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Small 2 Scaled - From Vision to Venture
I walked away from a successful 25-year career as an “advertising seller” for mega media companies to fulfill my entrepreneurial dream as a “business owner and trusted media advisor”. In leaning into my clients’ businesses, I quickly became intrigued by their stories. I witnessed heaps of creativity, motivation, drive, patience and fluidity to push through challenging economic times. I saw these courageous individuals create ideas around a passion, sprinkle it with courage (real or imagined) and pursue that vision to venture status. Inspired by their journeys, I found myself writing blogs about their dedication. I learned that these are the busiest people on the planet. I learned that when you are doing what you love, every day is “Blursday” and there is no such thing as a 5-day workweek. Through these interviews, my accomplished guests become storytellers connecting with us on a very basic level, sharing their own experiences, generously providing inspiration and a much-needed boost of encouragement. We will learn something about trusting our vision, getting through the unfun stuff entrepreneurs endure, and seeing what it takes to achieve a business that suits your individual desires. Nobody needs to do this alone and there is more than one way to skin the proverbial “cat”. Come with me while we listen and learn from those visionaries who went from small to scaled.
- 27 - Earn More Income as a Freelancer - with Karl Swanepoel of Revolancer
In this episode we introduce you to Karl Swanepoel, CEO and Founder of a rapidly growing freelance hiring platform called Revolancer.
Karl’s platform offers a unique business model that puts freelancers first by charging zero commissions. Yes, you heard it - freelancers keep their whole enchilada!
In just over two years Revolancer has attracted over 15,000 freelancers to the site. Much of the growth has been organic and viral because freelancers see Revolancer as a brand that looks out for them first and foremost.
Karl has an incredible story as the youngest ever ambassador of the Great British Business show and a first company exit at the age of 15. The future is bright for Karl and Revolancer. So listen in to hear Karl's secret formula on how to put yourself first as a freelancer and revolutionize your life.
Check out Revolancer: https://revolancer.com/
LinkedIn: https://www.linkedin.com/company/revolancer/
Instagram: https://www.instagram.com/revolancer/
Facebook: https://www.facebook.com/revolancercom
Brought to you by Chasing Nectar Fractional CMO Services, where smart companies hire high profile marketing execs to facilitate marketing strategy for a fraction of what you would pay for a full time Chief Marketing Officer. https://www.chasingnectar.com/
Get in touch with Zora at https://www.linkedin.com/in/zorachase/Wed, 26 Jul 2023 - 26 - Creative Fuels Growth with Laetro founder Dave Zaboski. In this episode we explore creativity and its place in business growth with the co-founder of Laetro, Dave Zaboski. Dave is known as the Freedom Fighter for Creators - what a title!! It’s in this sp
In this episode we explore creativity and its place in business growth with the co-founder of Laetro, Dave Zaboski. Dave is known as the Freedom Fighter for Creators - what a title!! It’s in this spirit that he developed a resource for brands to access high quality creative in ways they haven’t yet been able to tap into.
Dave shares his back story on how he rose from Art Center student to a sought after animator at Disney, Warner Brothers and Sony. You’ll hear about his mentors and colleagues that provided him wisdom and inspiration. We talk about the connection between creativity and scaling a business. Dave will challenge anyone trying to scale a business to get creative, find inspiration and scale using the best creatives on the planet!
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Deets:
Guest Name: Dave Zaboski, Co-Founder Laetro
Contact Information https://www.linkedin.com/in/davezaboski/
Websites & Podcasts
https://www.laetro.com/
Social Media:
Facebook - https://www.facebook.com/dave.zaboskiInstagram - https://www.instagram.com/davezart/LinkedIn - https://www.linkedin.com/in/davezaboski/Tue, 09 May 2023 - 25 - Create an Online Course to Scale Your Expertise with Dr. D of Healthy with Dr. D
Today’s guest is Ayim Darkeh, an ER physician, wellness expert, leadership coach and transformation expert. He’s not only an ER doc in Brooklyn, he’s the founder and CEO of “Healthy with Dr. D”, a health and wellness initiative that empowers people to move away from disease management and reclaim their physical and psychological fitness. Another hat he wears is as CEO and founder of The Life and Leadership Lab, where he guides professionals through the process of reimagining success and fulfillment. He’s also a husband, dad and snowboarder and just a super dynamic dude. You are sure to enjoy this episode - and come away feeling inspired to go out and do escalate your wellness and business.
This episode is brought to you by Chasing Nectar Fractional CMO Services. Hire exceptional marketing talent for a fraction of the cost of hiring a full time Chief Marketing Officer. Chasing Nectar turns your marketing department from a cost center into a profit center. Visit us at https://www.chasingnectar.com
Ayim Darkeh Bio:
Dr. Ayim Darkeh is a board-certified physician fondly known by his patients, students, and colleagues as "Dr. D."
Dr. D is a supportive husband, a loving father, and a physician with 20 years of experience in the emergency department. A dedicated health care provider and advocate for underserved communities, he is also a speaker, leadership expert, coach, and transformation specialist.
Dr. D has made it his mission to keep you out of the modern healthcare system by promoting scientifically proven tools that will transform your health.
Website:https://healthywithdrd.com/
Link to Course: https://healthywithdrd.com/mastering-your-childs-sick-day/
Social Media:
Facebook - https://www.facebook.com/HealthywithDrDInstagram - https://www.instagram.com/healthywithdrd/?hl=enLinkedIn - https://www.linkedin.com/in/ayim-darkeh/Fri, 10 Feb 2023 - 24 - USING HOSPITALITY TO SCALE YOUR BUSINESS
Can a hospitality mindset make you rich? In this episode with Andy McNeill we’ll explore a key to building brand equity: service and hospitality. Making each customer feel special not only fuels the soul but gives life and longevity to the business. Go the extra mile. Think about having a mindset of service to enhance your work and to have great life experiences.
Takeaways this Episode:
Why does hospitality matter?Learn how to apply “emotional deposits” to your brand’s experienceWhat are the little things that count - example story: Maui Jim’s sunglassesDisaster stories - how to botch the customer experienceHow can I use hospitality to land a Fortune 500 account… hint.. adopt a well-planned process thinking about the end user all the way throughFREE GIFT - “The Everywhere Book”!!! Andy’s digital book featuring his favorite 100 hotels around the world - get it here:http://www.ourfavoritehotels.com/This episode is brought to you by:Chasing Nectar Fractional CMO Services- Need the mind of a Chief Marketing Officer but can’t afford a full time top talent? Hire us on a fractional basis to turn your marketing from a cost center into a profit center.
Andy’s Bio:
For as long as he can remember, Andy McNeill has had a heart for hospitality. After 30 years of working in the industry specialized in serving others, he has helped thousands of organizations build stronger relationships through shared human experiences. He is a successful entrepreneur and founder of AMI, a global Hospitality and Marketing Firm that elevates the corporate meetings experience to the next level. Andy has helped thousands of businesses and Fortune 500 Companies travel to unique, once-in-a-lifetime destinations. AMI operates in 100+ countries and works on a global scale with some of the world's top brands including Salesforce, Mars Candy Bar, PepsiCo, Pfizer, and CVS Health. Andy is the host of the Destination Everywhere Podcast where he and his co-host Todd Bludworth to give unique travel tips and destination insights from around the world.
Andy’s Websites & Podcasts
https://americanmeetings.com/podcast/
Social Media:
Facebook - 411,946 Followers -https://www.facebook.com/destinationeverywherepodcastInstagram - https://www.instagram.com/americanmeetingsinc/https://www.instagram.com/destinationeverywherepodcast/LinkedIn - 6764 Followers - American Meetings, Inc. (AMI)https://www.linkedin.com/company/ami-global-meetings-solutions-inc./https://www.linkedin.com/in/andy-mcneillBook: The Everywhere Book -https://americanmeetings.com/visit-destination-everywhere/
This episode is brought to you by:Chasing Nectar Fractional CMO Services
Tue, 31 Jan 2023 - 23 - A Quest to Help Victims of Human Trafficking - How one caring attorney used her skillset to raise $1M in funds & boost awareness for your nonprofit
Did you know that the business of human trafficking in the San Diego area alone generates $810Million annually for the area's underground economy - second only to the drug trade?
There are thousands of known victims each year, and the majority of these victims are caught up on our legal system being blamed for the crimes they were forced into. Not only were their lives ruined by their captors, but they are marred with criminal records that prevent them from living the life they deserve as human beings.
This interview with Jamie Beck, founder of Free To Thrive, brings to light a cause that I support, but also describes how a young attorney found a calling and used her knowledge of the legal system to develop a foundation and raise her first million dollars in just a few years. She went from zero to hero in my book. They just opened their LA division - so get involved... take a listen and see how she made it happen!
Want to learn more about Free To Thrive? Check out their website: https://www.freetothrive.org/
Follow Free To Thrive:
IG: https://www.instagram.com/freetothrivesd/
FB: https://www.facebook.com/FreetoThriveSD/
Twitter: https://twitter.com/FreetoThriveSD
YouTube: https://www.youtube.com/channel/UCOVDu9Y1IIseZGlXtbxL9XQ
LinkedIn https://www.linkedin.com/company/free-to-thrive/
Need your business to scale? Chasing Nectar Digital has the solutions to meet your business goals. Contact us at https://www.chasingnectar.com/contact-us
Tue, 19 Jul 2022 - 22 - Scaling Your Public Speaking Career
Have you ever watched a keynote speaker and thought to yourself.. "I can do this"!! What does it take to make public speaking a lucrative career? In this episode we talk with Thom Singer, a Certified Public Speaker (CSP), who established and scaled his keynote speaking business back in 2009. He's spoken to over 1,000 audiences as a Keynote, TEDx speaker, and Master of Ceremonies. He is the essence of what we call this scaling your public speaking career. And the extra fun part... I've known Thom since Kindergarten, where the gift of the gab was already in full swing!
How to get a CSP DesignationHow to get on the speaker circuitHot topics to speak onHow to get organized and set up to scaleHow to network and brand yourself to the right people
Things you'll learn from this episode:So, if you dare overcome your "Glossophobia".. this could be you!
Want to hire Thom? Visit his website: thom@thomsinger.com or shoot him an email at thom@thomsinger.com
Need to scale your business? Get help with Chasing Nectar's Fractional CMO services. We handle your strategy, negotiate with media, and keep your business growth on track. Visit https://www.chasingnectar.com. Or contact Zora Chase at zchase@chasingnectar.com.Tue, 21 Jun 2022 - 21 - How to Publish a Book that Sells - with author Daniel Chidiac
This show highlights an author who has successfully published best-sellers in both non-fiction and fiction writing. Hailing from Melbourne, Australia, Daniel Chidiac shares how he managed to come out of obscurity to sell millions of copies of his first book,Who Says You Can’t? You Do. And what inspired him to change course for his second book by self-publishing a reflective novel with a romantic storyline calledThe Modern Breakup.
If you’ve ever dreamed about becoming an author, and making a real living doing so, this episode provides you with guidance on how to scale with results you can take to the bank. His very first book proved his case:
🏆 An Amazon best-seller in eight countries
🏆 Published 13 Languages
🏆 Amassed over 4,000 Reviews
🏆 Read By Millions Of People Worldwide
🏆 Secured publishing deals with top publishers like Penguin Random House
🏆 Self published his second novel, titledThe Modern Breakup
We talk about inspiration, endurance, and of course, a bit of marketing, like how he managed to build an Instagram following of 532,000 for his book,The Modern Breakup.
Enjoy this episode brought to you by the fractional marketing specialists at Chasing Nectar Digital Solutions.
How to connect with Daniel Chidiac - Follow and purchase his books on Amazon!
Instagram:@DanielChidiac@TheModernBreakUpBook
Tue, 26 Apr 2022 - 20 - High School Lawn Mower Builds a $20M-a-year "Uber"-like Lawn Care App
How does a kid mowing lawns build a $20M a year business connecting physical lawns with an on-demand digital app? In today’s episode we talk about entrepreneurialism, marketing and bootstrapping a business from zero revenue to profitability and exit. Our guest is Bryan Clayton, the CEO and cofounder of GreenPal, the mobile app that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 300,000 active users completing thousands of transactions per day doing over $20 million a year in sales.
In 20 minutes - you’ll get inspiration on:
How mowing lawns for the neighborhood inspired him to build an 8 figure business without outside capital How to build a growth flywheel in your business no matter what size it isTips on marketing your business and how SEO and Instagram brings in the business.How GreenPal gets over 34K Instagram followers!Check out GreenPal:
Website: https://www.yourgreenpal.com/
IG:https://www.instagram.com/bryanmclayton
Looking to outsource your CMO work to a growth marketing professional?
Contact Zora Chasezchase@chasingnectar.com; and check out my new collab - the “Future Peace of Mind” growth strategists atBrenton Way
Follow Zora Chase on Instagram:https://www.instagram.com/zorachaseTue, 05 Apr 2022 - 19 - Ultimate Bootstrapping - From Homeless to Multi-Million Dollar CEO - Natasha Miller's relentless tale of success
“SHE’S RELENTLESS - FROM HOMELESS TO INC 5000 ENTREPRENEUR”
WITH NATASHA MILLER – INC 5000 ENTREPRENEUR, SPEAKER, AUTHOR
In this episode you’ll first hear Natasha’s backstory. This part of her journey starts at age sixteen when, fearing for her life, she was abandoned by her family and living in a homeless shelter. A passionate and talented musician, she gained mentors who supported her. Coupled with unyielding optimism and a love of learning, she eventually becomes the CEO of a multi-million dollar event and entertainment company holding a place on the Inc. 5000 list of fastest growing companies for the last three years in a row.
Her fascinating story as a celebrated jazz artist and single mother turned badass business exec is revealed in her book “Relentless: From Homeless to Inc 5000 Entrepreneur”. Publishing this book enabled her to give back to her community in a profound and personal way.
In the episode she shares these business growth tips:
- Results of laying down an operational foundation Excellence vs. perfectionSystems and collaborationWhat it means to be scrappyThe joy and freedom that comes from working on your business rather than in your business
Want to read or gift her inspiring book? Visithttps://www.officialnatashamiller.com/relentless/and order yours today.
You can also find her athttps://www.officialnatashamiller.com
Check out Entire Productions:https://entireproductions.com/
And if you want to scale YOUR business, contact our host, Zora Chase, atzchase@chasingnectar.comor DM @zorachase
Tue, 01 Mar 2022 - 18 - Selling Your Business: 3 Things You Need to Know with Andy Cabasso
In this episode we discuss what it takes to sell your business with Andy Cabasso who, after just three years of ownership, successfully sold his digital marketing company in a seven-figure deal.
Listen to learn about these three essentials you need to prepare your business for a sale:
- Productizing your workflowSOP – Standard Operating Procedures – every step has to have specific deliverables. Recurring Revenue
What’s your company worth? At the end of the day, the answer isnothing– unless you can remove yourself from the business. You’ll need documented processes in place so the business can continue to thrive without you in it.
Andy Cabasso is a digital marketing professional, speaker, and lawyer. He is the co-founder ofPostaga, an all-in-one platform for link building and email outreach. Prior to Postaga, he started, grew, and then successfully sold a digital marketing agency.
Find Andy Cabasso: Andy’s personal website:https://andycabasso.com/
LinkedIn: https://www.linkedin.com/in/andrewcabasso/
Email: andy@postaga.com
Does your business need marketing help to find your revenue-generating sweet spot? Contact Chasing Nectar Marketing Solutions. We help growth-minded businesses scale with proven marketing strategy.
Visit us at https://www.Chasingnectar.com
Give us a ring at: 626-644-0560
Shoot me an email: Zora Chasezchase@chasingnectar.comTue, 01 Feb 2022 - 17 - Can You Scale a Law Firm? With Ashley Andrews
How does a lawyer start their own law firm? In this episode, I talk with Ashley Andrews, who runs her own successful Family Law practice in Southern California. She shares how she broke out of the massive law firm mold and created her own firm. Ashley is a sophisticated, highly ethical, and tenacious lawyer who built a team to focus on her clients and their very personal and sensitive family legal issues. She’s top dog in the area of divorce, child custody, property division, paternity law and is consistently awarded recognition by Pasadena Magazine as a top attorney and was designated a Super Lawyer. She’s wicked smart and as tough as they come.
Listen and learn:
How to leverage connections to get startedWhy it’s important to start with a big firm, embrace learning and build a foundation of law firm management and the business side Know when it’s time to change the structure and start your own practiceImportance of networking and digital ads to keep your business pipeline fullHow the courtrooms pivoted during Covid Mentors and building a reliable, loyal teamThe best family law attorneys will have a forensic accountant on staffIf you do a great job and you continue to advocate for your clients you get referrals years or even decades laterBest advice: start your own firm to manage your work-life balance, yet work for the biggest and best firm you can learn fromMake solid connections with attorneys in your practice area. Advice + referralsContact Ashley:
Find her email and phone number on her website:https://www.ashleyandrewsapc.com
Need marketing guidance? Text or Call Zora Chase at Chasing Nectar Digital Solutionszchase@chasingnectar.comphone: 626-644-0560
Tue, 14 Dec 2021 - 16 - Get Paid! With Finli.com Founder Lori Shao
FinTech is HUGE and growing stronger every year. This episode explores what it takes to get a Financial Technology platform off the ground. Our guest today is Lori Shao. She is the Founder of Finli.com, a tech platform that helps solopreneurs and small businesses get paid - for free.
Lori tells us her reason for leaving behind a 17-year lucrative investment banking job at JP Morgan to become an entrepreneur herself. As a parent and provider, leaving the familiar was risky, but she knew a market existed and her product has the potential to reach millions of small business owners and allow them the opportunity to do more.
Lori shares her modern journey of how she navigated through Covid, raising capital, and being in sync with the small business owner she was solving for in the year 2021.Knowing her end users, she operates on these four pillars that truly apply to every business:
- Has to be affordable Easy to useHas to be easy to migrate toEasy to talk about
Whether you are running a small business, a dog-walker, tutor, or piano teacher, she allows you to amplify your reach and run your business more professionally without incurring any costs.
Quote of the show: “Leverage technology. Technology is your friend.”
Check out Finli - and Get in Touch With Lori:
Email:lori@finli.com
Website:https://finli.com/
Hosted by Zora Chase, Founder of Chasing Nectar Digital Solutions https://www.chasingnectar.com
Contact me to learn how to scale your business with digital ads: zchase@chasingnectar.comTue, 16 Nov 2021 - 15 - Insider Secrets From an Ex-Banker - Financing Your Business, with Gene Valdez
In this episode, ex-banker Gene Valdez reveals critical information about getting your business financed and how to use financial institutions to your business’s advantage.
Gene has worked with hundreds of businesses and started a few of his own. He knows the financials around launching a new enterprise and scaling an established brand. Listen as he points out common limiting factors. Existing businesses – beware of complacency!
Other tips include:
How to qualify your business for a loanWhat you’ll need to show the banks – including their #1 priority in making the loan decisionWhen to use a short-term loan versus a line of creditHow to avoid being this statistic: over 50% of businesses fail in the first five yearsThe power of referral marketingAnd a heads up to CEO’s on priority skillsetGene’s distinguished career as a banking executive spans 40-years. He’s worked for some of the world’s largest banks like Wells Fargo, Bank of California, and Citizens Business Bank.
He’s started three businesses of his own, authored a book titled “How to Start a Business From Scratch,” and currently runs a firm called The Loan Doctor Associates, where they coach owners and CEO’s on finance and strategic planning. Gene doesn’t take sides. He earned his Bachelor’s degree from UCLA and his MBA from USC!
I think you’ll get a lot of useful insights today. Enjoy the show!
Get in touch with Gene Valdez, The Loan Doctor: Office: 909-230-0024
https://www.linkedin.com/in/eugene-e-valdez-39550a25/https://www.theloandoctor.loans/
Small 2 Scaled, the podcast, is brought to you by Chasing Nectar Digital Solutions. We help businesses scale with digital ads. Contact Zora Chase atzchase@chasingnectar.com. Go to:https://chasingnectar.comTue, 02 Nov 2021 - 14 - How to Get on The First Page of a Google Search With SEO Expert David Finberg
In this episode, we get insights from David Finberg, founder of peak digital and a specialist in “SEO” – a.k.a. search engine optimization. You’ll want to listen if you care to know how to get your business seen on the first page of a Google search. The competition online is fierce, and every business needs organic search to work for them. You may never want to do this yourself, but you still need to have an awareness of the strategy and what questions to ask your digital/SEO provider.
Why listen to David Finberg? David founded Peaks Digital Marketing in 2015. Since then, he’s generated tens of millions of dollars in revenue and has a passion for growing small businesses and corporations through data-driven strategies. He found creativity lies at the heart of this SEO and SEM innovator. As a "Digital Sherpa" for his clients, he helps guide them on the best online path for the success of their business. He defines success as doing what you want to do and making an impact in the lives of others.
In this episode, you’ll hear about
The Art of Ranking on the First Page of GoogleThe Importance of Creating an SEO Roadmap to Guide Strategic, Timely & Measurable ROI-Driven Results How to Align Data & Your Goals for Scalable Success The 7 Core Areas of SEO & How to Find Someone Who is the Best at All of ThemSmall 2 Scaled is brought to you by Chasing Nectar Digital Solutions. We help businesses scale with digital ads.
Contact Founder, Zora Chase at zchase@chasingnectar.com. Go to:https://chasingnectar.comhttps://www.linkedin.com/in/zorachase/Contact David Finberg:
Twitter -https://twitter.com/davidafinberg/Facebook -https://www.facebook.com/DavidFinbergSEOexpert/Instagram -https://www.instagram.com/davidafinberg/LinkedIn -https://www.linkedin.com/in/davidfinberg/
Phone Number: 202-308-3517
Skype ID: contentkingfin
Website: www.peaksdigitalmarketing.com
Social Media:Tue, 12 Oct 2021 - 13 - Small Business Time Crux - with iThink Business Academy's Marton Medina
In this episode, you will hear from Marton Medina, CEO of iThink Business Academy. He’s coached hundreds of business owners on how to think and thrive as a business owner. He shares with us how your potential for greatness all starts with your choices. That’s the TIME CRUX.
This episode will make you think about how you want to spend your time today, tomorrow, and every day. Because the root of most of our problems is in plain sight. It’s deciding what to spend your time on. What you choose to spend your time on is the biggest predictor of how your business will look in the future. I invite you to listen in, give some thought about what you can control, and solve for how to make your time productive.We are meant to make choices and take responsibility for those choices to achieve greatness.
Contact Martin Medina at iThink Business Academy. Go to https://www.ithinkbusiness.academy and register for a free coaching chat with Martin.
Small 2 Scaled is brought to you by Chasing Nectar Digital Solutions. We help businesses scale with digital ads. https://www.chasingnectar.com. Email the host! Zchase@chasingnectar.com.
Tue, 17 Aug 2021 - 12 - How to have a $15K A Day Integrative Medical Practice with Dr. Debra Muth
Can doctors still earn $15k A Day? Listen to this episode as I chat with Dr. Debra Muth, the founder of “$15K A Day Doc” and owner of Serenity Health Care Center – a thriving functional medical practice. She shares her expertise on how to create systems to scale an integrative medical practice. You will love her energy and how she juggles caring for others while running a profitable business. Over the last 20 years, she’s built it while flying, and now shares with us how to avoid the pitfalls and navigate the business essentials such as billing, hiring, firing, contracting with insurance companies, vendors, and marketing legalities. Maybe you’ll find inspiration and join her “$15K A Day” coaching program where she doles out her entire blueprint for creating your dream practice.
What you’ll hear:
- Have a practice worth selling
- The nuances of starting a medical practice business… finance, hiring, firing, contracting with insurance companies and vendors, marketing legalities
- Words of wisdom: “Hire quickly – fire fast”
- Once your dream team is in place - Invest in your team – it will help your business grow
- Importance of coaching and structure in place
- What kind of credentials and license do you need to start a practice?
- Benefits of having a cash practice or hybrid
- Evaluating relationship with insurance companies
- Brand your business not you – it will be worth more money
- If you think you can’t do $15K A Day, you’re wrong. It’s worth exploring, and you can do it much more quickly with some coaching
How to tap into 15k A Day Doc Integrative Medical Practice Guide:
- https://15kadaydoc.com/Facebook
- Upcoming 2-Day Intensive link: https://training.15kadaydoc.com/registration-page/optin-1/
- Serenity Health Care Center: https://www.serenityhealthcarecenter.com/Brought to you by Chasing Nectar Digital Solutions – we help businesses scale with digital strategy. https://www.chasingnectar.com
Brought to you by Chasing Nectar Digital Solutions. Contact Founder, Zora Chase, at zchase@chasingnectar.com or visit our website: https://www.chasingnectar.com
Tue, 27 Jul 2021 - 11 - ULTIMATE FACEBOOK with Coach Bob Regnerus
In this episode we learn how to use Facebook to grow your business with Bob Regnerus, a sought-after expert in the area of Facebook Advertising and Deep Funnel Marketing. “Coach Bob” has helped hundreds of businesses run Facebook ads to scale.
Bob has authored five books including the 4th Edition of the Ultimate Guide to Facebook Advertising. Bob is also the co-founder of Feedstories, a video sales and marketing agency that helps brands tell their story.This episode explores the A-B-C’s and more:
A - Audience
Create a Lookalike Audience – the best person to buy from you next looks like someone who has already bought from youB – Bidding
Share your business objective – for example, optimizing for an action like signing up for a webinar or capture a lead or branding with video viewsC – Creative
Do you have the right image and are you asking the right way?Listen to get tips and best practices to run a Facebook campaign that drives business growth.
Find Bob:
bob.regnerus23
FB: @AuthorBobRegnerus
TW: @BobRegnerus
LinkedIn: bobregnerus
Amazon Author Page: https://www.amazon.com/Bob-Regnerus/e/B002BM3H1Y
Brought to you by Chasing Nectar Digital Solutionshttps://www.chasingnectar.com
Need your business to scale with digital ads? Email Founder & CEO Zora Chase zchase@chasingnectar.com
Tue, 06 Jul 2021 - 10 - Owning a Franchise Business
This episode explores what it is like to become a franchisee. Our guest, Jennifer Burgh, shares with us how to start, manage, scale and even sell your franchise business. As the owner of Fresh Coat Painters Monrovia, she answers all of those questions that you've always wanted to know about fast-tracking your entrepreneurship with an established brand,
You’ll learn:
- How to find the perfect franchise fit
- What it costs to buy a franchise
- How to get financial incentives and support from your franchiser
- Ownership time commitment
- Tips on scaling your franchise
- How to sell your franchise
- Learning the systems
- Marketing tips
And.. if you need your home painted, please call Jennifer Burgh. Her team is diligent, professional, and will take your home aesthetic to a whole new level!
Contact Jennifer Burgh at 626-727-9302
Visit: https://www.freshcoatpainters.com/monrovia/
https://www.facebook.com/FCPMonrovia/
https://www.instagram.com/fresh_coat_monrovia/
Small 2 Scaled is brought to you by Chasing Nectar Digital Solutions. We help businesses scale with digital ads. Visit us at https://www.chasingnectar.com/
Email Zora Chase at zchase@chasingnectar.com
Tue, 15 Jun 2021 - 9 - Tech Founder Tell All with Julie Farrell
You’ve heard the proverb; “necessity is the mother of invention”. In this episode, we meet Julie Farrell, Founder of tech startup PlanHero.com. She took that well-known phrase and put it into action. With a degree in mechanical engineering, a work history that includes weighing jets for McDonnel-Douglas, building missile launchers, industrial lasers, and managing a team of 50 engineers, Julie Farrell’s mind is wired to solve for the equation.
She shares with us:
Why you need to gut check your purpose when you decide to embark on a business startupLocal Angel investors – and other tips on where to find fundingThe importance of talking to your customers – they shape the course of your companyLLC vs. C-CorpWhat a good advisor can doAnd if you haven’t done so, check outhttps://planhero.com/- “no cape required”!
This episode is hosted by Zora Chase, Founder & CEO of Chasing Nectar Digital Solutions.
Email us at zchase@chasingnectar.com & visit us at https://www.chasingnectar.com/Tue, 25 May 2021 - 8 - MICHAEL GERBER: "IT'S THE SYSTEM, STUPID!"
“Every Life a Legacy! Every Small Business a School!” – Michael E. Gerber
After reading his New York Times bestseller “The E Myth Revisited: Why Most Businesses Don’t Work and What To Do About It”, I knew Michael E. Gerber had to be on my show! There’s a reason why his book has been read by millions worldwide, published in 30 languages and is required reading for over 100 universities and business schools. This episode is a MUST LISTEN for anyone who has either started their own business or intends to use their skillset to build a business down the road. I talk with Michael Gerber, a business legend, someone Inc. Magazine calls “The World’s Number One Small Business Guru”. He sums it all up for us here in 20 minutes; so listen in!
Key takeaways:
Don’t fall into the trap of making your own business a “job, job, job”. Design your company to grow based upon dream, vision, purpose, & mission. Why are we here? Develop a SYSTEM –to do the work, not you! Turn the most avid technicians into the greatest entrepreneurs step by step by step by step.
The 8-fold path to entrepreneurial development process
1) Dream
2) Vision
3) Purpose
4) Mission
5) Job
6) Practice – client acquisition system
7) Business
8) Enterprise
“What’s missing in this picture is the system, stupid!” Then you have a turn-key methodology to grow your business.
Where to start? Start anew.. a blank piece of paper and a beginner’s mind. Make what you’ve built so far sustainable, then go to work on everything new to enable your company to grow. Your future is your dream, your vision, your purpose, your mission. Every entrepreneur in the making must have one. Find yours!
Contact Michael Gerber: www.MichaelEGerberCompanies.com
From Chasing Nectar Digital Solutions https://www.chasingnectar.com
Contact: Zora Chase zchase@chasingnectar.clm
@chasingnectarmm #chasingnectarTue, 04 May 2021 - 7 - Ivan Misner on How to Scale Wiser
It is an honor to present this episode with guest Dr. Ivan Misner, the Founder and Chief Visionary Officer of BNI, Business Network International. This episode speaks to the heart of the show and is guaranteed to spark ideas, motivate, and drive you closer to achieving your multi-million-dollar venture.
It’s not every day that I get to tap into the mind of someone Forbes and CNN call “The Father of Modern Networking”. Recognized as a leader, Ivan is frequently asked to share his wisdom as a keynote speaker for major corporations, and for media outlets like the LA Times, Wall Street Journal, The New York Times, CNN, BBC and The Today Show. You owe it to yourself to take 20 minutes and listen to this 1-2-1. Take notes!
Ivan rolls his sleeves up and shares with us advice such as:
- Who you should hire and why
- Goal-setting and why
- Know your Numbers
- Work in your Flame - not your wax.
Contact Ivan Misner: https://www.ivanmisner.com
www.bni.com
Facebook/ivanmisner.bnifounder
Instagram @drivanmisner
Twitter: @ivanmisner
Brought to you by Chasing Nectar Digital Solutions
zchase@chasingnectar.com
Tue, 13 Apr 2021 - 6 - Tineke Triggs: "What I Didn't Learn In Design School"
This episode reveals the secrets to develop a $150K+/ job design business and attain a 42,000 Instagram following. Listen to Tineke's unique origin story as she walked away from a Pre-IPO Google offer to pursue her passion project, interior design.
Take chances – all the money in the world doesn’t replace your passions Start with a business plan, and plot how you are going to get thereHire a Business Coach to help you solidify your vision and take the proper steps to achieve that vision*Hiring and learning how to delegate Constantly re-invent the internal structure of your business to scale Idea exchange in the design community
In the last 20 years, her business has grown exponentially. She is now an award-winning, six-time San Francisco Decorator Showcase designer,she's regularly featured in design publications including Architectural Digest, Elle Decor, Veranda, Dwell, Luxe, California Home & Design, Modern Luxury Interiors, California Homes and Sunset Magazine.
Insider tips from this episode include:Get in Touch and Follow Tineke:
Artistic Designs For Living website: https://adlsf.com/
Facebook: @artisticdesignsforliving
Instagram: tineketriggs
Pintrest: Tineke Triggs
*Coach Jackie Priestley: https://jackiepriestley.com/
jackie@jackiepriestley.com
(650) 759-1144
Need your business to scale with digital ads?
Contact Zora Chase at Chasing Nectar Digital Solutions
zchase@chasingnectar.com
https://chasingnectar.com
626.644.0560Tue, 30 Mar 2021 - 5 - LESSONS FROM A MEGA MILLION DOLLAR REALTOR
This episode is a brief, casual conversation between two friends that sheds an abundance of insight on how you can scale your real estate business or any endeavor, really. Listen in with Bonnie Heatzig, Florida's Ultra-Luxury Real Estate Specialist, with nearly $1 Billion Dollars in Sales. I promise you, Bonnie's infectious enthusiasm will rub off! She will also tell you why she walked away from a flourishing legal career to fulfill her dream job selling Luxury Real Estate.
Any realtor who wants to enlist more clients who are A-list actors, entrepreneurs, business managers and Fortune 100 execs listen up! Bonnie will share some lessons learned, best practices and how she has become “The Luxury Real Estate Authority”, quoted and appearing on news outlets like the New York Times, FOX, CBS, NBC and more. Take a listen! Visit Bonnie's website: http://www.bonnieheatzig.com/ and catch Bonnie on Facebook: https://www.facebook.com/bonnie.heatzigNeed to scale your business? Check out Chasing Nectar Digital Solutions. We use digital ads to scale your business locally, regionally, nationally & internationally. https://chasingnectar.com Contact: Zora Chase zchase@chasingnectar.com 626.644.0560
Tue, 16 Mar 2021 - 4 - How a Life Coach hits the TEDx Stage, Authors a Book & Executive Produces a Doc
This is a DIVE RIGHT IN conversation you don't want to miss!! To be a formidable player in the estimated $2 billion global coaching industry you need to embrace your why, build your brand, consistently promote your message, and deliver value to your clients. In this episode, Sara Schulting Kranz tells her harsh trauma origin stories, along with some lighter stories that arose from our time on the Rim-to-Rim Grand Canyon trail. Sara shares the formula that helped her escalate her coaching business, focused around a “Live Boldly” mantra. Sara shares how she developed a book deal, authored a biography, “Walk Through This”, became a TEDx speaker, Executive Produced a documentary feature film, created “Unstuck And Free” downloadable class, and continues to coach trauma victims with healing retreats in the Grand Canyon.
Chasing Nectar Digital is proud to give you a front-row “podcast seat” to hear intense stories of Sara’s personal traumas, healing, and finding herself in nature – and eventually forgiveness. If building a coaching business is your aspiration, take Sara’s advice on:
- Scaling Your Personal Coaching Brand
- Staying Present so the business finds you – and how nature can provide
- The Value of a Business Mastermind Group
- On Marketing – Social Media works – but you need to know your audience, be authentic, and talk directly to them,
The best thing about Sara is her contagious laughter – I promise you won’t be bored - so sit back and enjoy this conversation!
Sara’s three words to live by: TRUTH, INSPIRATION & HOPE
Where to connect with Sara?
· Website: https://www.saraschultingkranz.com/
· Instagram: @saraschultingkranz
· Facebook: Sara Schulting-Kranz / Live Boldly
· Purchase Book: https://www.saraschultingkranz.com/walk-through-this/
· Documentary: https://www.walkthroughthis.com/
This episode is hosted by Zora Chase, Founder & CEO of Chasing Nectar Digital Solutions. We help growing businesses scale using digital strategy.
Check out what we do: https://www.chasingnectar.com
#chasingnectar
#digitaladsContact Zora Chase: zchase@chasingnectar.com
Tue, 02 Mar 2021 - 3 - The Power of Re:Invention with Kathi Sharpe-Rross
In this episode, we hear the story behind Kathi Sharpe-Ross's powerful new book - RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR?Kathi is the founder of THE SHARPE ALLIANCE and has been helping businesses Reinvent what they do and how they grow in this ever-changing economy. She has made a living out of shaping and advising global corporations across a multitude of industries on how to forge their path and evolve through strategic and practical business initiatives.
Listen to this episode if you dare to dream and question where you are in life – as a business or on a personal level. And get ready to become empowered to Reinvent! Kathi Sharpe-Ross has an innate ability to bring out our own profound “Ah-Ha Moments”. You’ll hear advice on how to channel the same skills and passion that have driven her business into helping people, brands, and companies Reinvent in a multitude of ways. Her intuitive and motivational personality was the catalyst to create The Reinvention Exchange – www.TheReinventionExchange.com – a media company developing and curating content based on the Reinvention Journey.
You can order her BOOK - RE:INVENT YOUR LIFE! WHAT ARE YOU WAITING FOR?now at Apple Books or Amazon.comTune into her PODCAST THE POWER OFRE:INVENTION –Apple, Spotify, Google, Anchor
Recently featured in Associated Press story on Holiday Gift Guides
Follow her on Instagram & Facebook: @TheReinventionExchange
LinkedIn: @TheReinventionExchange
www.TheReinventionExchange.comTue, 16 Feb 2021 - 2 - Ep. 2 Intentional Networking To Scale: Gaining by Giving, With Mike Adray of BNI
In this episode, we talk with Mike Adray, Executive and Franchise owner of BNI, the world’s largest networking group with over 10,000 chapters in 72 countries and 275,000 members. His GPS is set on adhering to a value system that includes fostering a spirit of collaboration and trustworthiness as a means to scale your business. Mike will share his strategy that starts with a givers mindset and rewards entrepreneurs who help their fellow business owners. They don’t teach this in school people!
If you haven’t discovered networking, you are leaving money on the table and missing out on extending your personal relationships through collaboration.
Mike’s Book Recommends:
“The E-Myth” by Michael Gerber“The Power of Peers” by Michael Shapiro
“Profit First” by Mike Michalowicz
“The Twelve Week Year” by Brian Moran
Get in touch with Mike: Mike@bnisgv.com
LinkedIn: https://www.linkedin.com/in/mike-adray-a782307/
Connect with BNI: https://bnica.com/en-US/index
Tue, 02 Feb 2021 - 1 - How $9K became $154M - From 7-11 Management to Capital Management
In this episode, we talk with James Hanrahan, co-founder of RHW Capital Management Group. He shares his story of how working for the Southland Corporation in his early 20's, overseeing 7-11 franchise stores led to extreme entrepreneurism. While at Southland, he worked alongside mostly immigrant franchise owners who taught him about courage and gave inspiration to pursue the American dream of being his own boss. If you thought it impossible to turn a $9,000 investment into millions, you need to listen in on this inaugural podcast of Small 2 Scaled.
Hosted by Zora Chase, founder of Chasing Nectar Digital Solutions, specializing in small to mid-sized business marketing needs. Visit us at https://www.chasingnectar.com. Or email me at: zchase@chasingnectar.com.Tue, 19 Jan 2021
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