Filtrer par genre
- 260 - 155. Navigating Through Times of Change
What does your team need from you during times of change?
Change is inevitable in a business and you will encounter this at some point during your career. It can come from many places including opportunity, crisis, chaos, or turnover. But the process is very similar.
I’ve been on both sides of these situations (and I’m sure you have as well)
As you’re navigating these waters, don’t forget about your team. They’re feeling the same apprehensions as you. The same fears and same uncertainty.
How you lead in this situation will determine the ultimate success of your strategy.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 11 Apr 2024 - 14min - 259 - 154. Building An Etsy Empire with Dylan Jahraus
What does it take to build an empire?
There are so many things that are consistent with the many leaders that I’ve been fortunate to have interviewed on this show. A tenacity for getting things done, willingness to do what no one else would do, and a positive energy that is infectious are just a couple of them.
Today I was really excited to speak to someone about a platform that I’ve only just barely even used: Etsy.
I’m thrilled to have the opportunity to speak to Dylan Jahraus.
Dylan is a $1.5M Etsy seller with a corporate e-commerce background. She’s consulted 2,000+ Etsy sellers from 30+ different countries within a variety of categories– digital, POD, handmade, supplies and vintage!
We discuss:
Journey into Etsy - Dylan discusses her journey from starting a small Etsy shop to scaling it into a $400,000 annual business. Dylan reflects on her transition from a seller to a coach, helping others succeed on Etsy.
The Art of Scaling and Fulfillment - Dylan emphasizes the importance of building a scalable model and outsourcing tasks like fulfillment. She shares her experience of employing military spouses to handle fulfillment, enabling her to focus on growing the business.
Etsy SEO and Building Brand Loyalty - Dylan dives into the intricacies of Etsy SEO, emphasizing its differences from traditional search engine optimization. She highlights the significance of functional SEO and the impact of brand loyalty on Etsy.
Building an Etsy Empire - Dylan shares her journey of transitioning from a solo seller to a coaching business, emphasizing the importance of providing value and building a strong team. She reflects on the challenges and rewards of entrepreneurship compared to corporate life.
I’m still so excited by how much I learned from this amazing interview and can’t wait to apply these lessons into my own business. Even if you aren’t selling on Etsy, these are universal skills that will apply to your business as well.
Links
Dylan’s Website: https://dylanjahraus.com/
Follow her on YouTube! https://www.youtube.com/channel/UCeO8Gmc2B-3G2fgcFnRR4Xw
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 09 Apr 2024 - 32min - 258 - 153. Being On An Island
Have you ever felt completely alone or exposed in your business?
As you’re building your business you will have times where you feel completely vulnerable and like there’s no one there to help you.
Because, in many cases, there isn’t.
While this is exhilarating for some, for most of us this can lead to indecision, wishy-washyness, burn out, or constant context-shifting in what we’re working on.
In this episode, I discuss the lessons that I’ve learned not only in business, but also draw on my experience as a special operator to help you through these times. There are key strategies that you can begin employing today that will help ensure you come through these periods with success.
Happy hunting!
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 04 Apr 2024 - 14min - 257 - 152. Boosting Your Profit Centers with Marcia Riner
What’s the most important metric for your business?
It’s not a trick question! It’s your profit.
Profit enables us to not only have a better life, but also increase our impact and make a greater mark on the universe. We can reach more people, help more clients, improve the lives of our clients all while making our own lives more enjoyable.
Which is why I wanted to bring on my friend Marcia Riner.
Marcia is the go-to guru for all things business growth and greater profitability. With over 25 years of experience under her belt, she's the brains behind Infinite Profit, where she's known as the Profit Booster™️, a business growth strategist, and leading as the CEO.
We discuss:
- Profitability and cost reduction strategies for businesses
- How to empower employees to find inefficiencies and improve company operations
- Creating revenue centers through empowering team members.
- Building a profitable business with long-term growth
The good news is that profit centers and opportunities are all around us in our business. The bad news? You need to make the decision to pay attention and take action to realize the potential profits that you’re sitting on.
I highly recommend connecting with Marcia and your not-so-humble host to help you bring your business to the next level.
Links
Profit With A Plan Podcast with Marcia Riner: https://www.marciariner.com/
Download your FREE Profit Booster Playbook http://www.BoostingProfit.com
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 02 Apr 2024 - 41min - 256 - 151. What's Holding Your Growth Back
If you could fix one thing to move your business forward, what would it be?
As a business operations coach, I have the fortune to be able to work with businesses in multiple different niches and industries.
And yet, what holds many of them back are common characteristics.
The bad news is that without fixing these parts of your business you’ll always feel like you’re pushing a boulder up a mountain.
The good news… they are all within your control!
Fix the foundation of your business and watch the results start to come easier and allow you more freedom to move forward with what drives you.
Wed, 20 Mar 2024 - 12min - 255 - 150. Working Less and Making More with Jeremy Shapiro
When you’re faced with difficulty in your business, who do you turn to?
For many years, I’ve been fortunate to have several close people that I can truly share what I’m going through.
The most powerful of these relationships have come through Mastermind groups.
Joining a Mastermind is a great step forward that will have a tremendous impact on your business. You’ll have real accountability and sound advice from people that have not only been there before, but have an understanding of your business.
That’s why I was so thrilled to meet Jeremy Shapiro. Jeremy runs Bay Area Mastermind and has a unique knack for helping entrepreneurs to get out of their own way, create the business that supports their freedom, and help them enjoy more of their lives.
In this deep interview, we uncover a wide variety of difficulties that many business owners face and how to navigate those waters.
After getting time with Jeremy, I’m encouraged to continue the mastermind that I’m already part of, but also consider the next step that I’ll take on journey.
Links
Join Jeremy’s Mastermind: https://BayAreaMastermind.com/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 19 Mar 2024 - 49min - 254 - 149. Why You Need to Use Stories as a Leader
Do you remember the first time you truly discovered entrepreneurship?
If I ask you to tell me about this moment in time, it’s likely that this will evolve into a story. One that has twists, turns, successes, and failures.
And ultimately teach something that you learned along the way.
That’s the power of storytelling and as leaders we must find ways to use story throughout our communication.
In this episode I go through a couple of tips that I’ve used to improve my own storytelling in a very natural way.
Whether you’re a natural storyteller or not, this episode will help you elevate your skills to have an even greater impact.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 14 Mar 2024 - 13min - 253 - 148. The Essential Stories We Tell with Kurian Tharakan
What’s the most valuable tool that you have to inspire people?
I’ve been observing influential people for years and notice that they all have one critical similarity.
They all tell stories.
It makes sense when you consider that the entire human experience is rooted in storytelling. From the earliest days of caveman we’ve been telling stories to convey greater meaning. Inspiring others to take action or learn lessons.
So let me ask you… what stories do you have to tell?
As I would discover during this episode, there are actually 7 essential stories that we need as leaders in our companies. Which is why I turned to my new friend Kurian to help me learn more.
Kurian Mathew Tharakan is the founder of the sales and marketing strategy firm StrategyPeak Sales & Marketing Advisors and a 27-year veteran of the sales and marketing industry. He has consulted for companies in numerous sectors. Kurian is also the author of the Amazon Bestseller, “The 7 Essential Stories Charismatic Leaders Tell,” which details how anyone can move people and mountains with the power of story.
I hope this moves you into action, documenting and telling your own story. And giving yourself the permission to share and be vulnerable to inspire those around you.
On the next episode we’ll continue to explore storytelling and the impact that it can have in your life and business.
See you soon.
Links
Buy Kurian’s Book: https://www.goodreads.com/author/quotes/19904486.Kurian_Mathew_Tharakan
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 12 Mar 2024 - 47min - 252 - 147. Fighting the Resistance and Making Effective Team Members
If you could quickly create a more inspired and efficient team, would you?
Steven Pressfield’s The War of Art is one of my favorite books and has really helped me to become more focused and a professional in my art.
And find ways that we can build our business to reflect these principles.
In this episode I cover 4 areas that you can start applying today to make your team more effective, more creative in their work, happier with their outputs, and more stable in their workload.
Enjoy fighting the resistance!
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 07 Mar 2024 - 13min - 251 - 146. Grow to Improve, Figure Sh**t Out to Succeed with Karim Kerachni
What happens to an industry that’s in disruption?
Is this a time to stay away because the future is uncertain, or an opportunity for innovation and making your mark on the future …
… and how do we navigate this changing paradigm?
Everyone that made their mark did so by taking the first step.
The good news is that we aren’t alone in this journey. We have friends, associates, and other experts that we can connect with and work through
I had the opportunity to connect with Karim Kerachni from Property Guys. He’s a serial entrepreneur who’s passionate about new challenges, building systems and processes, and bringing value to many.
We discuss:
The importance of practicing and gaining confidence in your communication skills Entrepreneurship mindset and habits for success Industry disruptions and the opportunity for new innovation to occur The potential for gaining new clients through partnerships and not taking losses personallyIt’s been a pleasure getting to know Karim and I’m eager to see the disruption that’s coming to the real estate industry. There are many opportunities abound and it’s amazing to see that entrepreneurs have so much in common from industry to industry.
Links
Connect with Karim: http://Info.propertyguys.com/Mass
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 05 Mar 2024 - 46min - 250 - 145. Changing Your Life To Meet Your Goals
What are your wildest goals and dreams for the next year? Five years? Ten years?
We tell ourselves that when we achieve our goals that we’ll be able to become this person that is successful. Adopting the habits and ways of interacting with the world that we we see from those that have achieved success.
But the truth is, we have it all backwards.
You need to become that person in order to achieve the success that you desire.
Discover more about how to shift your personal and professional habits to conquer your goals.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 29 Feb 2024 - 11min - 249 - 144. Applying What You Learn with Nick Hutchinson
Great leaders are also readers!
I’ve heard this several times throughout my leadership journey and have found that reading is the medium that I most enjoy to continue my professional education.
But reading isn’t enough. You aren’t magically gaining new skills just because you go through the content. Implementation is where it’s at.
Which is why I sat down with Nick Hutchinson. Nick is the author of Rise of the Reader: Strategies for Mastering Your Reading Habits and Applying What You Learn. Nick is the visionary force behind BookThinkers, a growing 7-figure marketing agency that seamlessly bridges the worlds of authors and readers.
We explore:
SMART strategies for reading with intention and quickly applying the lessons to your goals Reading habits and strategies for incorporating it into daily life Simplifying complex information and author relationships Personal development, books, and connecting with othersWhether you’re an avid reader or hesitant to devote time to reading, this interview will give you new perspectives that will certainly help you on your own journey.
Links
Purchase a copy of Rise of the Reader https://a.co/d/blPZB5M
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 27 Feb 2024 - 49min - 248 - 105. Do This To Get Better At Planning
What is the secret to becoming better at planning?
Believe it or not, there is no magic tool that will make your plans better. All the tools are helpful for us to communicate our plan, but they won’t help you make better plans.
In fact, new tools may actually hurt your ability to plan complex projects.
Discover the one secret to planning that will remove obstacles and allow you to function at your highest level today!
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 14 Jun 2023 - 15min - 247 - 104. When A Plan Comes Together
Having a marketing plan is essential to running successful campaigns.
Without a plan for your marketing, you are leaving too many things to chance and exposing yourself to emotional swings and paralysis throughout a campaign.
In this episode, I talk about the importance of having a strategy, a plan, and some tactical tips to help you implement this into your own business.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 07 Jun 2023 - 20min - 246 - 103. Letting Go
Part of life is change. But it doesn't mean it comes easily.
For many of us, change is so hard because it requires an entire shift in your identity. The things that you value and have become part of your value proposition.
This is especially common among many entrepreneurs I work with who struggle with delegating and trusting others.
In today’s episode, we’ll go into the psychology of letting go and some tips to make this a smoother transition for you.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 24 May 2023 - 19min - 245 - 102. Transformational Vibration with Anastasia Lapik
Are you struggling with developing effective courses and becoming a transformational leader?
Are you feeling stuck, uncertain of where to begin, or how to differentiate yourself in a market that's flooded with course creators and coaches?
In today’s episode, Anastasia Lapik, CEO, and coach at Aligned Vibration, offers solutions that can help.
Tune in as we discuss education, course creation, leadership, and transformational coaching.
We will share practical advice on how to
✔️ identify your purpose,
✔️create innovative systems by breaking the rules,
✔️ and, develop effective leadership skills.
Gain valuable insights and inspiration to structure your courses and take the first step towards your goals with authenticity and passion with today’s discussion.
Connect with Anastasia: https://www.alignedvibration.com/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 19 May 2023 - 48min - 244 - 101. Becoming Your Superhero with Armin Shafee
People don’t grow businesses, business grows people.
Throughout your journey you will face adversity, struggles, and pain. Doubt about how well you can actually make it through the day and move to the next level.
Yet everyone now and then you meet someone that inspires you to take things to the next stage. To elevate yourself and become the next version of yourself.
Today I’m thrilled to welcome Armin Shafee from High Ticket Coaching to the show. He’s an inspiring entrepreneur and leader that will be sure to inspire your own progression in this world.
We discuss:
- How to create a powerful culture that permeates not only your business, but inspires your followers Why leading isn’t about fear and intimidation, but by giving your followers a higher purpose The story about how completely removing of himself from his business helped him see his higher calling Why men need masculine and feminine energy to be our highest self How to pursue peace in your life to give you leadership skills you never knew possible
This was a packed interview that you’re sure to get a lot from! Thanks to Armin for taking the time to share with us today.
Follow Armin at https://highticketcoaching.com/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Tue, 09 May 2023 - 59min - 243 - 100. Creating a Strong Foundation
What does it require to create a business that can withstand growth?
It all starts with the foundations.
Focusing on the foundations will best enable growth no matter what stage you are in. These are the building blocks that the rest of your business will be constructed upon.
If we skip foundations, we have to circle back and do this mid-stream which is never easy. It’s only more and more difficult.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 03 May 2023 - 20min - 242 - 99. The Arsonist with Angela Mulrooney
How do you become known as the expert in your industry?
I’m joined with Dr. Angela Mulrooney from Unleashing Influence. She works with professionals in small businesses to entrepreneurs in massive corporations to get them noticed as the go-to expert of their industry while maintaining their authenticity.
By following her frameworks, you’ll be on your way to unleashing your own influence and become noticed in an increasingly noisy world.
Join Angela’s challenge here: https://unleashinginfluence.net/challenge_signup
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 28 Apr 2023 - 39min - 241 - 98. Operationalize Your Social Proof
Social proof is incredibly important to demonstrate the value of our products and courses.
But it’s also incredibly easy to lose track of while we’re in the midst of everything.
This is why we need to operationalize this as much as possible! Make it automatic :)
When you take the steps outlined in this episode, gathering social proof will no longer be a heavy chore that you take on just when you need it, but a continuous and pain-free process that continues to deliver within your company
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 24 Apr 2023 - 20min - 240 - 97. Finding Your Right-Hand Person with Olivia Clare
How much of a difference can having a second in command have in your business?
While many that listen to this podcast are the operator or already have an integrator/operator in their business, many haven’t made that jump just yet. And part of that is there’s some unknown about how to utilize an integrator or where to find them fully.
Which is why I’m super happy to speak to Olivia Clare. She’s a professional integrator, the founder of the integrator agency, and the host of The Crystal Vision podcast.
Discover:
How the chaos around 2020/2021 helped to cement her role in the world and discover her superpowers Why learning to handle the small problems builds us up to tackle bigger problems as you scale How your vulnerabilities will be exploited and exposed during times of immense stress and how to guard ourselves from this That having a strategic and tactical orientation to our thinking is a superpower which can propel things forwardFinding an integrator can be difficult, which is why Olivia has set up an agency to help align visionaries and integrators.
If you’re ready to take this jump, I recommend reaching out to either of us to get started.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 21 Apr 2023 - 51min - 239 - 96. Knowing Your Numbers
Without data, there’s no way for you to make accurate assessments on what you’re seeing. Without numbers, you are much more likely to plan with your gut and not base it on reality.
So what kind of numbers are we supposed to be looking for?
In today’s episode, we cover 3 main areas that must be tracked to make the best decisions:
- Revenue Expenses Team
The data will set you free and improve decision-making at every level!
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 17 Apr 2023 - 20min - 238 - 95. Challenge Accepted with Brendan McCauley
Are you struggling to take your business to the next level? Do you feel like you're stuck and not sure how to grow?
In this episode, Brendan McCauley, founder of Growing Entrepreneur, shares his mission to help 50,000 entrepreneurs launch a 5-Day Challenge that generates up to six figures in just 31 days.
He talks about his journey to entrepreneurship and the significance of accountability and support in achieving goals. Listen as we talk about …
How challenges are a great way to transform lives and businesses by coming from a place of abundance and serving. Why challenges offer virtual real estate for building relationships and creating loyal customers. That taking responsibility for creating something, marketing, and promoting it is essential. Focusing on serving others is more important than branding and logos when starting a business.Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 14 Apr 2023 - 55min - 237 - 94. Transactional vs. Transformational
What does it mean to be a transformational leader?
When we think about leadership training, much of what we’ve been trained to do is transactional.
Do this… great! Do that… done!
But we all know that type of leadership will only take you so far and wear you out in the long run. It’s exhausting and requires continuous oversight over what team members are doing.
To level up your own leadership, you need to embrace becoming a transformational leader.
Discover more in today’s episode
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 10 Apr 2023 - 14min - 236 - 93. Becoming a Fearless Leader with Sha Sparks
What does it mean to be a fearless leader?
For many, leadership isn’t something that they ever pursued, but they were called to it. And often that can trigger a response that puts us into an uncomfortable space.
The good news is, you’re not alone.
Sha Sparks is the CEO (Chief Excitement Officer) of Sparks of Fire International. She hosts The Power of Investing in People Podcast, is the author of How to Get Your Voice Back, is a Certified Fearless Living Coach and Trainer, and the Co-Founder of the FIRESTARTERS Book Project.
In this episode, we uncover: How formative experiences continue to impact us well into our adult years, and how to recover from those experiences Why imposter syndrome comes into effect and how to overcome this feeling That using our voice to tell our story can open us up to new possibilities and outcomes Why physically journaling creates connections in our brain that releases past traumas and can help redefine ourselves
Most people have some kind of trauma that we (unconsciously) carry with us. Having ways to process these experiences and move on is an incredibly valuable exercise that I would suggest to anyone.
Work with Sha here: https://www.shasparks.com/
Listen to her podcast: https://www.shasparkspodcast.com/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 07 Apr 2023 - 41min - 235 - 92. Time Studies
Time is a limited and invaluable resource, yet it often feels like we don't have enough of it.
We've all been there: spending hours on unproductive tasks, procrastinating, or simply getting sidetracked.
But what if we could identify our time wasters and optimize our schedules for maximum productivity?
Enter the time study.
By tracking our daily activities for a couple of weeks, we can analyze how we're spending our time, where we're wasting it, and how we can make better use of it.
In this episode, we'll explore how a time study can help you prioritize your time, increase efficiency, and achieve your goals.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 03 Apr 2023 - 15min - 234 - 91. Getting Your Reps with Jarrod Haning
What if our brain was able to think at a much higher level?
We all know what it’s like to be hampered by indecision. To be unsure of the next step to take in our strategic plan. But what if our brain could be trained to break through these self-imposed limitations and clear the obstacles for us?
Today we’re joined by Jarrod Haning from Mindset Performance. Jarrod works with entrepreneurs to help them see past their blind spots and uncover their true potential.
Discover:
How to double your income by purposely working less hours The advice he would give advice a struggling entrepreneur WITHOUT seeing their personal MindScan. Why focusing on getting things done kills your productivity and checking things over your to-do list lowers your income How to harness the thinking patterns of successThis type of work is incredibly interesting and feels somewhat counter-intuitive, but the fact is that most of us already have the knowledge needed to progress. But we’re holding ourselves back.
Doing some mind pushups will help us get past our own limitations and truly see what is possible for us!
Apply for your mind scan with Jarrod here: https://www.mindsetperformance.co/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 31 Mar 2023 - 32min - 233 - 90. Staying Legal While Hiring
I've noticed a troubling trend among small businesses in closed Facebook communities and business groups. 🤔
Many are looking to hire only females or bragging about having a female team. 😱😲
As a business owner and leader, I encourage diversity and inclusivity in all aspects of my business. The best hire I ever made was a female, who ultimately replaced me in my previous job. Her different way of approaching things and unique perspective added immense value to the team.
Having both masculine and feminine energy within a company can be incredibly useful and lead to amazing results. Diversity should be encouraged in all aspects of employment, and discrimination based on someone's race, color, religion, sex, gender identity, sexual orientation, pregnancy, national origin, age, disability, or genetic information is illegal.
In this episode, I'll be discussing why this is not only illegal but also detrimental to the success of a business. I'll also be sharing personal anecdotes about the benefits of having a diverse team and how it can lead to incredible results.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 27 Mar 2023 - 16min - 232 - 89. Lean Into the Friction with Ryan Withrow
What steps can we take to bring our marketing skills to the next level?
Despite all the bells and whistles that we have available to us these days, marketing really hasn’t changed. We’re just using different platforms. But studying and learning from those with years of experience is paramount to growing our skills.
Ryan Withrow from Awesome Communication joins us on the podcast. Ryan has more than 10 years’ experience in marketing, $500,000,000+ in direct sales, customer experience, inbound and outbound campaign implementation, call center management, and supervision.
Learn more about:
Studying from the masters will give us a leg up over the competition How activating your creative brain through the arts can increase your ability to market Why the increase demand for 1-1 guidance and expertise has become more imperative as automation has taken over the industry How proactively reaching out to your tribe through outbound calls will lead to more sales and a competitive edge Understanding the personality of a sales person will help you create the systems that will enable their successRyan is a wealth of information that’s worked with some legends in this industry. Hearing the tactical details of his methods is incredibly interesting and gives me some amazing ideas for my own marketing.
Enjoy this deep dive into sales!
Learn more from Ryan: https://ryanwithrow.com/
Follow Ryan on TikTok: https://www.tiktok.com/@ryandxp
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 24 Mar 2023 - 1h 00min - 231 - 88. Starting and Ending Your Week
Habits and routines are the cornerstone to your business. And nowhere is this more clear for me than start and end of the week routines
This is where our team needs us the most. We have to be on our game to put together the pieces for them to do their jobs.
I’ve noticed that Monday morning and Friday afternoon are often the least productive for strategic work - so why not schedule out things to keep us moving forward!
Start of the week gives us momentum. Allows for Monday morning to be action-oriented towards routine tasks rather than waffling about.
Friday is shutting things down, taking stock of the week. Unpacking this now so we’re able to enjoy any time off that we have scheduled for the weekend rather than leave something unfinished on the desk.
Once you know what needs to be done on both of these, operationalize it!
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 20 Mar 2023 - 12min - 230 - 87. Leadership Begins with You with Maggie Perotin
What exactly does it take to become a great leader?
Leadership is a buzzword that we often hear thrown around, but what does it actually mean to grow your leadership skills?
Today I’m speaking with Maggie Perotin from Stairway to Leadership. She’s a business and leadership coach who helps service-based entrepreneurs attract paying clients consistently and without overwhelm.
Discover how:
✔️ How taking radical responsibility for everything in her business allows for her positive outlook to really shine ✔️ Why creating space for your team members will help to establish trust and enduring relationships ✔️ How to process your emotions to avoid putting undue stress on your team ✔️ Routines that can help you center yourself and enable you to show up in the best way
I know that developing my own leadership skills is a continuous process that will never truly be over. When we embrace learning, we are setting the stage for this to become part of our professional development.
Learn more from Maggie here: https://stairwaytoleadership.com/
Diamond Effect Podcast: https://stairwaytoleadership.com/diamond-effect-podcast/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sat, 18 Mar 2023 - 48min - 229 - 86. Creating a Culture of Winning
What is the importance of creating a winning culture in an organization?
In this episode, I discuss different strategies that I’ve seen work in multiple organizations.
Drawing parallels from sports, we talk about how winning is contagious and leads to more wins.
We also talked about why we should caution against unrealistic goals and instead advocate for setting goals that can be met and exceeded.
We also discuss scaling KPIs, motivating employees, and building momentum.
Learn about how creating a winning culture is essential for any organization to thrive and succeed.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 13 Mar 2023 - 15min - 228 - 85. A Breath of Fresh Air with Chris Davies
Can something as simple as our breath have a massive impact on our health and productivity?
Breathwork is a superpower that I’ve only recently become fully aware of. But, it’s something that has truly made a difference and given me incredible clarity during times of chaos and calm.
But I’m no expert, so I’m honored to welcome Chris Davies to the show. He’s a veteran of the Royal Marines and Founder of OMM (AUM) Breathwork Community
Learn more about: A simple strategy that will help you gain control over your breath in just a couple of minutes How breathwork can help us live longer and heal quicker from injury and illness One simple breathing strategy that can dramatically increase performance over a short period of time Why short periods of breathwork several times a day can have a far greater benefit than long breathing sessions
The more I learn about this subject, the more fascinated I become. If you want to unlock your true potential and improve your health I highly suggest following Chris and begin practicing in just a small way.
Follow Chris on Facebook: https://www.facebook.com/groups/freebreathworkgroup
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 10 Mar 2023 - 53min - 227 - 84. Get More Done in Less Time
Have you ever sat back and wondered where the whole day went?
We strive to be as productive as possible, but it seems like regularly we’re left looking at a long list of remaining tasks at the end of the day.
This can be explained…
Parkinson's Law is the idea that work expands to fill the time allotted for its completion. This may mean you take longer than necessary to complete a task or you procrastinate and complete the task right before the due date.
When you learn to master Parkinson’s Law for yourself and your team, you’ll find more than enough time to do everything that needs to be done.
And a whole lot more satisfaction with your work.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 08 Mar 2023 - 14min - 226 - 83. Becoming a High Performer with Malorie Nicole
The journey that we’re on is never a straight line. We will encounter stressors along the way.
Learning more about ourselves and how we react to our emotional responses to these stressors is an amazing tool. And one that I’m continuously exploring.
Which is why I was super excited to welcome my new friend Malorie to come onto the show!
Malorie Nicole is a multi-certified coach, Forbes #1 Podcaster, limiting belief crusher and strategic thinker. She helps entrepreneurs grow their business, cultivate a healthy and fulfilling personal life, reach their full potential, and is the host of the Abundantly Clear podcast.
How performance habits are highly personalized and must be aligned with your purpose Why emotions aren’t good or bad, but it’s our reaction to the emotion that can enable us to push through A secret about acknowledging our growing pains will give ourselves the permission to release negative emotions How boundaries can be a mutual back-and-forth to protecting our own energy vs. just time management techniques Why building a healthy business is about building a healthy lifeThis was one of the most transformative interviews that I’ve ever personally done and had a couple of personal breakthroughs just during the process of talking to Malorie.
I know you’re going to love her and what she shares as we move through this journey together.
Listen to Malorie's Podcast
Be sure to subscribe to her list to get notified about her upcoming book: https://malorie-nicole.com/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sat, 04 Mar 2023 - 45min - 225 - 82. When Team Members Stop Performing
Having a team member not perform to our expectations can be one of the most frustrating things when building a team.
If you listened to episode 78, we explored what we can do from a leadership perspective to minimize our impact on their performance. And yet we will still encounter performance problems with our team.
So what now?
In this episode, we’ll explore a process for documenting, confronting, and ultimately fixing their performance issues.
Let’s get started…
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Mon, 27 Feb 2023 - 13min - 224 - 81. Aligned Workplace Values with Kelsea Warren
Are we living within our value system in our business?
Within all of us, there are personal values and workplace values. These may have similarities, but they have distinct differences as well.
Today I’m talking to Kelsea Warren from The Seamless Coach. Kelsea works with individuals and businesses to elevate their well-being and prevent burnout by identifying and aligning their workplace values.
Discover how:
If we’re not living within our values we’re likely to feel a lot of dissonance in our professional lives How to create organizational values as documented and perceived values Why your values must be reflected in the actions that your company takes What to do when burnout occurs, including several tips and causes that may surprise you Ways to build and manage our teams to help them work at their highest level of fulfillmentKelsea is an absolutely amazing and giving person that I’m really honored to know personally in addition to having worked with on a professional level.
I guarantee you’ll get at least a couple of tips from this amazing episode of the podcast.
Work with Kelsea: https://theseamlesscoach.com/
Kelsea on TikTok: https://www.tiktok.com/@theseamlesscoach
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 24 Feb 2023 - 47min - 144 - 143. Making Your First Hire
How do you know when it’s time to make your first hire?
While there are many different thoughts behind this, my experience is that this shouldn’t be solely determined by revenue but also by process.
That is, do you have a process that you are handing over to your new employee?
In this episode, we’ll be exploring how to give yourself every advantage that you can during the critical starting phases of your business to set yourself up for success.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 22 Feb 2024 - 14min - 143 - 142. Built on Process, Scaled by Talent with Daniel Jones
No matter how good your processes are on a team, you’ll need to also acquire the best talent to perform the many tasks that are needed for your team.
That’s no small task for many entrepreneurs.
This is where my buddy Daniel Jones comes in! Daniel runs a company called Octo Tasker HR and is known as the VA guy. He puts together teams by recruiting, training, and facilitating whole teams of people to come into your company to do the various tasks that you need to grow. And as I found out in our interview, that's only part of his big picture vision for what is going to be possible.
What I love the most about Daniel is that this is a truly win-win scenario for both the entrepreneur and the employee that he helps place.
We explore:
Cultural fit in international business partnerships Remote work, training, and team productivity Workplace communication, time tracking, and employee evaluation Remote workforce development and job placementDaniel is someone that I’ve not only gotten to know, but have referred people to for their hiring needs. His process is sound and the case studies of successful placement are second to none.
Be sure to visit the VA guy and take your business to the next level with the talent you need!
Links
Connect with Daniel on Facebook: https://www.facebook.com/dpjonessr
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 20 Feb 2024 - 49min - 142 - 141. Project Management Tool Tips
What’s the best project management tool for your business?
The secret truth to that is… there is no perfect tool. In fact, they all operate pretty much the exact same way with minor differences.
What makes the tool work for you, however, is whatever you’re putting into it. How you’re setting up projects and workflows.
After helping numerous entrepreneurs with their project management systems, I’ve put together this list of Do’s and Don’ts to help you avoid the traps that I’ve seen. Take these steps and you’ll have a more successful implementation and greater enthusiasm from your team to use the tool.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 17 Feb 2024 - 12min - 141 - 140. The Heart of Small Business with Chris Lautenslager
As entrepreneurs, our heart and soul is invested in our business.
It’s literally part of our identity and a large part of what keeps us going.
But I think we’re all aware that many decisions were made by our government which greatly impacted small businesses across the country.
The good news is that seeing this happen has encouraged many to step up their own contribution, even coming out of retirement to contribute their knowledge and experience to the next generation of entrepreneurs.
Which is why I couldn’t wait to sit down with Chris Lautenslager.
Driven by an unshakable desire to partner with the leaders of small and medium businesses, Chris founded GET LOOPED, LLC as a platform to showcase the value and benefits of a collective prosperity for people, businesses and communities. Today, he helps businesses and CEOs incorporate prosperity in collaboration with profitability into their business practices.
We explore:
The impact of the pandemic on small businesses and their importance to communities Company culture and employee value Hiring and retaining valuable employees Creating a fulfilling work environment Team collaboration, value creation, and communication in businessI’m grateful to have come across Chris and look forward to seeing the impact that he can make for our generation. Be sure to check out his book The Prosperity Loop!
Links
Meet Chris https://get-looped.com/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Wed, 14 Feb 2024 - 50min - 140 - 139. The Evolution of Education
Corporate America just doesn’t get it.
If you look at the various job openings around the country they are looking for high levels of education or absurd years of experience.
Looking around my peers however, I see just the opposite. Whether it’s through self-education or non-formal education we have all achieved tremendous levels of expertise without needing to go into massive debt, take ourselves out of the game for years, or study topics that are irrelevant to our needs.
How are you looking to better yourselves and team this year?
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 10 Feb 2024 - 12min - 139 - 138. Prepping for Success with Anmol Singh
As entrepreneurs, we’re constantly put in high-pressure situations that require our best performance.
Often, these situations can arise with little to no preparation time.
Having been in a number of these situations myself I’ve found that I’m always looking for new tricks to help me always show up as the best version of myself.
Which is why I was excited to meet Anmol Singh.
Anmol is considered the leading expert in the Trading Psychology space having helped thousands of traders all over the world dealing with Psychological and Behavioural issues that arise when high stakes on are on the line. He brings a unique view on Success and shows how the same concepts that he has used to Help Million dollar traders are applicable to our day to day lives, irrespective of the industry or career they are in.
Discover:
Personal recharging strategies for creatives. Managing your emotions in stock market trading The importance of checklists for entrepreneurs and traders Aligning work with personal values for maximum motivation and successI can say without a doubt that I’ve already implemented some of these techniques and just had one of the best months of my professional life, more than doubling previous months!
Don’t miss this amazing episode!
Links
Buy "Prepping for Success" https://preppingforsuccess.com
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Wed, 07 Feb 2024 - 41min - 138 - 137. The Emotional Leader of the Team
Operators have a unique leadership role on the team.
Entrepreneurs are uniquely positioned as the inspirational leader. They set the vision and provide the motivation to reach that vision.
But along the way, your team will need continuous support to manage their emotions and stay committed to the goals that the organization has set. Working through their own limitations and growing pains that are a natural part of the journey.
This is where the Operator is paramount to the success of your team.
Because they are the emotional leader of the team. Providing the support and inspiration they need to continue moving forward.
Learn more in this episode.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 03 Feb 2024 - 13min - 137 - 136. The Leaders Journey with Ron Reich
Leadership is a never-ending journey.
The most prolific leaders continue to learn, gain knowledge and apply it to their daily lives. They leverage their expertise and influence to make a greater impact on their organizations.
As a traveler on this journey, I’m always seeking out new points of views and perspectives on how to continue to grow my own leadership skills.
Which is why I was excited to meet Ron Reich. Ron is a passionate leadership/management development subject matter expert and coach with 28 years of experience in diversified industries.
An expert facilitator, Ron believes in involving participants in their learning, leading to higher engagement and quality results.
Join me to take another step on your own journey as we level up together.
Links
Follow Ron on LinkedIn: https://www.linkedin.com/in/ron-reich-7809829/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 23 Jan 2024 - 49min - 136 - 135. Mastering the Meeting
Are meetings the bane of your existence?
In a leadership position, being in command during a meeting is one of the most important parts of your job and where your leadership can shine and you can have the biggest impact.
But with a few adjustments you can confidently go into any meeting with power, strength, and the ability to achieve your desired outcome.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 18 Jan 2024 - 15min - 135 - 134. Rapid Testing Facebook Ads with Robert Brill
Facebook ads are one of the quickest ways to reach your audience and grow your business.
Since first learning ads, the various tactics that have become best practice have changed rapidly and evolved over time.
Depending on your level of expertise and time available, it may be more beneficial to bring in an expert that is immersed in the Facebook ecosphere to help you scale.
There are over 10MM companies advertising on Meta, and 62% of them fail because they don't know how to advertise effectively. They don't have product / market fit. They don't know how to use Meta effectively. They don't know how to use data from advertising to make better business decisions.
Which is why I sat down with Robert Brill from Brill Media to dive deep into what’s working on Facebook.
Discover hidden tricks to level up your own ads testing and grow your business today!
Links
Connect with Robert: https://brillmedia.co/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 16 Jan 2024 - 39min - 134 - 133. Check Yourself
How long do people stay active towards most of their goals?
We often start strong then start to drift away as a couple of weeks pass on. This isn’t just true for things like new years resolutions, but also business goals.
This is where I’ve found a lot of value in having checkpoints throughout any process or goal that I’m implementing. A deliberate place to stop, evaluate, and make any adjustments needed to move forward.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 13 Jan 2024 - 11min - 133 - 132. The Language of Leadership with Andy Neillie
If you look at a high performing organization versus a struggling one, there is likely to be one key differential between the two.
Leadership
Leadership is one of those buzzwords that gets thrown about quite a bit, and yet few truly understand what it means to be a leader. To set the vision and then providing the supporting structure to ensure your team is able to follow through with what you set.
Which is why I was excited to welcome Andy Neillie to the podcast! When the stakes are high – like they are now – it is vital that your managers function as high-performing leaders. Business owner, best-selling leadership author, and award-winning speaker, Andy Neillie knows what it takes to become a high-performing leader. And he can help your managers learn how to lead as well!
This is one of the deepest conversations I think I’ve ever had on this subject and resulted in some immediate changes to my own leadership style. Which have proven to be highly effective in the company!
Listen today to uncover these truths for yourself.
Links
Connect with Andy https://neillieleadershipgroup.com/
Free Resources available at https://leadershipmaterials.com/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 11 Jan 2024 - 38min - 132 - 131. Working From A Strategy
“Have you tried this new tactic or tool?”
This is what most of us are consistently hearing about when discussing solving specific business problems that come up in our lives.
It’s what I typically refer to as the “magic brush”. But in reality it’s not going to solve our problems just create more noise and confusion in the process.
Rather than looking for a new and sexy tactic, take a step back and look at things from a strategic perspective. I’ve found that I already have all the tools that I need but I need to apply them in a different direction.
Begin with the end in mind and see the results that you are after!
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 09 Jan 2024 - 11min - 131 - 130. Focus On What Matters with Donna Dube
When looking at your company, what are the things that matter the most to your growth?
If you’re like most entrepreneurs, we tend to focus almost solely on our revenue numbers. But that only works up to a point. When you’re revenue starts to exceed your ability to deliver, it’s already passed time to start thinking about your operations.
Which is why I was excited to bring Donna Dube onto the podcast to talk about operations. Donna is a certified Director of Operations, business growth strategist and host of the CEO Amplify podcast. She works with established online service based business owners who are ready to make a bigger impact and maximize their profit.
We explore:
How to use a goal-centered approach to create KPIs that matter to the growth of the company Why data can be your best friend, or worst enemy, depending on how it’s used inside your business Secret tips to discover the tasks that you need to start delegating now to achieve the growth you desire How to allow yourself to still have creative freedom by creating an idea parking lot 6 game changing habits that fuel growth and allow entrepreneurs to get out of the weeds and day to day operations and become confident leaders steering their ship.This episode was an absolute joy and I look forward to staying in touch with Donna through the journey.
Links
CEO Power Hour: https://ceoamplify.ca/ceo-power-hour
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 06 Jan 2024 - 46min - 130 - 129. Who Has the Time?
In the new year and trying to prioritize everything? If you’re anything like me we get started with a bang and then quickly get overwhelmed with all the goals that we’ve put in front of ourselves.
The problem isn’t that you don't have the time, it’s that your time is being used elsewhere.
This is why I’m starting my year off with a detailed time study.
In this episode I discuss how I use my time study to uncover areas of opportunity to optimize my inputs to achieve the goals that I’ve set. Doing this will help you better understand how your day is being used, how this impacts your energy, and to assess whether you should consider outsourcing an activity.
Doing time studies will quickly help you improve your performance and set you up for a highly successful 2024.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 04 Jan 2024 - 13min - 129 - 128. Dude, Where's My Policy with Trevor Goodchild
Have you ever had a Facebook Ad denied or (worse yet) ad account disabled?
My entrepreneur groups are filled with horror stories from good-natured business owners who have this happen to them.
And while there are many courses that will show you how to create Facebook ads, there are few resources that dive deep into Facebook policy and how to ensure you remain compliant.
Which is why I was thrilled to meet Trevor Goodchild.
Trevor has worked at Facebook and is a Facebook ad policy specialist. Goodchild specializes in Facebook bans, and has worked with the engineers who created the automations that shut down Facebook ad accounts. He's worked with SMBs to billionaires and celebrities including ad agencies of Tony Robbins, Harv Eker, Dean Graziosi, and more.
In this conversation we discuss the nuances of remaining within Facebook policy, including one tip that I’ve never considered but will have immediate impact on almost every entrepreneur that I know who utilizes a VA for their ads.
I ended up doing an audit of all my platforms immediately after doing this interview to protect myself. You may find yourself doing the same.
Links
Schedule a Discovery Call with Trevor: https://calendly.com/trevorwgoodchild/facebookexpert
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 02 Jan 2024 - 50min - 128 - 127. Taking Stock
Who remembers last new years resolution? Yeah, me neither!
And yet this is a perfect time to reflect on where we’ve been in the past 12 months to determine the direction that our life is going to be moving in the future.
Take some time today to reflect and take an honest stock of the last year BEFORE you determine your next year will better enable you to learn from your experiences and make sure your plan is in a good place.
Enjoy and good luck!
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Thu, 28 Dec 2023 - 14min - 127 - 126. Making Ideas Sticky with James Bond
If you’ve been in business for more than 5 minutes you know that getting attention in an increasingly crowded market can be difficult.
Many spend years trying to gain traction.
And yet there is so much research and data on what you can do today to make your ideas stick to your prospects' brain!
Which is why I was excited to meet James I. Bond! For 35 years, he’s been studying how ordinary products turned into blockbusters. Along the way, he uncovered a breakthrough -- something he calls BRAIN GLUE, that makes your ideas "sticky" so they stick to your prospect's brain like glue. This activates the emotional side of the brain, where decisions are made, making it much easier to get them to say YES to your ideas and buy your products.
No matter where you are in your own journey, the skills taught in this book will help you in every aspect of business from product creation, marketing, and even leading your team.
Activate your own brain glue and make an impact!
Links
Buy his Book https://www.amazon.com/dp/B0BSK99M3J
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 02 Dec 2023 - 58min - 126 - 125. Encouraging Collaboration
Collaboration held up as one of those highest things that we set to have on our teams. And yet it’s too easy to just say “why don’t you collaborate” as opposed to setting the conditions for it to actually happen.
So when we say that, how can we actually help to ensure that it happens?
Creating co-ownership of the outcome - giving them input and a stake in completing what’s assigned
Creating a framework for them to work from
Asking prompting questions (in person or in a Google Doc)
Giving direction (in person or in a Google Doc)
Facilitation
Open Office Hours
Understand that some of these things are part of leadership and will never get fully out of your hands. But we can also train habits, like prompting questions or the value of a directed meeting. Those things will build over time and you’ll find that people do it themselves. Encourage and celebrate that they are doing this when they do.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 07 Nov 2023 - 14min - 125 - 124. Facilitating Transformation with Shannon Boyer
Have you ever taken an online course that failed to meet your expectations? Or left you feeling like you didn’t learn anything?
Creating online courses is one of the most joyful and powerful activity that I’ve been part of in my professional life.
But also one of the most frustrating.
There are so many different things that we need to consider when creating an online curriculum and while there are many teaching these skills very few are moving past the first levels of course design.
Which is why I was excited to meet Shannon Boyer. Shannon is an award-winning educator with more than twenty years of experience designing courses and curriculum. She helps online course creators produce stellar content that ensures more students achieve amazing transformations and write raving reviews using her Your Best Course program.
Discover:
Be aware of educational psychology to best facilitate their student’s success
The different types of interactions that students have in courses and how to best design their course for maximum impact
Questions we should be asking ourselves to master curriculum design
The MOST IMPORTANT KPI that you should be measuring to maximize both earnings and course course quality
If you’ve ever considered creating an online course or have already created several, this episode is one of the most valuable conversations that I’ve ever had on this subject. Shannon is an amazing educator that I’m so thrilled to have met.
Links
Connect with Shannon: https://www.shannonlboyer.com/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Fri, 03 Nov 2023 - 50min - 124 - 123. Allowing Yourself To Be Vulnerable
The old perception that leaders can’t be vulnerable is absolutely wrong. Vulnerabilities will build over time and create so much noise that they drown out everything.
… and run the risk of eventually snapping and setting you on a bad course
Rather than burying your vulnerable areas and pretending they don’t exist, finding effective ways to harness your vulnerable areas will instead turn them into an ally.
Working through the story, building protections and boundaries around yourself. Knowing what will activate this vulnerability in the future so you can preempt these feelings.
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 28 Oct 2023 - 17min - 123 - 122. The Chimp Paradox with Noor Barrage
Behind every personality-driven brand is a rock solid second-in-command. The person that holds the team and operations together.
Having spent a number of years in this position, I’m all too familiar with what’s required to keep everything moving forward.
Which is why I was so excited to welcome Noor Barrage to the show! Noor was a founding partner of Impact School and became their operator as the organization began to grow. And it was through this collaboration that they were able to grow Impact School to a multi-million dollar enterprise that is having tremendous success and sustainable growth.
Discover:
How to lean into our natural tendencies and strengths to have the greatest impact on the organization Why creating a solid relationship with your partner can help you develop the trust needed to grow the company The Chimp Paradox and how to use this strategy to gain collaborative decision making Why our mood and energy level is felt throughout the team and how to make sure we are putting our best foot forward Navigating focus time vs. time that she’s available for the team to enable us to move away from being in a reactive stateThis interview is really inspiring with actionable steps for both CEOs and their second-in-command to create the energy needed to propel your company forward.
Links
Impact School: https://impact-school.com/
Connect with Noor on LinkedIn: https://www.linkedin.com/in/noorvbarrage/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Fri, 20 Oct 2023 - 56min - 122 - 121. Owning Your Calendar
What’s the most valuable asset that any of us have? It’s our time.
And yet how much are you utilizing your calendar throughout the day to keep yourself organized and on target. To communicate with team members and partners about your availability..
This is crucial as a leader and will send the right message to everyone that you work with.
Today I’ll be revealing 5 ways you can get started now.
Links
Register for my Virtual Happy Hour: https://www.adamliette.com/virtual-happy-hour
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Tue, 17 Oct 2023 - 14min - 121 - 120. Virtual Dinner Parties with Greig Wells
Have you ever wished for a more natural, fun way to connect with your audience.
In an era where the webinar is slowly dying and “discovery calls” have much to be desired, the paradigm will shift again.
Enter Greig Wells.
Greig is the best selling author of "Dare to Succeed" which he co-wrote with Jack Canfield of the Chicken Soup for the Soul series. He is a seasoned marketer with an impressive track record, having collaborated with high-profile figures such as Ryan Levesque, Dan Henry, Anik Singal, and Russell Brunson.
And during the pandemic noticed that he was getting crazy traction by simply hosting online forums where people could form an actual connection with one another and the host.
I was so inspired by talking to Greig that I’ve started doing virtual happy hours with my audience and already see how much fun this can be for all that participate.
Links
Discover Virtual Dinner Parties: virtualdinnerparty.com
Register for my Virtual Happy Hour: https://www.adamliette.com/virtual-happy-hour
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sun, 15 Oct 2023 - 49min - 120 - 119. Creating A Culture Of Winning
Are you sabotaging your own goals?
While the gurus will tell you to reach big and set unrealistic goals, there is serious damage you could be doing to yourself and your team.
Because when you accept not reaching goals, you are accepting failure as normal. As an acceptable part of doing business.
However, what if you could learn to win every single day, creating a culture of winning within yourself and your team?
Choose wisely!
Links
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Fri, 13 Oct 2023 - 14min - 119 - 118. Authentic Sales with Darleen Priday
The sales process can feel very icky to many entrepreneurs. It’s not a natural thing for many of us to engage in high-pressure sales situations.
After a career as a highly successful sales leader, Darleen has found that so much of sales is inauthentic and forced. She’s passionate about empathetic and relational sales and helps to empower entrepreneurs with the confidence to sell as an extension of who they are.
Discover:
- How to insert your offer into your prospects decision making timeline Why the follow up is critical to keeping the connection with your prospects How to be more empathetic in your sales Why giving them more confidence in their decision making can enable greater sales volume How to incorporate a CRM to keep things organized
As a fellow “ugh I hate sales calls” person, this was a breath of fresh air that makes me feel much better about my own sales process.
If you’ve ever felt unsure about your own system, this is a great episode for you.
Links
Connect with Darleen https://dp-consults.com/
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Mon, 09 Oct 2023 - 37min - 118 - 117. What Would You Say Ya Do Here?
Within our companies there are so many different tasks that need to take place. While it’s not realistic for you to know how to do all of these tasks, you should have an understanding about what your team does for you.
Appreciating their inputs will give you a greater respect for their contribution and expectations for what they can handle.
In this episode, I discuss three methods for doing this:
- Learning to do the task yourself Learning the process behind the task Done with you process creation
This process will give you a better handle on your projects and gain new respect from your team members.
Learn more at https://www.adamliette.com
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior
Sat, 07 Oct 2023 - 15min - 117 - 2. I'm Broken
No matter where you are in business, things are going to be broken. Processes are going to not work. Workflows will fail. It’s inevitable.
That’s just a fact of life and it’s very emboldening as the operator in a business. Thinking of things this way is a mindset shift for me personally as I no longer get anxious when things break. Instead I look for them to break and see that as a sign of progress.
Learn more at https://www.adamliette.com
Discover the 5 secrets to run your business like a Special Operator: https://www.adamliette.com/sof
Mon, 13 Dec 2021 - 08min - 116 - 116. Creating Boundaries with Pete Taylor
It’s no accident that our adversity and struggles will help us in the long run. It’s through these moments of pain that we’re able to move into the person that we’re destined to become.
Men particularly need this more than ever,
Today I welcome Pete Taylor to the podcast. Pete is a growth coach and strategic advisor. You might know him as one of the founders of The Awakened Man Project and The Boardroom. Formerly running his own businesses for the last 7 years he now advises multiple businesses at board level and assists in the growth of others.
Join us as we discuss:
- Why men need a community more than at any point in history in a world where men are encouraged to be less than masculine. The 3 types of discipline every man needs How to create boundaries that will serve your personal and professional growth A secret hack you can add to your daily routine that will help you continue to grow day after day
For all the guys in my audience, this is an episode that can’t be missed. We need each other more than ever to continue to grow.
Discover Pete on Instagram here: https://www.instagram.com/pete_taylor
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sun, 10 Sep 2023 - 50min - 115 - 115. Marketing From A System
What is it about marketing that makes so many entrepreneurs anxious?
After working with many entrepreneurs in various industries, I’ve noticed that the tactical aspects of marketing cause far too much hesitation and anxiety.
However, if we’re working from a plan and big picture concepts, there are ways that we can combat this anxiety and give our team systems to work from. It keeps things moving forward and also gives us the strategic outlook at what marketing activities need to take place to keep the business running forward.
Today I’ll discuss big picture marketing systems and how to quickly set up your own system to give you the momentum you need to start moving forward.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Register for my new Beta Group here: https://www.adamliette.com/beta
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sat, 02 Sep 2023 - 22min - 114 - 114. Rules for Success with Robert Indries
Have you ever thought that your business was unique and had its own special challenges?
I think we all have.
But the truth is, the more businesses that I work with the more I realize that the most common problems and obstacles are similar from market to market.
Which is why I’m excited to have Robert Indries with me today! Robert is a serial entrepreneur who has generated over 500,000,000 in 19 different sectors.
We discuss:
How systems and stability have enabled rapid growth in the companies that he works with That “We” is one of the most important words in growing his empire. Nothing has been done on his own How never starting a business alone gives you the accountability that will enable rapid growth Why creating rules around his business and personal discipline are key to his successI was truly amazed to hear someone with this level of success providing real solutions that we can all implement today. This is an episode not to be missed!
Connect with Robert: https://robertindries.com/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 25 Aug 2023 - 46min - 113 - 113. Recovering From Setbacks
No matter how seasoned you are in business, there is one thing that’s inevitable.
Failure.
You will fail at something or come up short on your objectives. And while that may be inevitable, we have the choice in how we react to failure.
Today I’ll be taking you through my process as I dealt with my own setback this week.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sat, 19 Aug 2023 - 15min - 112 - 112. It’s About People Ops with Valentina Thörner
Remote work is here for good, no matter how much some are fighting to return to the office.
And for many of us, our companies are entirely virtual and have never been in an office together.
While it’s tempting to treat this environment as something completely different that doesn’t need formal structure, it’s been proven that structure and processes are even more essential for remote workers.
Which is why I’m excited to have Valentina Thörne on the show. Valentina is a remote work systems expert who has helped thriving companies transition to and sustain distributed or hybrid models.
Discover:
How SOPs allow you to better respond to your team’s needs Why treating remote work differently can be detrimental to your team How to set expectations to maximize performance and flexibility A neat Slack tip to clean up your general channelsWhile I’ve been working remote for many years now, I found myself walking away from this episode with new ideas that will be implemented into my own team.
Don’t miss this episode if you want to see increased team performance and happiness within your own remote team.
Book a call with Valentina: https://valentinathoerner.com/operations/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Sat, 12 Aug 2023 - 49min - 111 - 111. Keeping Score
Want to know a quick secret to providing continuous momentum for your team and keeping your finger on the pulse of your business?
Keep score.
Driven people need to know how they’re doing. And value seeing their contribution in the business. If you leave this to chance you are holding them back from finding their groove and making big strides forward.
This is the power of KPIs. Not only giving your team goals to reach towards, but making them tangible and connected to the success of the business.
In today’s episode I discuss creating KPIs and how to evolve them through the team over time.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Thu, 03 Aug 2023 - 17min - 110 - 110. Speaking My Language with Angel Pretot
Have you ever worked in the gig economy?
Taking odd jobs and working in the industry can expose you to many best (and worst) practices of how businesses are being operated. And there are many lessons to be learned.
Now, what do you do with those lessons?
Today I’m joined by Angel Pretot from French Fluency. He has used the hard-learned lessons from learning languages to teach French in a much simpler way. As a former gig economy worker, he’s been able to take that same mindset into how he manages his own business.
In this interview, we discuss:
Why working in the gig economy enabled his success in his business How to beat those that are heavily financed by bootstrapping your business Transitioning from 1-1 coaching into a group coaching program Creating personalized plans to maximize success with your clients How monthly payments simplify your business and provide stabilityIt’s been a pleasure getting to know Angel and I’m thrilled to be able to explore these topics with him.
Connect with Angel here: https://www.frenchfluency.net/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Fri, 28 Jul 2023 - 44min - 109 - 109. Delegate This, Not That
Delegation and Offloading are critical to growing your business and being able to give yourself the time and space to think strategically about the future.
And yet so many of us approach offloading with a completely wrong mindset that not only holds us back, but prevents us from attracting the A-players we want to bring onto our team.
On today’s episode I’m going to flip everything you’ve ever heard about delegating upside down and give you some direction to make this incredibly successful for you, your team, the company, and the team member you ultimately delegate to.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Thu, 20 Jul 2023 - 18min - 108 - 108. Marketing Advantage with Andrew Bolis
When faced with adversity, we can either shrink away or rise to the occasion.
Today’s guest thrives on the latter and has been consistently pushing himself to evolve with the market and create opportunities.
Andrew Bolis has 15 years of marketing leadership experience. He's currently a Fractional CMO & Business Growth Consultant. He builds marketing programs that help B2B companies acquire new customers and grow their revenue.
Join me as we discuss:
How to create synergy between marketing and sales teams The advantages that startups have compared to established companies in their marketing strategy Unique marketing tactics that will elevate your lead generation strategy How to leverage the expertise of a fractional CMOThis interview has me rolling with new ideas that I’m putting into place as we speak and can’t wait to see the results.
Don’t miss this amazing episode!
Connect with Andrew on LinkedIn: https://www.linkedin.com/in/andrewbolis/
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 12 Jul 2023 - 48min - 107 - 107. 3 Ways To Motivate Through Stories
Great leaders tell stories.
Storytelling is one of the most basic elements of the human experience, dating all the way back to the earliest of times.
And yet I’ve found few leaders that use storytelling as part of their persuasion and motivational strategies.
They are missing a huge opportunity.
Learn the 3 types of stories that you can employ into your business leadership and how to become a better storyteller in this episode
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Wed, 28 Jun 2023 - 18min - 106 - 106. How To Empower Your Team
What would it mean to have a team that is fully empowered to work at their highest level of contribution?
To have meaning and a positive outlook on the company and their role in it.
Today we’ll discuss some practical tips to empowering a rockstar team through some simple leadership tactics.
Learn more at https://www.adamliette.com
Join the Facebook Group: https://www.adamliette.com/facebook
Free Mini Course on Hiring Your Next Team Member: https://www.adamliette.com/hiring-course-optin
Apply for a Free Strategy Session: https://go.oncehub.com/AdamLietteMeeting
Thu, 22 Jun 2023 - 18min
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