Nach Genre filtern
- 27 - Building a community with Omar Mouallem
Omar Mouallem is an Alberta-based writer, filmmaker, and educator. His forthcoming book Praying to the West: How Islam Shaped the Americas will be published in fall 2021. Omar is also the founder of Pandemic University — a pop-up writing school that provides affordable online classes for quarantined writers. In this episode, Omar and Mohammed talk about how Canadian freelancers can build communities as a way to support their peers and create a sustainable business.
Tue, 30 Mar 2021 - 34min - 26 - Launching self-liquidating offers with Eman Zabi
Eman Zabi is the Founder of The Scribesmith — a copywriting agency that specializes in research-based strategy and conversion copy for digital products. Eman is also the creator of The Conversion Kits, brainstorming decks to help entrepreneurs increase conversion, as well as Terrain, an online course marketplace that hosts and markets high-quality courses for entrepreneurs. In this episode, Eman and Mohammed talk about how Canadian freelancers can launch self-liquidating offers to generate more leads for their business.
Tue, 23 Mar 2021 - 40min - 25 - Creating video content with Nia Lee
Nia Lee is the Founder of Socialee Media Agency, a creative social media agency that helps women business owners create unique, consistent and on-brand content for their social media. In this episode, Nia and Mohammed talk about how Canadian freelancers can grow their business through video content.
Tue, 16 Mar 2021 - 38min - 24 - Making legal contracts with Jamie Bell
Jaime Bell is the founder of the Contracts Market where she provides legal contract templates for Canadian entrepreneurs. In addition to Contracts Market, Jaime runs her own law firm, Wild Coast Law, where she provides legal services to businesses in British Columbia. In this episode, Jaime and Mohammed talk about how Canadian freelancers can better protect themselves with legal contracts.
Tue, 9 Mar 2021 - 33min - 23 - Building an audience with Ramli John
Ramli John is a growth marketing consultant, host of the Growth Marketing Today podcast as well as the Product-Led podcast. He's also the author of the upcoming book Eureka. In this episode, Ramli and Mohammed talk about how Canadian freelancers can build an audience as a way to get new clients.
Tue, 2 Mar 2021 - 35min - 22 - Starting multiple businesses with Candicia John
Candicia is the founder of Toronto Curly Girl Meetup, an event that celebrates and educates people about how to grow and enjoy their natural curly hair. Candia is also the founder of Curly Prints, an apparel line that gives representation to all curls through variety of prints and designs. In this episode, Candicia and Mohammed talk about how Canadian freelancers can start multiple businesses that propel each other.
Tue, 23 Feb 2021 - 32min - 21 - Positioning your business with Tiffany Regaudie
Tiffany Regaudie is a marketing consultant and writer who specializes in brand positioning, content marketing, and empathetic copywriting. Having worked several years in tech, Tiffany decided to carve her own path as a freelance marketing consultant who helps companies find their customers and get noticed with pitch-perfect copy. In this episode, Tiffany and Mohammed talk about how Canadian freelancers can position their business to stand out from the noise.
Tue, 9 Feb 2021 - 31min - 20 - Suing your client with Ameet Khabra
Ameet Khabra has spent the last decade figuring out why people do what they do online, what prompts them to take action, and how to use these insights to make marketing work better. Today, Ameet uses that experience to design dazzling pay-per-click campaign strategies for her clients and teach future generations of PPC pros at the university level. In this episode, Ameet and Mohammed talk about how Canadian freelancers can sue their clients for unpaid fees.
Tue, 2 Feb 2021 - 48min - 19 - Building a personal brand with Sharine Taylor
Sharine Taylor is an award-winning, Toronto-based writer, critic, editor, producer and director, as well as the Editor-in-Chief and Publisher of BASHY Magazine. In this episode, Sharine and Mohammed talk about how Canadian freelancers can build a personal brand that contributes to the growth of their business.
Tue, 26 Jan 2021 - 31min - 18 - Structuring a retainer model with Jordan Behan
Jordan Behan is the creator of the Lean Marketing Playbook for Software as a Service — a program that helps early-stage software companies kickstart their growth with content marketing. In this episode, Jordan and Mohammed talk about how Canadian freelancers can generate consistent monthly income with a retainer model.
Tue, 19 Jan 2021 - 38min - 17 - Testing the freelance waters with Juliana Casale
Juliana Casale has spent the last ten years marketing at small and mid-sized B2B SaaS startups. She moved from Boston to Toronto with her husband in 2018, and thinks milk in a bag is super weird. In this episode, Juliana and Mohammed talk about how Canadian freelancers can test the waters to see if becoming a full-time freelancer is for them.
Tue, 12 Jan 2021 - 34min - 16 - Practicing work-life balance with Kyla Clarke
Kyla Clarke is a freelance writer and content specialist who helps businesses blossom through copy and building digital marketing plans. Kyla is on a mission to help others find work they love so they can stop feeling stuck and start building the lives of their dreams. In this episode, Kyla and Mohammed talk about how Canadian freelancers can create a practice of work-life balance so they can limit the risk of burnout.
Tue, 15 Dec 2020 - 32min - 15 - Starting a family with Jess Joyce
Jess Joyce is a Toronto-based SEO Consultant who’s primarily focused on organic search engine optimization. Starting her career as a front-end developer, Jess has since made the leap to working as an in-house marketer for startups and now helps humans understand what SEO is and how it can help them and their businesses — all while teaching her one year old how to walk between meetings In this episode, Jess and Mohammed talk about how Canadian freelancers can be better prepared as they make plans to start a family.
Tue, 8 Dec 2020 - 32min - 14 - Getting health insurance with Renee Sylvestre-Williams
Renee Sylvestre-Williams is a finance and culture writer who got interested in the topic of money when she bought her home and realized she no longer had disposable income. Having worked as a journalist for more than 10 years, Renee has covered what it's like to rebuild a heart, women in mining, B corps and why women need to invest in women entrepreneurs. Her work has been published in the Globe and Mail, Flare, MoneySense, the Toronto Star and Forbes. In this episode, Renee and Mohammed talk about how Canadian freelancers can better protect themselves by getting insurance coverage that's right for them.
Tue, 1 Dec 2020 - 30min - 13 - Building a financial fortune with Jackie Porter
Jackie Porter is an awarding winning financial planner, best-selling author and public speaker who has helped thousands of clients grow their net worth, build a fortress around their finances and keep more of their cash in their pocket. Jackie has been featured on a number of shows and is a regular contributor to financial publications. In fact, she was recently named Mackenzie Female Trailblazer of the Year for 2019. Jackie is a leading expert in women and money and is also the co-author of Single by Choice or Chance. In this episode, Jackie and Mohammed talk about how Canadian freelancers who are single — whether by choice or chance — can design a life plan that covers not only their financial goals but also other life priorities such as their career, relationships and personal goals.
Tue, 24 Nov 2020 - 44min - 12 - Maximizing your credit card rewards with Barry Choi
Barry Choi is a personal finance and travel expert based in Toronto. His website, Money We Have, is one of Canada’s top resources for all things travel and money. Barry combines his knowledge of finance with his passion for travel to encourage people to see the world without spending a fortune. Whether it’s trip planning, loyalty programs or trending destinations, Barry shares practical tips that everyone can use. In this episode, Barry and Mohammed talk about how Canadian freelancers can reflect on their credit card purchases and choose a credit card that will help them maximize every dollar spent.
Tue, 17 Nov 2020 - 40min - 11 - Investing in your future with Enoch Omololu
Enoch Omololu is a veterinarian by day and resident personal finance expert by night. His blog Savvy New Canadians is dedicated to discussing personal finance topics relevant to new Canadians. With a master's degree in Finance and Investment Management from the University of Aberdeen Business School, Enoch has a passion for helping others achieve their financial goals and has been featured in a number of personal finance publications. In this episode, Enoch and Mohammed talk about how Canadian freelancers can review their financial goals and start building an investment portfolio towards a better future.
Tue, 10 Nov 2020 - 37min - 10 - Becoming debt-free with Zandile Chiwanza
Zandile Chiwanza is a self-proclaimed “budget warrior” and personal finance journalist on a mission to improve financial health among Canadians, especially newcomers. As a former international student, Zandile knows firsthand the challenges of navigating an unfamiliar system without a thorough understanding of one’s financial resources. In just a few years, she’s proven herself a force within the industry and has gained recognition for her work to highlight the connection between financial wellness, mental health and race. In this episode, Zandile and Mohammed talk about how Canadian freelancers can improve their financial well-being and take a more mindful approach to pay down their debt.
Tue, 3 Nov 2020 - 38min - 9 - Increasing your productivity with Ashantè Fray
Ashantè Fray is an intuitive tarot and oracle reader at Synchronized Soul where she focuses on getting souls aligned with their spiritual journey. Ashantè uses her intuitive gift as well as divination tools to provide clarity and guidance. She encourages all souls to embrace who they are and start living their lives authentically. In this episode, Ashanté and Mohammed talk about how Canadian freelancers can assemble a toolkit that increases their productivity and can grow with their business.
Tue, 27 Oct 2020 - 33min - 8 - Managing clients and projects with Anita Chauhan
Anita Chauhan is a senior marketing leader whose experience spans more than 8 years in the Toronto tech community and four years in government agencies. Currently, she is the Director of Marketing at Crescendo as well as the Head of Marketing at Eirene Cremations. For the last five years, she's been the only marketer for several early-stage startups while growing her freelance business on the side. She's passionate about diversity and inclusion and is an advocate for women in tech. In this episode, Anita and Mohammed talk about how Canadian freelancers can work with their clients to determine the scope of work and set up each project for success.
Tue, 20 Oct 2020 - 37min - 7 - Building your client pipeline with Stefan Palios
Stefan Palios has been a freelance writer since 2017 and is now a published author! His first book, The 50 Laws of Freelancing, is all about how the freelance business really works. In this episode, Stefan and Mohammed talk about how Canadian freelancers can build a pipeline of clients that enables them to start working full-time on their business.
Tue, 13 Oct 2020 - 38min - 6 - Structuring your business with Alexandra Macqueen
Alexandra Macqueen is a Certified Financial Planner who teaches, advises, and writes about personal finance in Toronto as a freelance writer and advice-only financial advisor. She has a love for retirement income planning, but is interested in every aspect of personal finance at every life stage and for every person. She loves collaborating and finding new ways to reach people. In this episode, Alexandra and Mohammed talk about how Canadian freelancers can define the purpose of their business and use those insights to establish a business structure that's right for them.
Tue, 6 Oct 2020 - 37min - 5 - Finding your niche with Josh Garofalo
Josh Garofalo is a SaaS consultant and copywriter at swaycopy.com. Since 2015, he has helped dozens of SaaS companies get more leads and sales, including clients such as HubSpot, Wave, Unbounce, and Hotjar. In this episode, Josh and Mohammed talk about how Canadian freelancers can build a successful business by identifying a niche that can help them stand out from the noise.
Tue, 29 Sep 2020 - 38min - 4 - Transitioning to full-time freelance with Lisa Omore
Lisa Omore is a multidisciplinary designer with a background in advertising. A year ago she left her agency job to dive into the world of freelancing as a branding and logo designer. To date, Lisa has worked with some of the biggest brands including Shopify, Timberland and Moosehead Breweries. In this episode, Lisa and Mohammed talk about how Canadian freelancers can make the leap to working full-time on their business and how they can better prepare to increase their chances of success.
Sun, 20 Sep 2020 - 34min - 3 - Developing negotiation skills with Annie Chu
Annie Chu is the Founder of the culinary travel blog, Chu on This, for which she has received the highest recognition for food writing in Canada when she was named Taste Canada Awards Shortlisted Author in 2017. Annie is also a Professional Development Lawyer with The Advocates' Society, a not-for-profit and Canada’s premier advocacy skills training provider. In this episode, Annie and Mohammed talk about how Canadian freelancers can develop better negotiation skills and get comfortable making it a part of their client engagement process.
Sun, 20 Sep 2020 - 39min - 2 - Generating passive income with Desirae Odjick
Desirae Odjick is a product and content marketer, which she says is a formal way of saying she tells stories about software. Desirae currently works at Shopify, and has freelanced extensively for fintech companies as a result of her work on Half Banked — the personal finance blog she started. In this episode, Desirae and Mohammed talk about how Canadian freelancers can effectively market their business and create opportunities to generate passive income.
Sun, 20 Sep 2020 - 38min - 1 - Introducing The Freelance Canada Podcast
On this weekly podcast, Mohammed Asaduallah, Benji's CEO, interviews Canadian freelancers and industry experts as they get candid about the hilarious, exciting, and most challenging aspects of freelancing in Canada. Whether you're self-employed or working 5to9, our goal here is to create content that can help you make better decisions about your freelance business. Because freelance life is better with Benji.
Sun, 20 Sep 2020 - 02min
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