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Why São Paulo?

Why São Paulo?

Emily Witt

Why São Paulo? Exploring Brazil's Magic Through Its People and Places Join Emily Witt, a legal recruiter working remotely from Brazil, on 'Why São Paulo?' as she explores Brazil’s dynamic culture through the eyes of an American living in São Paulo. As a passionate advocate for the country and its people, Emily brings a fresh perspective to the vibrant local scene, interviewing residents, entrepreneurs, and creatives to uncover the magic of the country. With her unique blend of curiosity, personal experience, and a deep love for Brazil, Emily invites you to discover the stories that make it a one-of-a-kind destination."

63 - 5. São Paulo: A City of Fascinating History
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  • 63 - 5. São Paulo: A City of Fascinating History

    In this episode, Emily Witt interviews Felipe Lichand, a tour guide and historian, who shares his deep connection to São Paulo, particularly the multicultural neighborhood of Bom Retiro. Felipe discusses his journey of being a history teacher and tour guide, emphasizing the importance of community and cultural diversity in the city. The conversation explores São Paulo's rich history, the impact of immigration, and the vibrant culinary scene, highlighting the city's unique blend of cultures and its welcoming nature.

    Takeaways

    São Paulo is a melting pot of cultures and communities. Felipe's connection to Bom Retiro reflects the city's immigrant essence. The history of São Paulo is deeply rooted in indigenous culture. Immigration has shaped São Paulo into a diverse metropolis. São Paulo's culinary scene is one of the best in the world. The city offers a unique blend of beauty and chaos. Community support is vital for immigrants in São Paulo. São Paulo is home to the largest Japanese community outside Japan. The warmth and hospitality of São Paulo make it a welcoming city.

    Felipe's LinkedIn Profile

    https://www.linkedin.com/in/felipe-martin-l-a32b96169/

    Sat, 27 Sep 2025 - 38min
  • 62 - 4. Finding Refuge in São Paulo: Yoga, Hidden Gems & the Art of Slowing Down with Nathalia Cuturic

    In the bustling heart of São Paulo, finding moments of peace is essential. In this episode of Why São Paulo, Emily chats with Natalhia Cuturic, a yoga instructor at Vidya Yoga, about creating balance in a fast-paced city. They explore hidden sanctuaries like bookstores and parks, the kindness of Paulistanos, and the joy of slowing down. Whether you're a local or visiting, this episode is packed with insights on how to recharge and connect with the soul of São Paulo.

    🌿 Highlights:

    Natalia’s favorite peaceful spot in the city: Martins Fontes Bookstore on Paulista Avenue 📚

    The warmth and kindness of Paulistanos—how they embrace newcomers

    The importance of slowing down in a city that never stops

    How yoga and meditation help balance urban chaos

    The power of human connection in friendships and family life

    Tune in for a heartwarming conversation that captures the magic of São Paulo!

    Wed, 02 Apr 2025 - 23min
  • 61 - 3. Navigating the Nuances of Business Culture In São Paulo

    The bustling streets of São Paulo and New York City share a familiar energy, but their business cultures couldn't be more different. What drives professionals to thrive in both cities?

    For professionals considering international career moves or doing business in Brazil, understanding the nuances between American directness and Brazilian relationship-building could make or break your success.

    In this episode, you will gain authentic insights about work-life dynamics in São Paulo versus other global cities, learn practical tips for navigating cultural differences in business settings, and discover why São Paulo is considered the powerhouse of Latin America.

    Join Emily Witt and Mônica Ramos Machado as they share their firsthand experiences navigating professional life between São Paulo and major global cities.

    Topics Discussed:

    Cultural differences in business practices between Brazil, US, and Europe The importance of relationship-building in Brazilian business culture Work-life balance comparisons across different regions São Paulo's unique position as Latin America's business hub The challenges and rewards of international career moves The significance of proper business etiquette in Brazil Impact of time zones on global business operations Adaptation strategies for different business cultures The evolution of professional identity across cultures Tips for foreigners working with Brazilian companies
    Thu, 06 Mar 2025 - 33min
  • 60 - 2. How to Find Your Community in São Paulo

    Have you ever wondered how to build authentic connections in a city of over 11 million people? In this heartwarming episode of Why São Paulo, host Emily Witt sits down with Eiki Sasaki, a lifelong Paulista who transformed from a self-described introvert into a community builder through his work with Talk Talk Speaking Club. Listeners will discover the magic of Parque da Aclimação, learn practical strategies for meeting new people in São Paulo, and gain insights into how diversity shapes Brazil's largest city. From finding hidden park gems to joining vibrant language exchange communities, this episode reveals how anyone can create meaningful connections in São Paulo. Press play to uncover how this dynamic city brings people together in unexpected ways.

    Topics Discussed:

    Parque da Aclimação as a hidden gem in São Paulo The evolution of Talk Talk Speaking Club Making friends in a megacity Cross-cultural connections and language exchange Marathon training in urban parks What it means to be a Paulista Post-pandemic community building São Paulo's diverse population International relationships formed through meetups Building bridges across different cultures
    Thu, 06 Feb 2025 - 25min
  • 59 - 1. Raising a Family in São Paulo: Insights from a Lawyer & Children's Book Author

    Summary

    In this debut episode of Why São Paulo, Marcela Levy shares her personal experiences and insights about living in São Paulo, Brazil. She discusses her favorite local spots, the cultural identity tied to different regions in Brazil, and the importance of family and community. Marcela also reflects on the vibrant literary scene in São Paulo, the arts and culture that thrive in the city and offers advice for newcomers. Additionally, she highlights her work as a children's book author, emphasizing the significance of storytelling in her life.

    Takeaways

    Marcela shares her favorite local spot, Praça de Milão, which holds special memories with her family. Cultural identity in Brazil is deeply tied to regional differences, with unique accents and lifestyles. Family proximity is a significant factor in choosing to live in São Paulo. he strong support system for parents in Brazil, from family involvement to accessible childcare, is a major advantage. São Paulo has a lively literary scene with numerous bookstores and cultural events. The city offers a rich array of artistic experiences, from museums to street art. Newcomers to São Paulo should take their time to adjust to the city's vastness and complexity. The welcoming nature of São Paulo contrasts with other cities, making it easier for foreigners to integrate. Marcela's children's books address themes of family and modern parenting. The importance of community and shared experiences is a recurring theme in Marcela's life.

     

    Fri, 10 Jan 2025 - 31min
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