Curiosity Chronicle

In 2021, I left my traditional career track in finance to go all in on writing and creative work.

I assumed that more time inputs would mean more, and better, outputs.

I was wrong.

The writing, once a highlight of my day, had taken on the feel of a job. The passion had become work.

As it turns out, there's real science that helps explain why. It's called the Overjustification Effect: When an expected external incentive decreases a person's intrinsic motivation to engage in an activity they already enjoy.

In this piece, I wrote about how I learned to protect the things I love from the weight of expectations and why I think you need to become a beginner again.

It's a small rebellion in a world that wants you to do everything with some purpose in mind.

You don't have to get good at every single thing you do. You don't need to attach metrics to every pursuit. Not everything has to become something.

Some things can just be.

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I'm often asked for advice from people just starting out in life.

When I respond, I imagine I'm speaking to my 22-year-old self. Young. Energetic. Highly ambitious. But with little direction. Feeling lost.

There are a handful of things I find myself consistently repeating in these responses, so I thought it would be worthwhile to collect them into a single piece.

But to be clear, in writing (and re-reading it), it's obvious to me that this advice applies to all of us. At any age. On any life path.

So, strap in and buckle up.

Here's my brutally honest advice to my 22-year-old self...

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In an apocryphal story, legendary painter Pablo Picasso was walking through the market when a woman approached him and asked for a drawing.

Picasso quickly drew a small, but beautiful piece of art and handed it back to her.

"That'll be one million dollars," he smiled.

"But Mr. Picasso, it only took you thirty seconds!"

"On the contrary," he replied. "It took me thirty years to draw that masterpiece in thirty seconds."

This story is a perfect example of a modern crisis I'm starting to see in the AI era.

It's called the Locksmith Paradox: We have a tendency to undervalue something because of the low visible input required to create it, despite the output being exactly what we requested.

In this piece, I talk about the science behind this phenomenon, why it penalizes efficiency and rewards general incompetence, and how to fight back as individuals, leaders, and organizations...

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A six week stretch of travel had already reduced my output. Then, I got caught in an earthquake in Panama. And finally, upon returning home on little sleep, I was laid out by a bug my son brought home from school.

This weekend, as I started to think about the week ahead, I noticed a familiar, building sensation. A clenching tension in my jaw and neck. A heavy drop in my shoulders. An elevated heart rate.

It got me thinking about how to find your way out of the land of overwhelm when the pile of work and life debt feels too heavy to even start on.

The body and the mind are intimately connected. Every random object is effectively an open loop. I build momentum on the small and then leverage that momentum to knock out the big.

In this piece, I talk about my five-step Overwhelm Protocol: move the body, clean your room, make a Weekly Win Card, create a snowball, and knock down a wall...

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Last Wednesday, I flew to Panama to deliver two keynotes. I was excited for the trip. I’d been once before as a kid and remembered the beautiful country.

I completed the first talk on Thursday evening and the second on Friday morning. I left feeling energized and headed back to the hotel to take a few calls before heading to the airport.

At 12:56pm local time, I was on the top floor of my hotel when I started to feel a light rumbling sensation in my chair.

But then, chaos. The floor started to shake. The entire building started to sway. Things started falling off the counters and onto the floor.

I would shortly find out that a 7.7 magnitude earthquake was underway. Over the next 30 hours as I tried to find my way home, there were 161 aftershocks, including several 6.0+ magnitude tremors.

In this piece, I share my stream-of-consciousness perspectives from going through a massive earthquake.

How everything got smaller. How I was reminded that shared struggle builds bonds. Why awareness is so very perishable.

And why bad luck may not be so bad...

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Confession: I’ve never been someone who was a natural in social settings.

As something of an introvert, I struggled to build new adult relationships. I often felt others weren’t responding to my social signals. In most cases, I just assumed they didn’t like me and moved on.

But it turns out I was actually falling victim to a damning collision of two psychological phenomena:

In effect, you send less than you think, and you hear less than they send.

Two people who like each other leave an interaction convinced the other one doesn’t.

In this piece, I share a simple solution that has completely transformed my experience with adult friendships:

Like people out loud...

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When I was 13 years old, a single story changed the course of my life.

But to understand it, I need to take you back in time to a strange experiment from decades ago.

Neuroscientist Michael Gazzaniga was studying patients who had their corpus callosum surgically severed. His experiments led him to hypothesize that the left hemisphere has a specialized system he called The Interpreter, whose responsibility is to find clear cause and effect.

Its job is simple: To take scattered, seemingly random data and facts about the world in front of you and stitch them into a coherent story that feels true.

The problem is that we’d rather have a story that’s wrong than no story at all.

For me, The Interpreter began telling a story when I was young: I wasn’t very smart. My sister was the smart one. I had to be something else.

And then, confirmation bias kicked in. The story determined what “counted” as evidence. Eventually, the story itself constrained my world.

In this piece, I talk about the stories we tell ourselves and the empowering truth that allowed me to confront my own:

You wrote the stories. Which means you can rewrite them.

The most important story in life is the one you tell yourself.

Make sure it’s true.

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Confession: I'm a routine guy.

I thrive on structure. I think of routines as a way to ensure execution against the daily action that contributes to long-term, compounding progress.

But there's a dark side to routines that nobody talks about.

When your routines become too rigid and complicated, they become a source of stress rather than strength. The routines meant to serve you can start to own you.

This is where my 90-10 Rule comes in:

90% disciplined compliance.
10% open flexibility.

90% of the time, I'm locked in with my structure, but 10% of the time, I give myself the space to let life happen freely.

In this piece, I talk about the Paradox of Routine: The best routine is the one you can break.

The 10% is what enables the 90% to be so effective.

Your routine should serve your life, not own it.

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In the 3rd century BCE, King Pyrrhus was preparing for an aggressive military campaign in Italy when a trusted advisor named Cineas asked him a simple question:

After conquering Italy, what would they do next? Then Sicily. Then Libya and Carthage. And then?

King Pyrrhus replied, "Then we will live a life of ease. Drink all day and have pleasant conversation with our friends."

Cineas paused and spoke: "But what's stopping us from doing that today?"

The story is one of the oldest documented cases of the Arrival Fallacy: the false assumption that reaching some achievement or goal will create durable feelings of satisfaction and contentment in our lives.

But life is rarely so black and white. Ambition isn't the mortal enemy. And presence isn't the perfect hero.

In this piece, I wrote about choosing the middle path. Rejecting the or and embracing the and.

Remember: You can conquer your Carthage if you want to. Just don't make the wine wait for it.

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AI is quite clearly the biggest buzzword of the year.

But one thing I don't see anyone talking about is just how much AI is shifting how rewards are earned.

Things are changing so rapidly that the frontier of accurate prediction has been pulled closer and closer to the present.

In this new world, the rewards will be earned by those who are willing to be beginners over and over again. The value seems likely to accrue to those who can combine curiosity and a beginner's mindset with bias for action.

This means that learning has become a core meta-skill. Perhaps even THE core meta-skill.

On Friday, I wrote about the Protégé Effect: the psychological phenomenon where teaching, preparing to teach, or pretending to teach information to someone else helps you learn and retain that information better yourself.

The new world will place an emphasis on adaptation. Rapid iteration. Learning and unlearning.

It sounds scary. It shouldn't.

If you're willing to be a beginner again, the future is brighter than ever...

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Last week I wrote about failing a marathon.

Six days later, at 5am, I drove back to the course alone and ran 26.25 miles in 2:48:47. Not because I needed the official result. Because when I say I'm going to do something, I do it.

In this piece, I talk about seven lessons from that solo marathon that have nothing to do with running — how to stack slow progress, how to stay in the long game, and why showing up through the valley is the whole game...

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In 1865, English economist William Stanley Jevons studied the impact of the increased efficiency of coal use.

The common economic intuition said that as efficiency improved, people would use less coal. Jevons argued that the economic reality was different: As technology improved the efficiency of coal use, demand for coal would increase as people created and justified new uses.

It became known as Jevons Paradox: technological improvements that increase the efficiency of a given resource lead to a rise in the consumption of that resource.

I think the most interesting application of Jevons Paradox is in your life. 

When you optimize for efficiency, you may find yourself doing more, not less, of the thing you tried to become more efficient at.

In this piece, I share a simple reminder:

Efficiency is great. But only when it gets you more of what you actually want...

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Last Sunday, I was scheduled to run a marathon with a goal of completing the race in 2:49:59.

I trained all summer for the race, building up to 70+ mile weeks. I tapered. I carb loaded. I meticulously prepared for every detail.

And honestly, I was certain I’d do it.

But…I failed.

After 21.45 miles at a 6:24 average pace, I stopped and walked off the course. I didn’t finish. DNF.

That’s not something you read in newsletters or see on social media every day. It’s all about wins. Successes. Achievements.

On Wednesday, I wrote about why failure is a good thing. It means you had the courage to go all-in. To try. To do something. To step into the arena.

You may not always get it done. But you’ll win at life along the way...

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The engineer took out an axe and slammed it into the brick wall.

It was June 1896. The young man had spent months working in a small brick shed behind his rented house, only to realize, at 4am, that the door wasn't big enough for what he'd built.

His name was Henry Ford. His creation, the Ford Quadricycle.

His atomic insight was simple: He began viewing the factory itself as the product.

While others obsessed over the car, he obsessed over the factory. By the early 1920s, Ford owned an extraordinary 60% of the U.S. automobile market.

But around 1921, the ground began to shift. And while Ford was destroying new prototypes and rejecting changes, Alfred Sloan was building General Motors with adaptation as its core principle.

Sloan had a different atomic insight: He began viewing the company itself as the product. Under Sloan's management, while Ford sputtered, GM's market share doubled, from around 10% at the start of the decade to around 20% by 1925.

The lesson isn't Don't be a Ford or Be a Sloan. Rather, it's Be a Ford, then a Sloan.

In this piece, I explored why the skill set that gets you to your first million isn't the same as the one that gets you from one to ten. And why, above all, adaptability is the key to life...

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Last weekend, my family and I made our annual pilgrimage to a small community in northwest Connecticut.

When I was 18 months old, my parents had rented a house there for the summer, seeking an escape from the New York City heat.

The next year, we went back. The following, we went again.

Soon, the tiny enclave became like a second home. I met my two best friends there. I caught my first fish there. I had my first crush there.

But perhaps most importantly, I played my first game of catch there.

As I remember it, I was probably about five years old. My dad had a softball and a couple of old baseball gloves. And there, in the tall, overgrown grass, we threw the ball back and forth.

We played catch damn near every single day when I was a kid.

But then, as I got older, my baseball career ended. And with it, our game of catch.

Time goes unnoticed, until it's the only thing you notice.

In this piece, I shared what happened last Sunday when I unlocked one of the old cabinets, pulled out two gloves, and asked my dad if he wanted to have a catch...

It was just a game of catch. But it was so much more...

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I first met Tim Cook in 2014.

I was just starting my career in finance and had signed up for a local gym that opened at 5:00am. I started arriving at 4:45am so I could get to the office by 6:30.

Each morning, there was a small handful of others who would congregate outside the doors at that time. Tim happened to be one of the people in that group.

For the first six months, I talked to him almost every day and had exactly zero idea who he was.

As our friendship grew and I came to consider him a mentor, I realized something deeper was going on. A few years later, he was still there. Doing the exact same thing. Every single day.

He became the best example I've seen of an old Zen saying:

What do you do before enlightenment? Chop wood, carry water. What do you do after enlightenment? Chop wood, carry water.

In this piece, I talk about the lesson I learned from seeing it up close: The outcomes may change. The titles may change. The scale may change. But the work doesn't...

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I'm convinced that the market for telling people what they want to hear is much larger than the market for telling people what they need to hear.

That one fact explains a lot of what you see in the world.

But my goal has always been to be real. Even if it's unpopular. Because everything I write is something I hope my son reads someday, and I owe him the truth.

Today, that truth is a few things nobody told you about success.

It may not be what you want to hear. But it's definitely what you need to hear...

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Imagine two different people on the same mid-January day.

One lives in California. He walks outside in shorts and a t-shirt. The warm sun beams down on his face. He puts on his sunglasses, unlocks his car, and turns the AC on full blast.

One lives in New York. He walks outside in a heavy jacket. He grimaces as the cold wind hits his uncovered face. He opens the trunk of his car, takes out a brush, and starts cleaning the snow and ice off his windshield.

Which one do you assume is happier?

You just picked one in your mind. And I probably would have picked the same. Right up until I lived both.

Yes, the truth is, the two people are both me, just one year apart.

And our assumptions about their relative happiness reveal an important cognitive trap everyone needs to understand.

It's called the focusing illusion.

A cognitive bias where people overemphasize the importance of a specific, visible factor when estimating the overall happiness of an individual or group.

In this piece, I explored why what you can see is almost never what matters, and shared a simple question I like to call my Tuesday Test...

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A few weeks ago, I came across a podcast clip of Conan O'Brien talking about why he doesn't pay to fly private. He likes going through the airport, chatting with people at TSA, and "being in the world with other people that are traveling."

It got me thinking about the obsessive pursuit of convenience and the hidden debt it creates in your life.

Money has the ability to reduce the simple stresses, burdens, and inconveniences of adult life. But there's a certain level of inconvenience that's an important part of the human experience.

When you seek convenience, you get a benefit now in the form of ease, but it creates a corresponding liability in the form of reality separation.

In this piece, I talk about the hidden debt of convenience, how to pay it down by embracing friction, and why friction is what makes your life feel real...

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In 1628, Sweden's mightiest warship sank less than a mile into its maiden voyage -- not because of an enemy attack, but because a king couldn't stop adding to it. I call it the Vasa Effect: the addition of individual positives can eventually create a catastrophic negative.

In this week's piece, I break down why our bias for addition is holding us back and how creative subtraction might be the fastest way to improve.

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The seat you randomly chose on day one is the seat you'll sit in for the rest of the term. My college professor said that, and he was right -- not just about lecture halls, but about life. Your life has gravity, and most people never even feel it building.

This week, I break down the two types of gravity keeping you stuck and the simple answer to making sure you can always escape.

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A fancy robe nearly destroyed a philosopher's life.

In 1765, Denis Diderot's financial means went from meager to extravagant. Soon thereafter, he came to own a fancy scarlet dressing robe.

Diderot liked the status that the fancy robe conferred on him but quickly felt the remainder of his possessions could not compare.

So, in quick succession, he purchased a new leather chair. New shoes. An elaborate wooden desk.

All of which seemed appropriately matched to his lovely scarlet robe.

Or, perhaps more important, appropriately matched to the type of person who wore such a robe.

I call this phenomenon the Scarlet Robe Effect: A single status purchase can create a new identity. Each new purchase chases the identity that the last one created.

In today's piece, I explored the perils of bought status games and shared a simple question you can use to cut through the noise:

Would I buy this thing if I couldn't show or tell anyone about it?

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Everyone's asking: how do I stand out in the AI era? A 1968 German mathematician's traffic paradox holds the answer.

When everyone floods the new shortcut, the fast lane becomes the slow lane.

Here's how to find the open road... 

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In the early 1900s, an aging Japanese steam train engineer named Yasoichi Hori was growing increasingly concerned about his deteriorating eyesight.

Hori's job relied on his ability to quickly read small track signals at a distance while moving at a high rate of speed. The cab he worked in was at the back of the locomotive, behind a large boiler, which meant that he often had to lean out a side window to catch the signals coming up on the track ahead.

In the small, cramped cab, it was just Hori and his fireman, who was responsible for shoveling coal into the firebox while also keeping an eye on the signals.

Hori's worst fear was missing or misreading a trackside signal, an error that could lead to a catastrophic crash.

Worried that he could no longer trust his eyes, he began doing something odd...

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I think I'm having a midlife crisis."

That's what my friend, who I'll call Joe, said to me at dinner a few weeks ago. Joe is in his early-40s. He's had a good career on a steady rising track in the world of finance. He's married with two kids, ages 7 and 4. He lives in the suburbs outside New York and commutes into the city for work.

In many respects, I think of Joe as something of an archetype of the dream. Good job. Good family. Good life.

So, naturally, his words caught me off guard...

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Why do you value the things you build yourself so much more than anything you can buy?

In this episode, I share a personal story from my first apartment and break down the fascinating science behind why effort is the secret ingredient to a meaningful life.

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"So, what's your 5-year plan?"

That was the question posed to me by a mentor in January 2021. At the time, I was about seven years into my career, on the "track" in finance.

Climbing slowly up the mountain, I had started to wonder if it was the wrong one. I just didn't seem to have the same energy for the work as most of my colleagues.

All of the future mountains I envisioned were (at most) one degree of separation from the mountain I'd been climbing.

As I reflect back on that moment now, in July 2026, at the endpoint of that five year plan my mentor asked about, I have an interesting realization...

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On January 27, 1986, just 16 hours before the Space Shuttle Challenger was set to launch, an engineer named Roger Boisjoly presented data showing a catastrophic risk with the shuttle's O-rings in cold temperatures.

His warnings were overruled. The next morning, 73 seconds into its flight, the Challenger exploded, killing all seven crew aboard.

Sociologist Diane Vaughn coined the term Normalization of Deviance to describe what had happened—not a single moment of negligence, but a slow, systemic drift where unacceptable practices became accepted because they were repeated without immediate consequences.

In this episode, I explored how this concept applies directly to our lives. The minor repair you ignore. The hard conversation you avoid. The missed workout when you don't feel motivated. No explosion. No catastrophic failure. So you convince yourself they're fine.

But each day, with each tiny slip, you reset your own standard to a new, slightly lower baseline...

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I’m increasingly convinced that the willingness to change your mind is the ultimate sign of intelligence.

The most impressive people I know change their minds often in response to new information or evidence. It's not that they lack conviction in their beliefs, but more so that they've developed enough self-awareness to understand what it would take to change them.

The world will pressure you to stubbornly resist such change. To cling to every belief as though it might be your last. But there's immense power in resisting that pressure.

I like to think of it as a software update. The update is never perfect, but it's an improvement upon the older version. It's a reminder that the goal isn't to be right, but to slowly, consistently get closer to the truth.

When I'm getting to know people, I often ask them what they've changed their mind on recently. It's an interesting way to go deep in a conversation.

A friend recently flipped the question on me.

After a bunch of thought and reflection, here's my reply:

7 things I've changed my mind on recently...

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Last week, I ​wrote a piece​ about reinvention. Specifically, the myth of too late and how to reinvent your life at any age or life stage.

It clearly struck a chord.

I received thousands of replies in the days following the piece. One reader reply referenced a two-decade-old newspaper advice column segment that had resonated on the subject.

Me being me, I decided to try to find the column. After all, if something was still etched into my reader's memory 20+ years later, it must have been good.

​I did​, and it was even better than advertised...

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In colonial India, a bounty on cobras was supposed to reduce the snake population. Instead, people started breeding cobras for profit — and when the policy ended, they released thousands into the streets. The result? More cobras than ever. 

This is Goodhart's Law: when a measure becomes a target, it ceases to be a good measure. And it's not just a business problem — it's happening in your life right now. 

From sleep scores to morning routines to money, the things we measure can quietly start to own us. Here's how to spot it and fix it...

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There’s an old children’s fable I recently retold to my son about a farmer whose wagon wheel gets stuck in the mud.

He calls on Hercules to come to his aid. Hercules appears, but rather than lifting the wagon, he speaks: "Do you think you can move the wagon by simply looking at it? Put your shoulder to the wheel."

The farmer did so, and the wagon lurched forward as the wheel easily came unstuck.

The simple read says this is a story about effort. But it’s also a story that frames one of the most important traits in life:

It’s what I callActive Optimism: A belief that things will work out paired with a willingness to do the work to make it true.

The key distinction: Passive optimism is just belief. Active optimism is belief that begets action.

A question worth sitting with:

Where in your life are you waiting for Hercules instead of putting your shoulder to the wheel?

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Every single week, I invariably get a handful of emails from readers around the world with a similar general message.

Stuck on a path. Living a life they didn’t really choose. Scared it’s too late to make a change.

Given the frequency of these messages, I decided it warranted a deeper, more tactical guide.

Here’s exactly how I would approach reinvention (at any age or life stage):

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Have you ever noticed that growth feels like destruction?

That getting better feels like getting worse?

You're not doing something wrong. You're just experiencing something nobody told you about...

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There’s a beautiful Zen parable that goes something like this:

A man is walking across a field when a tiger leaps out from the trees and runs toward him.

Fearing for his life, the man sprints away but quickly halts at a steep cliff. Facing a terrifying drop, with the tiger bearing down on him, he grabs hold of a single vine and lowers himself over the cliff’s edge.

Looking up, he sees the tiger above. Looking down, he notices another tiger pacing on the ground below. And to make matters worse, a small mouse begins gnawing at the vine that holds him in place.

Beginning to feel hopeless, with certain demise above and below, the man sees a single wild strawberry growing on the cliffside in front of him.

He reaches out, plucks the fruit, and eats it. He smiles.

How incredibly sweet it tasted.

I just found myself rereading that parable at 30,000 feet.

Let me explain why...

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My son just turned four. One of the things I love most about the age is the unbridled curiosity with which he explores the world.

He's deep in the classic "why" phase, taking me down explanatory rabbit holes that go long past my point of comfort.

But one of the most interesting prompts he asked recently was this one:

"Tell me all about zippers."

On any given day, zipper is replaced by some basic thing that we interact with. It might be tell me all about our car, or trees, or cooking pans, or the microwave.

I have a rule that I always engage with him on these little curiosity quests, even if they come at a bad time.

In doing so, I've realized something:

I know very little about how the most basic things around me actually work.

I start confidently, but my ability to answer "tell me all about [X]" generally ends after a few seconds. I quickly reach the outer bounds of my understanding and am forced, hat in hand, to consult with the internet to go deeper.

As it turns out, there's real science behind this...

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A few years ago, as part of the research for my ​first book​, I asked a group of centenarians for the advice they'd most like to give to their younger selves.

One of them offered this piece of wisdom:

Those lies dilute your attention, pull you toward distractions, and cut into your confidence. They give you an easy out when the truth requires more painful accountability.

Those lies keep you from running at full power. Self-protection that becomes self-rejection.

In the years since that conversation, I've often found myself reflecting on the comment as a thought experiment for my own life:

What are the lies I'm telling myself right now?

Through identifying those lies, I've slowly learned to stopped telling them.

Here are 7 lies I finally stopped telling myself...

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In 2004, a Finnish-American photographer named Arno Minkkinen gave the commencement speech at the New England School of Photography.

In the speech, he offered a powerful thought experiment:

Imagine for a moment that you find yourself at the large bus station in the center of Helsinki.

There are two dozen platforms at the station, each with several different bus lines departing from them bound for a wide array of destinations outside the city.

Each of the different bus lines departing from a given platform follows the same route for a few miles to get out of the city.

Minkkinen likened this experience to the early years of a career:

You pick your platform, which sets your general direction, and then select a bus line to hop on from the platform...

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In 1918, German theoretical physicist Max Planck won the Nobel Prize for his discovery of energy quanta.

After winning the prize, he went on a tour, giving lectures at universities and institutions around the country on his findings.

There’s an apocryphal story from that tour that I first came across while reading the transcript of Charlie Munger’s 2007 commencement speech at USC Law School.

Max Planck’s chauffeur, after having heard Planck practice and deliver the talk so many times, had the entire thing memorized.

He jokingly asked Planck if he could deliver it at the final lecture.

Surprisingly, the physicist agreed...

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"No unforced errors."

At a recent speaking event, I was asked by an audience member to share one piece of advice I wish I could tell my younger self.

Specifically, they asked for the non-obvious advice I've found most difficult to internalize and live by, despite knowing its importance.

My response:

No unforced errors.

Three words. And I've spent years learning why they're so hard to live by...

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Most people end the day exhausted but can't point to a single thing they meaningfully moved forward.

The problem isn't how much you're working -- it's the type of work filling your hours.

In this piece, I break down a simple framework that fundamentally changed how I work: The Four Types of Professional Time...

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105.5.

That's how many laps you have to run around the first lane of a regulation outdoor track to cover the 26.2 miles of a marathon.

And, when I arrived at my local high school track last Friday at 4:45am, that was exactly what I planned to do.

I wish I had a thoughtful answer to the obvious "um, why?" this opener no doubt sparks in your mind.

The truth is that every now and then, I like to remind myself that I've still got that edge—that "dog" inside me. That I can take on something intimidating and get it done.

Plus, I talk a lot about discipline, grit, and consistency around here. But my rule is that you can’t talk about it if you’re not going to be about it.

If there's one thing you can always trust with me, it's this: If I say something, I’ve got receipts to prove that I live by it.

So, there I was, standing alone on the track, in the pre-dawn darkness, with 105.5 laps to go...

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"Just be consistent."

By now, you've undoubtedly heard this advice countless times. So much so that it may even induce an eye roll or sigh.

Yes, it’s true, consistency is the difference maker. The common thread behind every major success story.

Everyone tells you to be consistent, but no one ever tells you how to be consistent.

And let’s be honest, it’s (much) easier said than done. Life gets chaotic. Motivation fades. Discipline wavers. Consistency breaks.

I've personally spent thousands of hours wrestling with this exact problem—and I've developed my own ultra-simple approach that works:

I call it my ABC Goal System…

•••

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In 1966, a University of Texas psychologist named Elliot Aronson ran an experiment to examine the role of imperfection on human connection.

Aronson recruited 48 college students and had them listen to an audio recording of a candidate supposedly auditioning to be on a "College Quiz Bowl" team (a popular TV format at the time).

The recordings were, in fact, staged. The candidate was just an actor working from a script. But the participants believed they were real and that they would be helping evaluate the candidate.

The results were fascinating...

•••

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A few days ago, I was reminded by a reader that May 14 was the five year anniversary of my first Curiosity Chronicle newsletter.

Sending that first newsletter, which went out to a few thousand people who had been receiving my tweet threads in email format each week, felt like something of a leap of faith at the time.

Fast forward five years and what started with that tiny leap of faith has compounded into something beautiful.

I began reflecting on what I've learned through the five years of writing The Curiosity Chronicle and quickly realized that all of it applies well-beyond the bounds of creative pursuits and into any meaningful endeavor in life.

I hope these life learnings help you turn your tiny leap of faith into something beautiful...

•••

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In 2002, Harvard psychologists Daniel Gilbert and Jane Ebert designed a series of studies to test the role of optionality on happiness and human satisfaction.

In the first study, the students in a Harvard photography class were asked to make prints of their two favorite photos from the semester.

After creating the two prints, they were told to select one that they would get to keep, while the other would be filed in the department archives.

But at this stage, the students were split into two groups:

In the days that followed, the two groups of students were asked how satisfied they were with their selection, both during the swap window and after it had passed.

The findings were counterintuitive...

•••

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A razor is a rule of thumb that simplifies decision making.

The term comes from philosophy. A principle that let you quickly cut away unlikely explanations or unnecessary steps was called a razor.

Razors aren't perfect. They're shortcuts. But used well, they can be the highest-leverage tools you carry through life. In an age of infinite 
information, razors can help you stop overthinking and start moving.

Here are the most powerful razors I've found...

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In 1902, a 19-year-old cadet in an Austrian military academy was silently becoming a bystander in his own life.

Franz Xaver Kappus felt trapped. On the track for a life as a military officer, but unsure if he wanted it in the first place. His heart felt pulled in a very different direction.

To poetry.

When Kappus learned that one of his teachers had taught the famed poet Rainer Maria Rilke when he was a young man attending the same academy, he decided to act. Kappus sent a set of his poems to Rilke, asking for an honest assessment and guidance on his life ahead...

•••

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My son turns four years old this week.

And if I'm being honest, I don't know where the time went.

Everyone says this, and I spent most of my life rolling my eyes at it, but my goodness, it goes by fast. With parenting, perhaps more so than most things in life, the days are very long but the years are painfully short.

Last year, I started a practice of writing him a letter each year on his birthday.

He can't read them (yet), but my hope is that they serve as something of a compass for his journey. Whether I'm here or gone, I hope that they guide him in the direction of a fulfilling life.

I know I can't walk the path for him, but maybe I can shine a bit of light to give him confidence along the way.

Here is my open letter to my son on his 4th birthday...

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Last weekend, I had the joy of catching up for a quiet dinner in Omaha with a mentor and friend, Apple CEO Tim Cook.

He recently announced that he would be transitioning out of the CEO role at the company after a 15 year tenure.

When the news first broke of his announcement, several people asked me how I thought he would handle the major life change and identity shift.

My answer was a story from a dinner we shared several years ago—one specific interaction that I'll never forget...

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Over the weekend, I made what has become an annual pilgrimage to Omaha, Nebraska to attend the Berkshire Hathaway Annual Meeting.

The event, which is nominally a business update on Warren Buffett's famed holding company, has become a staple in my annual calendar, mostly due to the incredible density of deep thinkers who drop into the midwestern city for a short window of time.

Every year, I seem to find myself in a few rooms that set off my imposter syndrome alarm bells.

But one thing I've learned: Good things happen when you put yourself in rooms where you don’t feel like you belong.

The real secret isn't getting into the rooms, though. It's what you do once you're in them...

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We all fall into the same trap: measuring what's easy instead of what's meaningful, clinging to routines we know instead of adapting ones that work, and asking the questions we can answer instead of the ones we're avoiding.

In this podcast, I break down the street light effect — the tendency to search where there's light rather than where there's truth — and share how it showed up in my own career, content journey, and relationships.

I'll walk you through 3 questions that changed my approach...

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When I was 12 years old, I tried out for a baseball all-star team in our area.

I really wanted to make this team. The tryouts were my first adventure beyond the confines of my small town. An opportunity to see how I stacked up against kids from all around the state.

When the results came out, the coaches called my house.

They were taking 16 players for the team...and I was the 17th on the list.

I was devastated...

•••

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The most famous sculpture in history was almost never created…

In 1464, the Opera del Duomo—the committee overseeing the cathedral in Florence—commissioned a massive statue to adorn the cathedral’s roofline.

They sourced a single, 17-foot block of marble from the quarries in Carrara, Italy.

A sculptor named Agostino di Duccio began work on the project, but after a short stint, he backed out...

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A few weeks ago, I had the unique opportunity to attend a small author’s retreat hosted by Atomic Habits author James Clear.

To be honest, it was a bit of a ”pinch-me” moment.

I was in a room with a group of 15 authors I’ve long admired, who had collectively sold tens of millions of books and left an indelible mark on the world with their ideas and insights.

We were each asked to share something that had been working for us, and once I shook off the feeling of imposter syndrome, the thing I decided to share was my framework on opportunity selection.

It sparked a deep dialogue and clearly resonated with the group—so I want to share it with all of you today...

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A group of kindergarteners outperformed the CEOs, lawyers, and MBAs.

The way they did it has a lesson I've never been able to forget.

While in college over a decade ago, I watched a ​TED Talk​ by a famed designer named ​Peter Skillman​ about an experiment he conducted in which groups of participants were given a challenge...

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My entire life changed when I realized that I would never want to trade lives with the people I read books about.

Allow me to explain with a story about the richest man who ever lived.

In the early 1500s, an enterprising German financier named Jakob Fugger rose to prominence on the European continent...

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A few weeks ago, I shared a piece on my ​Anti-To-Do List​ and the general merits of using inversion to improve your life.

The idea was straightforward:

Write down what you want to avoid doing.Avoid doing those things.

I've gotten a lot of value from using inversion like this as a tool to provide clarity on my actions and avoid painful mistakes.

As the late Charlie Munger famously said, "All I want to know is where I'm going to die, so I'll never go there."

But a few readers replied with an interesting question:

Doesn't focusing on what you don't want make you more likely to get it?

This raises an important point that I've never addressed directly...

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A few years ago, I came across a beautiful story written by a woman named Pam Kearney in a local newspaper.

I set a calendar reminder to re-read it every single year.

Take 6 minutes and give this a listen. Trust me, it's worth your time...

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For the last decade, I've had a recurring nightmare that I can trace back to my days as a Division 1 baseball player at Stanford...

I'm on the mound in a critical situation. All eyes are on me. The entire stadium waits for my pitch.

But as I start my motion, I realize I've completely forgotten how to throw the ball. My body moves like it's stuck in mud. Completely paralyzed.

Inevitably, I wake up in a cold sweat—thankful that it was just a dream.

While specific to my prior endeavors, as it turns out, this type of dream is a rather common one.

In fact, I'd be willing to bet that most of you have experienced some variation of it in the last few months.

All eyes on you in a big moment. And suddenly, you're completely paralyzed. Unable to perform.

It's the byproduct of a very common (and damning!) psychological phenomenon—one that has a tangible impact on the way we show up in every area of life.

It's called The Spotlight Effect...

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It's hard to believe that we’re already 25% of the way through 2026.

This is an important time of year. The excitement and motivation of your new year planning has likely worn off. You’ve faced the realities of life, probably encountered a few challenges and storms, and developed in your thinking.

The ultimate life hack is the ability to reset and adjust.

You have new data. New experiences. New insights. New evidence. New constraints.

So, it’s time to do just that:

I call this process my Personal Quarterly Review...

Note: You can download a printable PDF of the review template​here​.

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The 85% Rule says that you can achieve more by pushing less.

Carl Lewis won nine Olympic gold medals with this strategy.

And as it turns out, the general principle here is one that has been recognized throughout history...

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In 1888, Alfred Nobel was best known as the inventor of dynamite. He had been issued over 300 patents and his business had built more than 50 explosives and armament factories all across Europe.

That year, while traveling in Cannes, France, Nobel's brother, Ludvig, suddenly died of a heart attack.

A French newspaper misreported the incident, penning an article that claimed Nobel himself had died. Reading the false reports of his own death, Alfred Nobel was shocked at what the world clearly thought of him.

He got something almost nobody gets: A clear preview of his destined future while he still had time to change it.

Today, I want to share a simple exercise to help you do the same:

I call it the Deathbed Regret List...

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In the mid-19th century, a physician named Dr. Ignaz Semmelweis was working as an assistant in Vienna General Hospital when he noticed something curious.

The hospital had two maternity clinics right next to each other, one staffed by doctors and medical students, the other by midwives.

The mortality rate of mothers at the clinic staffed by doctors and medical students was a shocking (even for the era) 18%, while it was just 2% at the clinic staffed by midwives.

It occurred to Semmelweis that the doctors and medical students were often moving straight from working on cadavers to delivering babies.

Without washing their hands in between.

He mandated handwashing, and the rate immediately dropped to below 2%.

Rather than being hailed as a hero, he was ridiculed. Doctors rejected the evidence because it contradicted their deeply-entrenched beliefs.

On Friday, I explored why smart, accomplished people reject the very evidence that could help them—and the antidote: what I call the Empty Cup Mindset.

Ask yourself: What new evidence would cause me to change my mind?

If the answer is nothing, your cup is too full...

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Last week, I got an email from a reader that stopped me in my tracks:

My name is Parker and I am 17. I am reaching out because I would like some advice.

I have had a goal and dream since I can remember, being rich and owning some sort of business but I do not know where to start. I don't want to be rich for the wrong reasons. I want to use my money as freedom for myself and to use it as a way to help others. My goal is to make 1 million by the time I am 20.

I was wondering if I could have some mentorship on how I could achieve this goal. I come from a poor family so money is hard for us but I will do whatever it takes to achieve this no matter what.

I hope this finds you well, thank you for your time.

So, I sat down for a day to properly answer his question:

What would I tell him? What advice would I give? What tactical playbook would I provide?

This is my open letter to Parker—and to anyone out there with big dreams and no idea where to start...

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In this episode, I explored a framework from Nir Eyal's new book, Beyond Belief, called the Motivation Triangle. Most people think motivation is about behavior and benefit—the actions you take and the outcomes you want. But that misses the most critical component: Belief. Without it, the other two collapse.

The lesson? Take a few minutes this weekend to audit your core beliefs about who you are and what you're capable of. Your beliefs have the power to shape your entire reality.

Choose wisely...

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Six weeks ago, I shared an embarrassing confession​ on my phone addiction.

It all began at my ​Think Week​ retreat in January, when I pondered a single question:

Get off the damn phone...

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I feel like I need to say something...

Over the last few weeks, it seems like I can't go ten minutes without having a new "AI Doom" story hit my feed.

The extraordinary virality of the AI Doom narrative is notable. It spreads rapidly to every corner of the internet. It's shared, talked about, and clicked on, millions upon millions of times.

And as it turns out, cognitive science shows us why...

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It's tempting to view the world in black and white.

Everyone wants you to do that. It's easier to do that. It's more comfortable to do that.

But the world is more complex than that.

Many of life's most powerful truths appear entirely contradictory on the surface.

They are paradoxes.

Seemingly absurd or self-contradictory ideas that, when investigated or explained, prove to be true.

Over the years, I've compiled a list of the paradoxes I've observed. The complex truths that govern our lives and defy our desire for the default comfort of black and white.

Here are 25 paradoxes that will change how you see the world...

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Carlos Alcaraz is a tennis phenom.

The 22-year-old is the number one player in the world, having won 25 singles titles and 7 Grand Slams in his career. He is the youngest player in history to have completed the Career Grand Slam, winning all four major championships.

If you're a fan of the sport—or just spend enough time on the internet—you've undoubtedly seen clips of Carlos Alcaraz doing completely insane, ​Carlos Alcaraz-type things​.

He is truly a sight to behold.

But amidst the steady drip of clips of his incredible shots in tournaments, I recently came across a video of a very different side of him...

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In the 19th century, a German mathematician named Carl Jacobi developed an interesting insight:

Many hard math problems become easier to solve when you flip them around and work backwards.

He famously preached to his students, "Man muss immer umkehren."

Translation: Invert, always invert.

As it turns out, this idea echoes across history, showing up in a variety of places before and after Jacobi...

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This is one of my favorites:

Humor aside, it's a critical idea for modern life:

Dopamine from information gathering is a dangerous drug...

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In the 10th century B.C., a young king was called upon to settle a seemingly impossible dispute.

Two women stood before him with a single child, both claiming to be its rightful mother. There were no witnesses. No evidence on which to base a judgment.

After hearing their case, the young king spoke...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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In his 2019 book, Alchemy, legendary British advertising executive Rory Sutherland offered an interesting lens on the perils of automation:

Imagine you are the owner of a five-star hotel and you hire a consulting firm to come in and propose opportunities for efficiency improvements.

The consultant observes the operations of the hotel and suggests that the role of the doorman can be automated. He currently costs $40,000 per year. You can install an automatic door-opening mechanism and save that money annually.

You accept the proposal, fire the doorman, and install the automatic door. The consultant walks away pleased with their great work (and the nice payday they received for it).

But that's not the end of the story...

•••

Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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The Think Week (or Day) is a ritual that will change your life.

The concept was first popularized by several world-renowned entrepreneurs and innovators in the 1980s and 1990s, but its underlying foundation has been around for thousands of years.

History’s greatest leaders, thinkers, and builders have all believed in the power of space to create asymmetric outcomes. It allows you to slow down, zoom out, change perspective, and invest energy into the moments and opportunities that really matter.

Unfortunately, the importance of space has been forgotten in a modern world where busyness is the standard.

And without space, you get stuck. Trapped in a fixed loop of inputs and outputs, the 1-to-1 trades that keep you on the life treadmill. You become 
a rocking horse, always moving, but never getting anywhere.

Today, I’d like to share a detailed playbook for a space-creating ritual that changed my life.

Here’s a step-by-step guide for running your own Think Week (or Day):

P.S. You can download and share a PDF of this entire guide​here​.

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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In the early days of World War II, the U.S. military was losing too many of its planes in battle. To stem the tide, analysts started mapping the bullet holes on the returning planes.

Their plan was to add armor to the specific areas of the planes identified by the exercise.

Based on their analysis, they came to the conclusion that reinforcement to the tail, body, and wings would improve their odds of survival.

But a young statistician named Abraham Wald raised his hand with a warning:

They were making a tragic mistake...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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The late investor Charlie Munger was known for his prolific wisdom.

Perhaps his wisest insight of all came when he was asked to reflect on the source of his own happiness:

His words echo an old aphorism, which says that low expectations are the key to life.

My friend Morgan Housel once ​wrote​:

So, by definition, if you keep your expectations perpetually very low, you’ll always be happy.

Right? The science does seem to support this general idea...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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In an ancient poem written by the Roman poet Ovid, a sculptor named Pygmalion grows disillusioned with the women of his society.

Rather than compromise on a relationship, he dedicates himself to his work.

One day, he crafts a sculpture of a woman from ivory. His work is so vivid and lifelike that the sculpture surpasses the beauty of any woman he has ever known...

•••

Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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Two weeks ago, I went on a “Think Week” retreat.

The plan for the retreat was simple:

To say the experience was transformative would be an understatement.

Here were my 9 most important reflections and learnings...

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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In the 3rd century B.C., a man named Archimedes steadily built a reputation as one of the greatest scientific minds of the era.

Archimedes, who lived in the powerful Greek city-state of Syracuse, on the island of Sicily, was known by all the region’s kings and generals for his pragmatic problem-solving that went far beyond mere theory.

Today, Archimedes is often mentioned as one of the greatest scientific minds in history.

But of all his discoveries, one moment stands out among the rest—not because of what he discovered, but how he discovered it...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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In your life, there will always be someone standing on the side of the road waiting to tell you that you’re doing it wrong. Telling you to change. To be realistic. To scale back your ambitions. To blend in.

But remember: You are not responsible for the narratives that other people have about you, your growth, or your journey...

•••

Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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I have an embarrassing confession to make…

I’ve developed an unhealthy addiction to my phone.

Honestly, it’s a bit embarrassing for me to admit. I’m someone who self-identifies as disciplined. I pride myself on my ability to consistently act in alignment with my core values and priorities.

And yet, here I am.

If I’m being honest, the signs of it have been pretty clear...

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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In 1978, an American futurist named Roy Amara offered a reflection on the progression of technology:

The statement—which later became known as Amara’s Law—was, in many ways, a reaction to the unique period of change that the technological world was experiencing...

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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In 2013, a group of Harvard researchers conducted a study with over 19,000 people.

They asked two simple questions:

How much have your values, preferences, personality, and priorities changed in the last 10 years?How much do you expect your values, preferences, personality, and priorities to change in the next 10 years?

The results were fascinating...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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Most writing about AI falls into one of two broad conversations:

Speed: How fast things are moving and changing. The transformative (and perhaps destructive) potential of new technologies across the economic landscape.Leverage: How you can use the latest tools in your life and business. The necessity of doing so if you want to gain an edge and remain relevant.

Both conversations matter. It’s undeniable that these technologies will play an increasingly important role in our future.

But there’s a third conversation almost no one is having...

•••

Announcement: For people who prefer to watch/listen rather than read, I'm excited to share that from now on, you can do so on YouTube.

I'll be reading each issue and sharing them at the same time as the email send.

Watch Today's Newsletter & Subscribe!

I read an ​interesting study​ a few years ago that fundamentally changed the way I think about relationships.

Researchers wanted to examine how different types of social relationships affected long-term health outcomes.

They categorized relationships into three buckets...

•••

Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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When you hold on too long, something that served you can begin to own you.

Every year, when the calendar turns, most people ask themselves a series of simple questions:

I ask myself something very different:

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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I just turned 35 years old.

I’m not a big birthday celebration guy, but every year, I use the day as a spark for reflection—to zoom out and consider what I've learned along the way.

Here are 35 life lessons from my 35 years...

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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Today is my 35th birthday.

I want to open up about something personal. Something that will resonate with a lot of you.

It's about timelines. More specifically, the false timelines of life...

There’s a quote I return to whenever it feels like the world is against me:

It’s a simple line with a deep reminder:

No matter what you do, or how you choose to live, someone will tell you you’re doing it wrong...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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Welcome to the final day of 2025. Happy New Year!

As this very well may be the final newsletter you read (or listen to) in 2025, I want to use this opportunity to set the tone for the year ahead.

You're all familiar with the idea of New Year's Resolutions:

Specific actions or behaviors you commit to for the coming year.

I've never been a fan. The notion that you can choose the perfect resolution on January 1 and have it continue to be relevant throughout an entire year has always struck me as wishful thinking.

I prefer to set New Year's Intentions...

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Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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Steve Jobs once described the difference between good work and great work with a simple image:

That idea has always stuck with me. It captures something deeply unintuitive about how exceptional quality is created.

We tend to assume that effort and results go hand in hand. That more energy input reliably produces higher quality output. That the relationship between energy and output quality is linear, stable, and fixed.

But here’s the truth: It isn’t...

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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In 2015, tennis legend Novak Djokovic was asked about the drivers of his exceptional on-court success.

His response was simple:

When the interviewer pressed him, asking whether there were players who don't, he continued:

That line unlocked something for me, I just didn't know it yet...

•••

Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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When I started this newsletter in 2021, I had one simple goal:

To share actionable ideas to help you build a high-performing, healthy, wealthy life.

I had no idea that just a few years later, that simple focus would extend to reach nearly 1 million readers around the world.

To say I'm humbled by this is something of an understatement.

But I'm not surprised by it.

Why? Well, I haven't missed a single send since I started it in May 2021. Two sends per week for all of 2021, 2022, 2023, and 2024. Three sends per week (plus a Saturday week-in-review) for all of 2025.

That's nearly 600 newsletters—without a single miss. Not for a holiday. Not for an illness. Not for anything.

I want you to know that when I talk about consistency and the power of showing up, you can trust me, because I live by it.

But let me be clear: The only reason I can do it is because I love it. I love writing this newsletter for all of you. I love wrestling with the ideas. I love seeing the impact they have on your lives.

I shared hundreds of ideas with you this year. Here were my 25 favorites.

The best ideas of 2025...

•••

Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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There’s an old fable I love about a villager trying to catch a monkey.

He doesn’t use force. He doesn’t set a net. He doesn’t try to chase it.

Instead, he hooks a single coconut to the side of his house, drills a small hole in it, and places a few morsels of food inside.

That evening at dusk, the monkey quietly slips into the village. It sees the coconut, smells the food, and slips its open hand into the hole.

It feels the food and grabs hold of it excitedly. But when it tries to remove its hand, it can’t.

The hole is just wide enough for an open palm, but not a clenched fist.

The stubborn monkey refuses to let go of the food—and therefore, resigns itself to its own fate.

The villager’s clever trap has worked…

•••

Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."

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My wife and I celebrated our 9th wedding anniversary this week.

Two years ago, I started an annual tradition of asking couples who’ve been married 40, 50, or 60+ years for their best relationship advice.

The advice they wish they could give to their younger selves.

At this point, the advice captures over 1,000 years of earned wisdom from these beautiful relationships.

Today, I’d like to share that advice (plus a few additions of my own).

This is the relationship advice everyone needs to hear…

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Mel Robbins called my first book "a powerful wake-up call that will push you to rethink everything about how you’re spending your time." 

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2025 is officially coming to a close.

At the end of every year, I do two things:

Conduct a reflection on the current yearCreate a plan for the coming year

I provided my reflection process in my ​​​Personal Annual Review​​​ last week.

Note: To go deeper on that process, you can download a free template​here​​.

Today, I'll share my ​Annual Planning Guide​, which will arm you with the structure and tools you need to make 2026 your best year yet.

In 2021, as I was leaving a traditional career path to create my own, I asked a mentor for advice on the entrepreneurial journey ahead.

His response was simple:

Create things that you’d want to consume.

To be completely transparent, while that always made sense to me when it came to my writing, I never knew what it meant when it came to business.

That is, until 18 months ago, when something clicked.

Here’s the story of what happened—and the secret project that changed my life...

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Introducing​Wild Roman​: 100% natural skincare for men.

The name is a nod to my son—my own wild Roman—because this is a legacy that means something to me.

The products are made with:

An ingredient list your grandparents would understand.

As a special for my amazing readers & listeners, I’m gifting you a $25 store credit you can use towards any of the product sets (face, body, or complete).

Use code WR25NEWS at checkout.Offer expires in one week.

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Last week, I read a ​research paper​ from a group of Harvard and UCLA psychologists that I can't stop thinking about.

Its title grabbed me immediately: The peculiar longevity of things not so bad.

In this piece, I share my learnings from the paper and what they mean for your life...

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Andrew Huberman called my first book "An important clarifying force in anyone’s search to make the best possible choices for their life." 

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