Nach Genre filtern
- 31 - The Future of AdvertisingTue, 02 May 2023
- 30 - Embrace the SillyTue, 28 Mar 2023
- 29 - Create Not HateMon, 27 Feb 2023
- 28 - The Tango Slap
Some ads promise you products that will make you skip down the street and sing with the birds. Others promise nothing but a slap in the face. On this episode, we look at anti-advertising ads - 'Sorry I Spent it on Myself' and 'You Know When You've Been Tango'd'. Featuring contributions from Richard Brim and Trevor Robinson OBE.
Mon, 23 Jan 2023 - 27 - The Most John Lewis Time of Year
On this episode, we’re tackling the big one – the John Lewis Christmas ads. For many people, the unveiling of the John Lewis ad now heralds the beginning of Christmas, and on this episode we’re taking a closer look at what it takes to produce them. Featuring contributions from Richard Brim and Rosie Arnold.
Sun, 13 Nov 2022 - 26 - The Advertising GatekeepersMon, 17 Oct 2022
- 25 - How Nice, You Noticed My BreastsMon, 26 Sep 2022
- 24 - The Problem with Sexy StockingsMon, 26 Sep 2022
- 23 - What makes a great ad?Mon, 15 Mar 2021
- 22 - US vs UKMon, 15 Feb 2021
- 21 - The Rise of the InternetMon, 18 Jan 2021
- 20 - Managing CreativityTue, 22 Dec 2020
- 19 - Do you need to do your research?Mon, 16 Nov 2020
- 18 - Directing the Golden Age
“A director must be a policeman, a midwife, a psychoanalyst, a sycophant and a bastard.” On this episode of the history of advertising podcast, we are taking a closer look at the policemen, midwives, psychoanalysts and sycophantic bastards – as we look at the role that the director plays in bringing TV ads together. Contributions from Sir Alan Parker, Hugh Hudson, Brian Palmer, and Jeremy Bullmore.
Sun, 27 Sep 2020 - 17 - The Rise of Commercial TV
Starting with the first TV ad ever broadcast in the UK, we continue our look at the rise of commercial TV in the UK. We see how the medium evolved from its uninspiring beginnings, when directors and writers started focusing on producing ads that were just as good as the TV shows themselves. Contributions from Sir Alan Parker, Brian Palmer, and Jeremy Bullmore.
Sun, 16 Aug 2020 - 16 - Too vulgar for the British
On this episode of the History of Advertising Podcast we look at how commercial TV came into being as a medium, the effect that it had on the world of advertising, and why it was initially seen as being too vulgar for the British. Contributions from Brian Palmer, Jeremy Bullmore, and Rory Sutherland.
Mon, 20 Jul 2020 - 15 - Flogging an unfashionable horse
On this episode of the history of advertising podcast, we look at a range of distinctly unfashionable products, and how creatives have gone about advertising them. We’ll be looking at everything from tobacco to the powdered mashed potato – as we uncover what it takes to successfully flog an unfashionable horse. Contributions from Jeremy Bullmore, Jeremy Sinclair, Martin Boase and Dave Trott
Mon, 15 Jun 2020 - 14 - The Kipling ConspiracyMon, 18 May 2020
- 13 - The Turd that Changed the WorldTue, 21 May 2019
- 12 - The Illegal CampaignTue, 14 May 2019
- 11 - A Visual Feast for the EarsTue, 07 May 2019
- 10 - Morecambe, Wise, and Benny HillTue, 30 Apr 2019
- 9 - Celebs vs Muggles
Do celebrities really add all that much to an ad? After all, many of the most definitive campaigns have featured people who were barely better known than a dead hermit.
In this episode, the History of Advertising Podcast tries to get to the bottom of the issue by looking at campaigns from Birds Eye (one of the first to use ‘real’, regional actors) and Holsten Pills (featuring Griff Rhys Jones and the revived digital corpse of John Wayne).
Tue, 23 Apr 2019 - 8 - Politics (part 2)Tue, 16 Apr 2019
- 7 - Politics (part 1)Tue, 09 Apr 2019
- 6 - Sex, drugs, and advertising restrictions
This Christmas, Iceland’s Christmas ad never made into our screens. The budget retailer’s decision to partner with Greenpeace to present an ad condemning the destruction of rainforest habitat was banned by censors for being too political. However, thanks to its banned status, it became one of the most viewed adverts on social media over the festive season.
Censors have been accused of curtailing creativity ever since they came into existence. In this episode the History of Advertising Podcast looks at two very different campaigns, one from Cosmpolitan and another from Benson and Hedges, who creatively navigated the censors to deliver provocative adverts.
Tue, 02 Apr 2019 - 5 - The Killer LineTue, 26 Mar 2019
- 4 - Spoofed!
It’s a truth universally acknowledged that any ad which enters the public consciousness will soon be in wont of spoofing. A successful spoof, however, requires some delicate tightrope walking. In this episode, the History of Advertising Podcast looks at how the Cinzano ad successfully parodied Martini and why After Eight decided against releasing an ad which parodied its own previous campaigns.
Tue, 19 Mar 2019 - 3 - History of Advertising Podcast - TrailerSun, 03 Mar 2019
- 2 - Taking down the competition (part 2)
How do you turn the tide when you're getting drowned by your competitors? In this episode, the History of Advertising Podcast speaks with Dave Trott to learn how Toshiba set itself apart from other Japanese electronics companies, and how London Docklands moved away from being known as a 'barren wasteland of mud'.
Tue, 12 Feb 2019 - 1 - Taking down the competition (part 1)Tue, 12 Feb 2019
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