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Small business marketing, AI, and growth strategies that are actually working today.
What’s Working Now is the podcast for small business owners who want practical, real-world ideas to grow their business. Hosted by Dean Steinman a marketing expert with 30 years of experience, each episode breaks down what is working right now in small businesses, marketing, AI, branding, lead generation, sales, and customer experience.
- 79 - PM Ep. 85- 5 Tips on How to Differentiate your Business
In this Presentation Multimedia Podcast, host Dean Steinman dive into five powerful tips to help your business rise above the noise and differentiate itself from the competition. Whether you're a startup or an established brand, these actionable insights will help you build a unique identity, attract loyal customers, and drive growth. Tune in to discover practical strategies that can set your business apart and make a lasting impact in your industry. Perfect for entrepreneurs, business owners, and anyone looking to enhance their brand!
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https://www.presentationmultimedia.com/contact/Fri, 04 Oct 2024 - 78 - PM Ep. 84- A Business Efficiency Expert: Your Time Matters For Success
In this Presentation Multimedia Podcast, Dean Steinman is joined by Jocelyn Greenky, Efficiency Expert of Sider Road. They share insights, strategies, and practical tips to help you streamline operations, optimize processes, and make the most of your valuable time. Tune in for engaging discussions, expert interviews, and actionable advice designed to transform the way you work and drive your success to new heights.
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https://www.presentationmultimedia.com/contact/ About Ian Garlic
About Jocelyn Greenky
With over 30 years of executive experience in Fortune 500 and leadership positions, Jocelyn Greenky Underwood advises international brands, business leaders, and employees on how to accelerate efficiency business operations in family run businesses and mid sized firms.
She holds an M.B.A, with distinction, Yale University certified negotiator, an adjunct professor and the author of The Big Sister’s Guide to the World of Work: The Inside Rules Every Working Girl Must Know (Simon & Schuster). She has been a key note speaker and appeared on CNBC, FOX and CNN. She runs an efficiency management firm called Sider Road which provides consultation for businesses. She is currently working her next book on reputation.
Jocelyn lives in Greenwich, CT with her husband and three dogs and is mom two children and bonus mom to four adults.Tue, 28 May 2024 - 77 - PM Ep. 83- The Importance of Using Videos for Your Marketing with Ian Garlic
In this Presentation Multimedia Podcast, Dean Steinman is joined by Ian Garlic, Founder of VideoCaseStory. They discuss the importance of using videos for your marketing!
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https://www.presentationmultimedia.com/contact/
About Ian Garlic
Founder VideoCaseStory.com
Author #1 best seller "Video Testimonials that Land The Big Fish"
Produced over 15,000 custom videos
Hosted over 500 episodes of the Garlic Marketing Show
Creator and Host of The Giants of Video (over 9000 attendees)
15 years running a Digital Agency
Over 500 books in my Audible Account
Love Youtube and Youtube SEOMon, 18 Dec 2023 - 76 - PM Ep. 82- Running Google Ads for your Small Business
In this Presentation Multimedia Podcast, host Dean Steinman discuss how to run Google ads for your small business.
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Contact Presentation Multimedia
https://www.presentationmultimedia.com/contact/Fri, 03 Nov 2023 - 75 - PM Ep. 81- Importance of Branding your Small Business
In this Presentation Multimedia Podcast, host Dean Steinman discuss the importance of branding your small business.
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https://www.presentationmultimedia.com/contact/Fri, 27 Oct 2023 - 74 - PM Ep. 80- 2024 Marketing Tips for Small Business Part 1
In this Presentation Multimedia Podcast, host Dean Steinman discuss some 2024 marketing tips to take your small business to the next level.
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https://www.presentationmultimedia.com/contact/Fri, 20 Oct 2023 - 73 - PM Ep. 10: Adapting/Marketing Changes in 2018
Dean Steinman, President of Presentation Multimedia, shares some tips about changes in marketing currently in 2018 and how to adapt in order to remain on top of the competition. Visit PresentationMultimedia.com for more!
Mon, 16 Apr 2018 - 72 - PM Ep. 78: Why You Should Work With An Agency
In this Presentation Multimedia Podcast, Episode #78, Ortho Marketing President, Dean Steinman, Account Managers, Kascydi McLeod and Cassie Uribe, and Social Media Coordinator, Ashley Randles, have a round table talk about why you should be working with an agency.
Thu, 24 Sep 2020 - 71 - PM Ep. 77: 8 Important Things Your Website Should Have Now
In this Presentation Multimedia Podcast, Episode #77, Presentation Multimedia's President Dean Steinman Talks About the 8 Things Your Website Should Have Right Now In Order to Be Successful.
Tue, 08 Sep 2020 - 70 - PM Ep 76: Why Call Tracking is Your Best Source of Lead Data
In this Presentation Multimedia Ep. #76, Presentation Multimedia President Dean Steinman and Senior Account Manager Cassie Uribe discuss what calling tracking is, how to use it, and how it can become your best source of lead data.
Fri, 24 Jul 2020 - 69 - PM Ep 75: What Goes Into an Advertising Campaign in 2020
In this Presentation Multimedia Podcast Episode #75, Dean Steinman talks with Advertising Expert Steve Kashtan about how advertising has changed over the past few years and what you need to do in 2020 to be successful.
Thu, 23 Jul 2020 - 68 - PM Ep 74: Three Tips for Facebook Ads for 2020
In this Presentation Multimedia Podcast, Episode 74, Presentation Multimedia's President and Social Media Marketing Expert Dean Steinman and Ashley Randles, Talk about Advertising on Facebook in 2020. They Discuss Facebook Advertising Trends and 3 Tips to Help You With Your Facebook Advertising.
Thu, 16 Jul 2020 - 67 - PM Ep 73: What Goes into a Winning Social Post
In this Presentation Multimedia Podcast, Episode #73, Dean Steinman and Amy Mauro, Presentation Multimedia's President and Social Media Manager talk about what goes into a winning social post. What are the components of a wining social post and what tips you should do right now to help your social media marketing strategies.
Wed, 15 Jul 2020 - 66 - PM Ep 72: Steps to Protect Your Website from Hackers
In this Presentation Multimedia Podcast, Episode #72- Presentation Multimedia's President Dean Steinman and SEO Manager Todd Cruikshank Discuss What Steps You Can Take To Protect Your Website From Hackers. This is a Great Informational Podcast for Any Small Business Who Has a Website.
Tue, 23 Jun 2020 - 65 - PM Ep 71: Your Marketing Message- Do's and Don'ts In The New Normal
In this Presentation Multimedia Podcast, Episode #71, Dean Steinman and Presentation Multimedia Senior Account Manager Todd Witkin Discuss Do's and Dont's When it Comes To Your Marketing Message and What You are Saying about Your Business In The New Normal. Great Listen For Marketing Advice and Tips.
Thu, 11 Jun 2020 - 64 - PM Ep 70: Update on SBA & PPP Loans with Kyle Muth- Funding/Financing Expert
In this Presentation Multimedia Podcast, Episode # 70, Dean Steinman has a very frank and open discussion with funding and finance expert Kyle Muth, President of Muth Capital. They discuss how to get your share of the PPP money, what to expect if you haven't received your funds yet and how the loans affect your business. This is a must listen for anyone who is still looking for funding or has already received their share.
Mon, 04 May 2020 - 63 - PM Ep 69: Marketing tips during covid19
In this Presentation Multimedia Podcast, Dean Steinman talks about marketing your small business during COVID19. Dean gives some great advice and tips to keep your business relevant and what you can do to keep your name out there during Coronavirus.
Tue, 07 Apr 2020 - 62 - PM Episode 68: Employee-Benefits-and-Covid19-What-Are-Your-OptionsTue, 24 Mar 2020
- 61 - PM Ep. 67- Social Media TipsThu, 12 Mar 2020
- 60 - PM Ep. 66- Networking with Chuck Newman
In this Podcast, Episode #66- Networking Tips, Host Dean Steinman, President of has an awesome conversation with networking extraordinaire Chuck Newman, president of the Charles Newman Co. If you are looking to take your networking skills to the next level, then this is a must listen for you.
Mon, 20 Jan 2020 - 59 - PM Ep 65- Facebook Marketing with Scott Hashisaki
Join us for part 3 of our discussion with digital marketing pioneer Scott Hashisaki, as we discuss the ins and outs of Facebook advertising.
Fri, 01 Nov 2019 - 58 - PM Ep 64- Retargeting with Todd Cruikshank
Our in-house Search Engine Optimization and Search Engine Marketing specialist Todd Cruikshank talks about digital ad retargeting, and why it's an essential tool for growing your business.
Thu, 31 Oct 2019 - 57 - PM Ep. 63- Minding Your Media w/Scott Hashisaki- Part 2
Welcome to the Presentation Multimedia Podcast. This week’s episode is Part 2 of our interview with Scott Hashisaki, founder of Minding Your Media Digital.
Scott has been a part of the Digital Marketing World for over 20 years and considered a highly acclaimed “Pioneer” of Social Media/SEO/SEM Marketing by both my clients and peers.
Scott's background includes working at and with GoDaddy, Google, and Facebook. Hashisaki has been a keynote speaker at the Social Media Examiner and has worked extensively in SEO, SEM, SMM, Website Design and Creative and more.Mon, 28 Oct 2019 - 56 - PM: Ep. 62: Being Mindful of Your Media | Digital Marketing Pioneer Scott Hashisaki
In this week’s episode of the Presentation Multimedia Podcast, Dean interviews Scott Hashisaki, founder of Minding Your Media Digital. Scott has been a part of the Digital Marketing World for over 20 years and considered a highly acclaimed “Pioneer” of Social Media/SEO/SEM Marketing by both my clients and peers.
Fri, 25 Oct 2019 - 55 - PM Ep. 61: Scott Rouse, the Body Language Mentor
In this week’s episode of the Presentation Multimedia Podcast, Dean interviews Scott Rouse, The Body Language Mentor. Scott has studied body language and involuntary reactions for his entire career and has worked with everyone from the FBI and Secret Service to Fortune 500 Companies like Microsoft and Coca Cola.
Join us as Scott and Dean talk about body language, emotional intelligence and awareness, and more. Come away with tips for how you can use body language and facial expressions to close your next client, instead of scaring them away.Mon, 21 Oct 2019 - 54 - PM Ep. 60: Discussing Insurance and Employee Benefits With Charles Newman
Dean Steinman of Presentation Multimedia and Charles Newman of Charles Newman Co. discuss the importance of employee benefits and insurance as well as what goes on behind the scenes. Learn how Charles got his start in the field and grew his business. Listen, and discover something new that might help you!
Thu, 03 Oct 2019 - 53 - PM Ep. 59: The Importance of Google My Business
Google My Business is an important deal for businesses of all sizes. It is important that your business is established via GMB for potential clients and for maximizing traffic to your website. Learn more about the importance of Google My Business from the marketing professionals at Presentation Multimedia.
Thu, 26 Sep 2019 - 52 - PM Ep. 58: Let's Talk Orthodontics with Dr. Marc Holt
Dean Steinman is back to interview Dr. Marc Holt of Holt Orthodontics. Some of the topics discussed include orthodontic marketing, the state of the orthodontic industry, the effectiveness of Invisalign treatment, and even Dr. Holt's favorite food! Tune in to learn more from this experienced practitioner. Pick up on new tips and tricks you can implement to start growing your business today.
Fri, 20 Sep 2019 - 51 - PM Ep. 57: What Can Your Business Legally Use on Social Media? With Marc Rachman IP Lawyer
In this episode, Dean Steinman interviews attorney Marc Rachman. The pair discuss Social Media Marketing and legal issues such as which material can be used lawfully by businesses on social media. What is considered Intellectual Property and what can you use off the internet on your social media.
Thu, 08 Aug 2019 - 50 - PM Ep. 56: Google Site Speed and Your WebsiteTue, 16 Jul 2019
- 49 - PM Ep. 55: Reading A Google Search Engine Page
In this episode, Dean Steinman and Todd Cruikshank give some helpful tips concerning Google SEO. Explore the business side of Google's search results, and learn how to market to consumers via this popular search engine.
Thu, 23 May 2019 - 48 - PM Ep. 54: Instagram Removes Likes?
In this Podcast, Dean Steinman and Ismy Peña talk about the implications of Instagram's idea to remove likes from the social media platform.
Thu, 23 May 2019 - 47 - PM Ep. 53: Interview with Business Consultant Jocelyn Greenky of Sider Road
In this podcast, Dean Steinman, President of Presentation Multimedia talks with renowned Business Consultant, Author, and Speaker Jocelyn Greenky, CEO of Side Road. They discuss overall business strategies and how to get your employees "on board" when it comes to running a successful business.
Mon, 13 May 2019 - 46 - PM Ep. 52: Social Media and your business with John IuzziniFri, 10 May 2019
- 45 - PM Ep. 51: Marketing Your Practice in 2019Fri, 10 May 2019
- 44 - PM Ep. 50: The Importance of Tracking
In today's podcast, Dean Steinman, President of Ortho Marketing, explains why it is important to track All of your marketing efforts for your practice. It is now more important than ever to know where you are getting new patients from!
Wed, 27 Feb 2019 - 43 - PM Ep. 49 Importance of having accessible informationSat, 16 Feb 2019
- 42 - PM Ep. 44: Why you should invest in a marketing plan.
In today's podcast, Dean Steinman, President of Presentation Multimedia, explains why you need to invest in a good marketing strategy for your business to succeed,
Learn more now by listening to our podcast here:Wed, 06 Feb 2019 - 41 - PM Ep. 43: The Power of HashtagsWed, 30 Jan 2019
- 40 - PM Ep. 42: Importance of Google Ads
In today's podcast, Dean Steinman, President of Presentation Multimedia, explains the importance of Google ads and gives advice on how Google ads can benefit your business.
https://bit.ly/2WdhdIIWed, 23 Jan 2019 - 39 - PM Ep 41: Marketing trends from 2018 to continue in 2019
In this podcast, Dean Steinman President of Presentation Multimedia talks about what marketing trends were super hot in 2018 and what will continue as a marketing trend in 2019.
Wed, 16 Jan 2019 - 38 - PM Ep. 40 Big social media shifts for 2019.
In this podcast episode, Dean Steinman, President of Presentation Multimedia and Ismy Pena, Director of Social Media talks about Social Media Trends from 2018 and what will continue in Social Media Marketing in 2019.
Mon, 14 Jan 2019 - 37 - PM Ep. 39: Using Display Ads to Promote Your Business
In this podcast Dean Steinman, President of Presentation Multimedia talks about how display advertising is changing and how it affects the small business.
Wed, 12 Dec 2018 - 36 - PM Ep. 38: Social Media with Ismy Peña
President of Presentation Multimedia, Dean Steinman and Social Media Director, Ismy Peña discuss the intriguing world of Social Media and how it is constantly changing.
Thu, 29 Nov 2018 - 35 - PM: Ep 37: How has technology affected your business
In this podcast, Dean Steinman talks about how technology has changed the way you run your small business and it’s affect on you.
Mon, 19 Nov 2018 - 34 - PM Ep. 36: Social Media and your business with John Iuzzini
In this weeks podcast, President of Presentation Multimedia, Dean Steinman invites special guest John Iuzzini ( Social Media Expert and Marketing Executive) for a productive conversation about Social Media. This week they discuss how being active on Social Media plays a major role in visibility and the exposure of your company.
Fri, 02 Nov 2018 - 33 - PM Ep. 35: User generated Content.. what is it
In this podcast, Dean Steinman,president of Presentation Multimedia talks about User Generated Content and how do you use it for your business.
Wed, 31 Oct 2018 - 32 - PM Ep. 34: Three Things To Do NOW To Help Your Business Grow
In this podcast, Dean discusses three things you can do right now that will immediately help your business grow.
Thu, 30 Aug 2018 - 31 - PM Ep. 33: Career Coaching With Chip ConlinFri, 17 Aug 2018
- 30 - PM Ep. 32: 12 Things To Do Now For Marketing Your Business
In this podcast, Dean discusses 12 tips that you can do right now that will immediately impact your business
Wed, 15 Aug 2018 - 29 - PM Ep. 31: What Does Your Overall Marketing Message Look Like
In this podcast, Dean Steinman talks about what to look for in your overall marketing program. What works and what doesn’t in marketing for small business.
Mon, 06 Aug 2018 - 28 - PM Ep. 31: How to ask for and get Reviews for your business.
In this podcast, Dean Steinman, president of Presentation Multimedia talks about how to not only ask for a review but how to actually get reviews for your business.
Fri, 27 Jul 2018 - 27 - PM Ep. 30: How the New Google Update Will Affect Your Website
In this podcast, Dean Steinman, President of Presentation Multimedia talks about the new Google update and how it will Affect your business in a big way!
Tue, 24 Jul 2018 - 26 - PM Ep. 29: Jack Kensil of 4DSportsThu, 12 Jul 2018
- 25 - PM Ep. 28: How Do You Stack up to Your Competition
In this podcast Dean Steinman, President of Presentation Multimedia talks about how do you compare to your competitors and how to learn from them
Thu, 28 Jun 2018 - 24 - PM Ep. 27: Tracking Your Marketing
In this podcast Dean Steinman, president of Presentation Multimedia talks about how to track your marketing
Thu, 28 Jun 2018 - 23 - PM EP. 26: Book Marketing with J.D. Cavan
Author J.D. Cavan stops by the studio to talk about his new book, writing and marketing. Joining him is Dean Steinman, president of Presentation Multimedia and Social Media Manager, Ismy Pena.
Thu, 21 Jun 2018 - 22 - PM Ep. 25: What is your Internal Marketing Plan
In this podcast, Dean Steinman, president of Presentation Multimedia talks about setting up an internal marketing program for your small business.
Mon, 18 Jun 2018 - 21 - PM EP. 24: Telling a Story With Your Website
In this podcast Dean Steinman, president of Presentation Multimedia talks about transforming your website into a self telling story.. Once upon a time .. you had a great website.
Thu, 07 Jun 2018 - 20 - PM EP. 23: Anthony Yacco of 4DSports
Anthony Yacco Founder of 4DSportsNY stops by the office and talks with Dean Steinman and Brett Dalton about running a sports business, the industry, and the athletes.
Wed, 06 Jun 2018 - 19 - PM Ep 22: Understanding Search Engine Marketing and SEO
In this podcast Dean Steinman, president of Presentation Multimedia talks about changes in SEO and search engine marketing for the small business.
Tue, 22 May 2018 - 18 - PM Ep 21: Do you have a marketing plan and implementing it
Dean talks about marketing your business. Do you have a marketing plan and do you have an implementation strategy in place.
Mon, 21 May 2018 - 17 - PM Ep. 20: How important are reviews for your businessFri, 18 May 2018
- 16 - PM Ep. 19: Changes in Marketing over the past year
Dean Steinman, president of Presentation Multimedia talks about the changes in marketing over the past year.
Tue, 15 May 2018 - 15 - PM Ep. 18: How Has Marketing Your Business ChangedSun, 13 May 2018
- 14 - PM Ep. 17: How Does Instagram Fit Into Your MarketingFri, 11 May 2018
- 13 - PM Ep. 16: Marketing your Small Business
How are you marketing your small business? Dean Steinman talks about tips and marketing ideas for the small business
Wed, 09 May 2018 - 12 - PM Ep. 15: SEO with Todd Cruikshank
Dean Steinman, President of Presentation Multimedia, with special guest Todd Cruikshanks share tips and insights on good practice to place and rank high on search engines through SEO and SEM.
Fri, 04 May 2018 - 11 - PM Ep. 14: Insight on the Dental Industry with Dr. Bard Levey
Dean Steinman, President of Presentation Multimedia, with special guest Dr. Bard Levey discuss running a dental practice, providing quality service, insurance and the future of dentistry.
Fri, 27 Apr 2018 - 10 - PM Ep. 13 Graphic Design and Branding with Celeste Leonard
Dean Steinman, President of Presentation Multimedia, with special guest Celeste Leonard, Graphic Designer, share insights and tips on design and branding with marketing trends, social media posts, creativity and branding.
Fri, 27 Apr 2018 - 9 - PM Ep. 12: Using Instagram for your business with Ismy Pena
Dean Steinman, President of Presentation Multimedia, with Director of Social Media, Ismy Pena, share some tips and insights about successful Instagram management for businesses. Visit PresentationMultimedia.com for more!
Thu, 19 Apr 2018 - 8 - PM Ep. 11: Tips on Building an Ad
Dean Steinman, President of Presentation Multimedia, shares some tips about delivering your brand's message through well constructed advertising. Visit PresentationMultimedia.com for more!
Mon, 16 Apr 2018 - 7 - PM Ep. 8: Ways to be Seen 2018
Dean Steinman, President of Presentation Multimedia shares some tips about building a clear, concise and appealing website to better market your business. Visit PresentationMultimedia.com for more!
Tue, 10 Apr 2018 - 6 - PM Ep. 7: Web DesignMon, 09 Apr 2018
- 5 - PM Ep. 6: SEO for dummiesFri, 15 Sep 2017
- 4 - PM Ep. 4: Website content issues
Presentation Multimedia's Senior SEO Blogger discusses the issues we face when creating content for the web
Thu, 15 Jun 2017 - 3 - PM Ep. 3: Email Marketing Basics for Better Open Rates
One of Presentation Multimedia's account managers shares a few tips and tricks to help boost your email marketing efforts and increase open rates.
Thu, 15 Jun 2017 - 2 - PM Ep. 2: Roundtable discussion on the various Social media platforms
Presentation Multimedia's director of Social Media discusses the various Social Media platforms and their best practices with her staff and senior SEO blogger.
Thu, 15 Jun 2017 - 1 - PM Ep. 1: 6 key elements of a business blogThu, 15 Jun 2017
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