading her own beauty brand that launched during the pandemic and quickly sold out in 10 days. 

In this episode, Tisha breaks down how she strategically pivoted from finance to beauty marketing, cold-pitched Sephora with a bold email (before she even launched!), and developed products that center clean ingredients and inclusivity. Her brand LYS, short for Love Yourself, is not only disrupting the beauty space with triangle packaging and affirmational product names—but it’s also remained profitable every year since launch.

In this episode she shares:

Highlights Include: 

00:00 Intro

02:10 How a staff accountant became a makeup artist

04:50 Taking a demotion to move into marketing

10:54 Losing her dad and finding the courage to launch

15:45 Cold-pitching Sephora and landing a deal pre-launch

20:00 What clean beauty means to her (and her skin)

27:00 Packaging, affirmations, and triangle symbolism

30:00 Navigating DEI backlash and economic shifts

45:00 Building a team and staying profitable

Check out episode 467 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we’re spotlighting Marina Batliwalla, financial professional and host of the Banking on Girls podcast. Born in India, raised in Australia, and now based in LA, Marina joined Podcast Moguls to launch a show centered around financial literacy for women and girls—and she’s done just that, all while working full-time.

Marina shares how she overcame mindset hurdles to get started, leveraged her platform to speak at the United Nations, and is now piloting financial education workshops for mothers and daughters.

In this episode, she shares:

Highlights Include:

Check out episode 465 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Marty McDonald, founder of Elle Olivia & Boss Women Media. Her background in corporate laid the foundation to launching Boss Women Media, the offline/online women’s empowerment community. After a challenging experience with giving birth to her first child, Marty translated that same idea of empowerment to launch Elle Olivia, a lifestyle brand for young Black and Brown girls.

In this episode she shares:

Highlights Include:

00:00 Intro

02:38 Navigating corporate America 

11:30 Pitching to Sugarfina

14:32 Launching Boss Women Media

16:52 Monetizing the business & impactful collaboration

27:43 Staying nimble and pivoting at the right time

34:02 Navigating a challenging pregnancy 

38:10 Creating a brand for Black and Brown girls

48:18 The power of a strong team

54:00 Tips for entrepreneurs 

Check out episode 465 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we have Monique R. Shields, executive coach, entrepreneur, and founder of Claimed, a program dedicated to helping high-achieving Black mothers unlock their next chapter. In this episode, Monique shares her inspiring journey from corporate to coaching and the lessons she’s learned along the way. She discusses the power of releasing limiting beliefs, why investing in yourself is key to growth, and how motherhood led to her decision to take ownership of her time and career.

In this episode she shares:

Highlights include:

00:00 Intro

05:00 The importance of relationships in early career transitions

07:30 Background in publishing and banking 

12:00 Transition into executive coaching & the influence of motherhood 

19:00 Raising her rates and investing in herself

24:35 How to navigate seasons of burnout and pressure

29:03 Tips for women entrepreneurs transitioning into full-time business ownership

34:20 The launch of her program, Claimed, for Black mothers

40:00 The power of releasing limiting beliefs and moving beyond survival mode

1:00:00 Tips for entrepreneurs

Watch episode 464 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Maekaeda Gibbons, Trinidad-born founder & CEO of Brown Sugar Babe, the cult-favorite fragrance and body-care brand whose body oils like Wild Card and Rich Auntie just keep selling out.

 In this episode she shares:

Highlights Include:

00:00 Intro

06:00 Personal connection to scent

09:00 Turning a business to a hobby

15:00 Marketing strategies

21:00 Financial growth and investment

30:00 Importance of discipline in business

40:00 Navigating debt

46:00 Breaking the stigma around money

53:00 Managing tariffs and business costs

55:00 Tips for entrepreneurs

Watch episode 463 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Raven Gibson, multidisciplinary designer and founder of the empowering apparel and lifestyle brand Legendary Roots. Getting her start in her dorm room, Raven takes us on her journey of delegation, negotiating with Fortune 500 retailers, and trusting that what’s for you will never pass you by.

In this episode she shares:

Highlights include: 

00:00 Intro

3:50 Shifting from medicine to art

10:00 Scaling a side hustle

20:00 Importance of early support

24:00 Managing and learning business finance

33:00 Marketing strategies

39:00 Retail partnerships

43:00 Maintaining a work/life balance

52:00 Tips for entrepreneurs 

Watch episode 462 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Rachel Rodgers—entrepreneur, coach, and bestselling author of We Should All Be Millionaires. She's back on the show with powerful insights to help side hustlers and full-time entrepreneurs alike build sustainable wealth and stop playing small.

In this episode, she shares:

Highlights include: 

00:00 Intro

04:00 Transitioning from law to passion projects

11:40 Building life and business teams

14:00 Balancing outsourcing and income

16:45 Reframing selling as helping

24:00 Importance of announcing your business

30:00 Embracing growth and change

37:00 Structuring a mastermind program

46:00 Investing in yourself is key

50:00 Helping Gen Z build wealth

53:00 Tips for entrepreneurs

Watch episode 461 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week I’m excited to chat with someone I go way back with, Sheena McCullers. Sheena is the founder of Della’s Beauty Supply. Della’s was launched to bring a much-needed sense of belonging for BIPOC beauty lovers in Ann Arbor, MI. After moving from Brooklyn, Sheena saw a need for a place for people who look like her and took a chance on opening a storefront. 

In this episode she shares:

Highlights Include: 

00:00 Intro

08:16 Exploring different side hustles

14:16 Navigating a new city

18:43 Filling the need for a beauty supply

23:18 Startup planning and costs

27:55 Creating a community 

30:01 Curating events and collaborations

35:02 Running a storefront as a side hustle

41:20 Expanding and creating a cultural hub

46:43 Setting the tone for the future of the store

56:19 Tips for entrepreneurs

Check out episode 460 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links Mentioned: 

Listen on:

Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323

Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8daf52a57e054042 

YouTube: https://www.youtube.com/sidehustlepro

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Affiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you use my links.

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Kristen Dunning, founder and CEO of Gently Soap - a bathing brand built on her self-developed herbal infusions. 

An MBA grad, Kristen hails from a rare five generations of Black Alabama farmers, and she’s continuing the legacy by bringing joy back to bathing experiences for people with sensitive skin, using the medicinal properties of plants.

In this episode she shares:

Highlights Include:

00:00 Intro

03:24 Generations of Black farmers

06:38 Struggle with eczema

08:45 Studying horticulture and agriculture

14:10 Staring Gently Soaps

18:03 Transitioning to selling at markets

21:31 Importance of formulating for sensitive skin

28:56 Sales growth and Shark Tank impact

32:55 High margins and sales 

39:49 Marketing strategies

44:03 Tips for entrepreneurs 

Check out episode 459 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level. 

In this episode I’m sharing:

Highlights Include:

00:00 Intro

02:49 The Importance of Podcast Setup

05:15 Narrowing Down Your Podcast Topics

09:50 Understanding and Serving Your Audience

14:33 Creating a Content Plan

16:39 Effective Marketing Strategies

19:00 Consistent Marketing Practices

21:24 Thinking Outside the Box for Sponsorships

25:54 Create Content People Want to Pay For

28:17 Recap and Action Steps

To learn more about making money from your podcast, join my next live class. Register at sidehustlepro.co/class.

Check out episode 458 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Julia Coney, award winning wine writer, speaker, & consultant. 

Julia wears many hats, including being the Wine Consultant for American Airlines and Founder of Black Wine Professionals; a resource for Black professionals in the world of wine.

In this episode she shares about:

Highlights include: 

00:00 Intro

04:42 Original career path and intro to wine

13:00 Navigating a switch in careers

21:39 Transition from beauty blogging to wine writing

27:06 Addressing racism in the wine industry

29:40 Sustaining financially as a freelance writer

35:00 Providing a niche wine service 

41:30 Unlocking networking opportunities 

45:07 Running a wine program for American Airlines 

54:16 Tips for entrepreneurs 

Watch episode 457 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week we’re taking it back to my convo with Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! 

With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.

In this episode she shares about:

Highlights Include:

00:00 Intro

02:00 Early career experience

08:00 Helping women level up in LinkedIn

13:30 The importance of consistency on LinkedIn

16:20 Building a LinkedIn profile

24:00 Optimizing content on LinkedIn

29:25 Using LinkedIn to build a personal brand

37:00 How to connect in the best way on LinkedIn

50:00 Tips for entrepreneurs 

Watch episode 456 on YouTube and listen on all podcast apps

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we have former Podcast Moguls student Zach Nunn, Founder and CEO of Living Corporate. 

Zach unpacks how he turned his podcast into a thriving consulting business, landing brand partnerships with major corporations like Pfizer and more. 

He talks about the strategies behind creating authentic, high-quality content, leveraging interviews as a networking channel, and maximizing the value of a show’s back catalog.

In this episode he shares:

Highlights include: 

00:00 Intro

04:50 Centering marginalized voices in the workplace

08:50 Side hustling while juggling a full-time job

11:41 Developing a “bundle” approach to brand partnerships

17:30 Expanding from a single podcast to a network

37:00 Leveraging 900 hours of archived interviews for his AI e-learning platform

51:00 Transitioning from DEI language to “experience management”

1:02:00 Advice for entrepreneurs 

Check out episode 455 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week we’re airing my first ever live podcast! I had the opportunity to sit down with author, journalist, and media powerhouse Demetria Lucas at the On Air Fest in Brooklyn, NY. 

From launching A Belle in BK to building an empire that spans books, film, podcasting, and more, Demetria has mastered the art of evolving and thriving as a multi-hyphenate entrepreneur. Taking risks and flawlessly pivoting has paid off.

In this episode she shares:

Highlights Include:

00:00 Intro

03:36 Breaking into the book industry

08:20 Streams of steady income

13:45 Building a personal brand and podcast

24:08 Traveling the world

27:00 The ups and downs of finances in freelancing

36:15 Tips for entrepreneurs 

Check out episode 454 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Are you ready to finally take the leap and start your side hustle, but don’t know where to start? This week we are outlining nine high-potential side hustles that can realistically scale to replace—or significantly supplement—your full-time income. 

Now these are not quick-fix ideas, these are long-term businesses that can bring you recurring revenue by leveraging automation tools (especially AI), and refining your marketing so clients find and trust you. Take it from someone who has built an entire brand on side hustling! 

In this episode I share:

Highlights include:

01:45 Cleaning services

06:22 Faceless podcast

07:57 Virtual assistant

12:16 Social media marketing

15:25 Short-form video editor 

21:15 Podcast/YouTube channel manager

22:30 AI integration specialist

26:34 Corporate training and coaching

29:40 Done-for-you service provider

32:30 Why you should start now

Check out episode 453 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

Today I am back with a solo episode where I share my favorite techniques to get back on track when you're feeling stuck. It's time to take a step back, reflect on what has worked, what hasn't, and what we're going to do about it. Whether you're dealing with mid-year slumps or just need a boost, this episode is packed with actionable advice to help you move forward.

In this episode I share about:

Highlights Include: 

00:00 Intro

02:36 The Importance of Mid-Year Reflection

05:15 Get in the Spiritual Gym

09:54 Move Your Body

11:00 Get Some Sun

13:32 Change Your Scenery

15:58 Face the Facts

20:42 Set Minimum and Maximum Goals

26:01 Focus on What You Can Control

32:50 Take a Step, Any Step

37:39 Reflect and Have Gratitude

42:01 Recap and Action Steps

Check out episode 452 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Kareem Edwards, one of the very first men to grace the Side Hustle Pro guest chair! Hailing from Far Rockaway, Queens, Kareem got his start in major corporate roles at Lehman Brothers, Kraft Heinz, and Google—all while dreaming of owning a business. Kareem decided to pursue franchising and balanced a 9-to-5 at Google while working nights at a Chick-fil-A to master the day-to-day operations.

In this episode she shares:

Highlights include: 

00:00 Intro

03:00 Early career in finance

09:00 Discovering Chik-Fil-a franchising 

17:00 Choosing the right location

25:00 Opening during a pandemic

34:00 Staffing strategies

43:00 Leaving a steady paycheck

46:00 Expanding sales methods

52:00 Tips for entrepreneurs

Check out episode 451 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

Welcome back to the Side Hustle Pro podcast, your headquarters for turning passion projects into profitable businesses! I’m Nicaila, and today we’re talking about how to find (and protect) the time you need to build your side hustle. 

I get it: Working a full-time job, juggling family commitments, and trying to live your life can make your side hustle goals feel impossible. But trust me, it’s not. I used to think I had zero free hours, but as soon as I did a reality check, I found pockets of time I could reclaim. Here’s how you can do the same.

In this episode I share about:

Highlights include: 

00:00 Intro

01:45 Identify your biggest time traps

06:42 Reclaim your time

12:35 Power hour: get more done in less time

16:15 Leverage your days off

18:30 Protect your side hustle hours

21:20 Choose a schedule that fits your life

23:40 Final thoughts and recap

Check out episode 450 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

Always wanted to start a side hustle but didn’t know what industry to try? This week I’m breaking down the exact process of identifying the skills you do effortlessly and turning them into a profitable side hustle. 

In this episode I share:

Highlights include:

00:00 Intro

02:00 Three key steps

05:30 Monetizable skills

09:30 How to get paid sooner, not later

15:00 Actionable homework

Check out episode 449 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week we’re changing it up and I’m sitting in the guest chair. In this special “podcast swap” episode of Side Hustle Pro, I’m sharing an interview from the podcast To Tell You The Truth with host—and Podcast Moguls student—Brittany Sharpton. We dive into the concept of self-imposed barriers and how they can prevent entrepreneurs, especially Black women, from realizing their full potential. 

In this episode I share:

Highlights Include:

00:00 Intro

03:30 From corporate to entrepreneur 

09:55 The importance of having a side hustle 

11:45 Overcoming biases

17:30 How to show up as a working mom

22:00 Getting your mojo back 

27:15 Overcoming the limitations of the patriarchy

37:04 Tips to feed your soul

41:15 Beating fear and imposter syndrome

Check out episode 448 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

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This week in the guest chair we have a returning guest Brandice Daniel, founder and CEO of Harlem’s Fashion Row. Brandice launched Harlem’s Fashion Row to bridge the gap between multicultural fashion designers and major fashion brands. From producing top-tier runway events to groundbreaking collaborations—such as her famous partnership with Nike and LeBron James—Brandice ensures Black and Brown designers receive the visibility, mentorship, and retail opportunities they deserve. Growing her business has made Brandice a sponsor and brand partnership expert, and gave me a masterclass for my own sponsorship journey.

In this episode she shares:

Highlights include: 

00:00 Intro

02:05 The evolution of Harlem Fashion Row

08:00 Monetizing collaborations

13:00 The power of telling your own story

17:50 Forming contacts and partnerships 

21:00 Creating value for brands

28:30 Diversifying revenue streams

38:30 Power of community in business 

44:00 Ensuring a profitable business model

52:15 Tips for entrepreneurs 

Check out episode 447 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by:

Skillshare:Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

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Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

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If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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This week we’re diving into how to shift your mindset to set yourself up for success. Here’s the thing—I’ve learned over the years that your mindset isn’t just a nice-to-have; it’s the foundation for everything you’re trying to build. Whether it’s pushing past fear to finally launch your business, staying consistent when sales are slow, or silencing that little voice in your head saying, ‘Who are you to do this?’—it all comes back to how you think and how you show up for yourself.

In this episode I share:

Highlights include:

00:00 Intro

01:00 Battling imposter syndrome

04:14 Breaking free from overthinking

08:05 Confidence is key

14:05 Master Instagram Challenge

17:50 Building mental resilience 

21:28 Actionable steps to a mindset change

Check out episode 446 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

The Master Instagram Challenge. Your 5-Day ticket to DOUBLE your following and build your brand on Instagram (in just 30 minutes a day). Sign up now https://sidehustlepro.lpages.co/registration-master-the-gram-challenge/.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

This week we’re diving into one of my favorite mantras: Done is better than perfect.

I was inspired by my decision to relaunch my Master the Gram Challenge. It’s been years since I last did it, and I had to remind myself to push forward without overthinking. I’m breaking down how I got it off the ground and the lessons I’ve learned along the way. 

In this episode I share:

Highlights include: 

00:00 Intro

03:00 Setting up operations

06:00 Setting up marketing

09:30 Taking action is better than perfect

12:00 Tweaking after feedback

16:00 Having an accountability partner

20:00 Mastering self-talk

25:00 Walking through a sales page

33:00 Setting goals for the year

Check out episode 445 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Shopify. Go to shopify.com/hustlepro for a free fourteen-day trial and get full access to Shopify’s entire suite of features.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

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We’re kicking off this new year by welcoming new and returning listeners to Side Hustle Pro with a reminder that it’s never too late—or too early—to pursue a side hustle. Inspired by an email from a listener, I was reminded that my focus on Black women entrepreneurs still resonates with a wide audience, proving that clarity in your target listener doesn’t exclude anyone else who might benefit.

In this episode I share the five areas of focus for starting or growing your business in 2025:

Highlights include:

00:00 Intro

03:00 Uplifting women entrepreneurs 

05:00 Setting goals for the year

10:30 Five areas of focus for 2025

18:00 The power of sharing your journey

23:00 Overcoming content overwhelm

29:00 Trusting yourself and investing in growth

35:00 Master The Gram Challenge 

Check out episode 444 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Master The Gram Challenge: In this 5-Day Master The Gram Challenge, I'll teach you the exact steps I used to grow my Instagram to over 95K followers, launch a hit podcast, launch digital programs, quit my job to work for myself, and make multiple SIX-figures as a successful entrepreneur. Sign up here: https://sidehustlepro.co/masterthegram

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

#SideHustlePro

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Are you tired of feeling stuck when it comes to Instagram? Not sure how to use it to promote your business effectively? If creating content feels overwhelming or you’re spinning your wheels trying to figure out what works, this is for you. The Master the Gram Challenge is designed to help you take control of Instagram and finally make it work for you. Join here:https://sidehustlepro.co/masterthegram

In Just 5 Days, You’ll Learn How To:

Attract the right people to build a community (not just followers)Create content that makes people want to buy from youSave time with simple automation and scheduling toolsKnow when (and how) to hire so you can get off the content hamster wheel

We'll Cover:

PLUS! A BONUS live Q&A Call

Join me on Friday, Jan 17 at 1:00 PM ET for a live session to get your questions answered

You'll Get:

✔️ Daily bite-sized videos delivered straight to your inbox

✔️ My step-by-step strategies to take the guesswork out of Instagram

✔️ The exact tools and templates I use to simplify and save time

✔️ Access to a live Q&A with me on Day 5

Instagram has been the marketing engine behind my email list, podcast, and digital courses for 10 years. It’s a powerful tool that can transform your business when used the right way. This is your chance to master Instagram, connect with your ideal audience, and start making real money in 2025.

Ready to conquer Instagram? Claim your spot in the challenge here https://sidehustlepro.co/masterthegram

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Whitney Gates, an experienced marketing leader turned entrepreneur as co-founder and CEO of Wondry Wine. Her diversified skill set is driven by over 13 years of experience in brand management, shopper marketing and sales across Fortune 200 companies.

Rejecting exclusivity, Wondry presents customers with a more approachable, stronger, semi-sweet wine. Drawing inspiration from her disabled uncle’s wine-making journey, Whitney’s hustled her way into becoming a multi-million dollar company in just a few years. 

In this episode she shares:

Highlights include:

0:00 – Introduction to Whitney Gates

8:17 – Launching Wondry 

11:20 – Defining Wondry’s category: wine vs. cocktail hybrid

15:00 – Investing in the business

18:40 – Door-to-door sales and proof of concept

31:00 – Whitney’s Shark Tank experience and partnering with Mark Cuban

34:00 – Becoming profitable and managing costs as you scale

41:00 – Tips for entrepreneurs 

Check out episode 443 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

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This week in the guest chair we have Melyssa Ford, media personality, actress, and advocate known for her dynamic presence in entertainment. With a career spanning television, film, and radio, she has captivated audiences as a host on the Joe Budden podcast and various TV appearances.

As a seasoned veteran in media and entertainment, Melyssa mastered the art of pivoting and identifying viable opportunities to launch into new and exciting spaces.

In this episode she shares:

Highlights include:

00:00 Intro

02:00 Building a film/TV personality 

06:00 Being an undocumented immigrant

14:00 Creating her own path

19:00 Battling mental health issues

27:00 Navigating perimenopause

40:00 The podcasting landscape

47:00 Living with a brain injury

1:00:00 Tips for entrepreneurs 

Check out episode 442 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Alexis Barber, a lifestyle influencer and founder of Too Collective, a modern wellness and loungewear brand. At just 25 years old, Alexis is the host of the top-rated Too Smart For This Podcast and has worked with brands like Lululemon, Rare Beauty, Microsoft, and Miss Dior as a content creator. 

In this episode she shares: 

Highlights Include:

00:00 Intro 

03:00 Confidence and putting yourself out there

09:55 Becoming a lifestyle influencer

12:04 Navigating side hustling and a corporate role

19:27 Collaboration with Rare Beauty 

20:48 Launching a robe company 

29:09 MBA program at Wharton

39:20 Transparency in content creation

44:07 The importance of building a team

Check out episode 441 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

Helena Faustin is a Registered Nurse and content creator from New York City who has garnered an audience of millions by sharing her love and passion for cooking. As a mother of three, Helena inspires people with her massively popular food blog, That Nurse Can Cook, to get comfortable in the kitchen and cook delicious meals for their families.

In this episode she shares:

Highlights include: 

00:00 Intro

05:22 Finding a path in nursing

10:51 The goal of work-life balance

11:52 Cooking as an outlet

15:25 Intentional content creation

19:24 Unlearning the idea of creating perfect content 

27:21 Diversifying revenue streams

33:38 Hiring a team for content creation

41:09 Revenue from YouTube & brand partnerships

43:42 Publishing a unique cookbook

49:59 Take control of your inner voice

52:30 Tips for entrepreneurs 

Check out episode 440 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.